What Whisky/Whiskey are we drinking this month?

Rew · 03-04-2019 03:10PM

I wonder will the 2025 Irish Whiskey market be much the same as the current gin one.

Rew · 03-04-2019 03:13PM

I also think that Blacks suffer form branding problems in general TBH, other brands have been more successful with tapping into the brand recognition of their location.

VW 1 · 03-04-2019 03:36PM

Rew wrote: »

Yeah i have the prospectus, its a tough one, their beer is decent but their gin seems to have not gotten much traction in the market. 2025 could be a very crowded Irish whiskey market for them to release to.

How much are they looking for an investment and what do you get for it? Or better still, is there an online form of the prospectus?

Rew · 03-04-2019 03:38PM

VW 1 wrote: »

How much are they looking for an investment and what do you get for it? Or better still, is there an online form of the prospectus?

Let me google that for you

https://www.blacksbrewery.com/founder.html

Rows Grower · 03-04-2019 03:41PM

Rew wrote: »

I wonder will the 2025 Irish Whiskey market be much the same as the current gin one.

I don’t think it’s physically possible to be honest.

EagererBeaver · 03-04-2019 03:50PM

Rows Grower wrote: »

EagererBeaver wrote: »

How can something be single malt and single pot still?

One by definition can't have unmalted barley in its mash and the other by definition has to.

Production will start in December 2019 of Single Malt Pot Still in Black’s Distillery Kinsale.

You and they can repeat it as much as you want. It doesn't change the fact that malt whiskey has to be from 100% malt and pot still whiskey has to have malt and unmalted in it. They're mutually exclusive.

mod: no name calling.

Rows Grower · 03-04-2019 04:02PM

EagererBeaver wrote: »

Rows Grower wrote: »

EagererBeaver wrote: »

How can something be single malt and single pot still?

One by definition can't have unmalted barley in its mash and the other by definition has to.

Production will start in December 2019 of Single Malt Pot Still in Black’s Distillery Kinsale.

You and they can repeat it as much as you want. It doesn't change the fact that malt whiskey has to be from 100% malt and pot still whiskey has to have malt and unmalted in it. They're mutually exclusive.

granturismo wrote: »

EagererBeaver wrote: »

Anyone who claims anything other than Town Branch is the best bourbon going is just flat out wrong.

We had visitors from Kentucky and I was given a bottle of Town Branch and another of Woodford Reserve - I had to drink the Town Branch with ginger ale.

I found the Woodford Reserve was much smoother.

Pansy

Are you sure about these facts you claim?

EagererBeaver · 03-04-2019 04:20PM

Yes. If you were to do a quick google, you could verify them for yourself in about 8 seconds.

Can you share the full email?

VW 1 · 03-04-2019 04:36PM

Rew wrote: »

Let me google that for you

https://www.blacksbrewery.com/founder.html

Gracias, didn't realise the details were openly available online, should've checked first as its a pet peeve of mine people asking for readily available info!

Rew · 03-04-2019 04:42PM

EagererBeaver wrote: »

Yes. If you were to do a quick google, you could verify them for yourself in about 8 seconds.

Can you share the full email?

I think its a mistake by someone in marketing, it only says that in one place. They have bought pot stills but the detailed docs all say single malt is the product, someone conflated the physical stills and the product.

Rew · 03-04-2019 04:53PM

VW 1 wrote: »

Gracias, didn't realise the details were openly available online, should've checked first as its a pet peeve of mine people asking for readily available info!

To be fair It all sounds a bit secret and exclusive but in reality they want to sell the barrels so its all out there for public consumption.

Rows Grower · 03-04-2019 04:55PM

Rew wrote: »

EagererBeaver wrote: »

Yes. If you were to do a quick google, you could verify them for yourself in about 8 seconds.

Can you share the full email?

I think its a mistake by someone in marketing, it only says that in one place. They have bought pot stills but the detailed docs all say single malt is the product, someone conflated the physical stills and the product.

Not a great start to promote interest in potential investors.

@Eagererbeaver sorry but I’m not at liberty to share, but I’m sure it won’t take long for you to find it.

EagererBeaver · 03-04-2019 05:04PM

Meh, I'm not going to go searching, the wording just made me curious as, like I said, they're mutually exclusive.

I was just wondering whether it was someone in the distillery who didn't have a clue and was just spouting buzzwords or whether it was a deliberate attempt to try and put a premium panel on something by labelling it as both single malt and pot still.

Rew · 03-04-2019 05:07PM

Actually reading back they dont ever say they are making a pot still single malt they said once

pot stilled single malt Irish whiskey

the beer revolu · 03-04-2019 05:40PM

Rew wrote: »

Actually reading back they dont ever say they are making a pot still single malt they said once

Irish Single malt, by definition, is pot stilled.

the beer revolu · 03-04-2019 05:44PM

BTW, I'm pretty certain that Black's released their gin in 2015. They weren't particularly late to the party.

Mickiemcfist · 03-04-2019 06:01PM

I think the website was written by a cabbage so maybe disregard the single malt/pot still bit:

"If you would like to received the full prospectus and order form please email"

"from the Irelands Newest Whiskey Micro Distillery!"

Ivefoundgod · 03-04-2019 07:59PM

Theres typos all over that, unbelievably bad for marketing documentation. Especially if its been printed typos and all which it likely has been.

VW 1 · 03-04-2019 08:08PM

Ivefoundgod wrote: »

Theres typos all over that, unbelievably bad for marketing documentation. Especially if its been printed typos and all which it likely has been.

Yup, misspelled aficionado and another word on the last page also.

um7y1h83ge06nx · 03-04-2019 09:39PM

Was in Newark Airport at the weekend and picked up 2x 1 litre bottles of Woodford Reserve for €65, happy with that.

Mellor · 04-04-2019 06:24AM

Rows Grower wrote: »

Are you sure about these facts you claim?

Those facts are pretty common knowledge. It’s literally the basic DEFINITION OF EITHER TYPE.
Of few of us were discussing it only last week. The whiskey categories are set up in such a way so as to be mutually exclusive.

Rows Grower wrote: »

Production will start in December 2019 of Single Malt Pot Still in Black’s Distillery Kinsale.

I know nothing about their plans. But I’d be pretty confident that they will be producing a single malt Irish whiskey not a pot still Irish whiskey.
Like all single malts, it will be made in a pot still not a coffey still

EagererBeaver · 04-04-2019 10:26AM

EagererBeaver wrote: »

mod: no name calling.

For the avoidance of doubt, my "pansy" comment towards the heathen that didn't like Town Branch was meant to be tongue in cheek. I thought that would have been obvious but apparently not.

As always, when it comes to flavour and taste, it's each to their own.

Cazale · 05-04-2019 04:45PM

Irish whiskey has been granted special protection status today by the EU similar to champagne in France.

odyssey06 · 05-04-2019 05:07PM

Cazale wrote: »

Irish whiskey has been granted special protection status today by the EU similar to champagne in France.

I read that and was surprised it hasn't been in place for decades especially when you consider Pernod-Ricard's involvement ... was someone asleep at the wheel on it? Curious it's only happening now.

partyguinness · 05-04-2019 05:15PM

odyssey06 wrote: »

I read that and was surprised it hasn't been in place for decades especially when you consider Pernod-Ricard's involvement ... was someone asleep at the wheel on it? Curious it's only happening now.

Living abroad Ireland is defo missing a trick in promoting and marketing whiskey compared to Scotch. Having said that Jameson is extremely popular worldwide but I definitely think the Irish whiskey industry could do with being a bit more assertive abroad. We have this wonderful product but it's under developed when compared to Scotch. I have been saying this for years but the last 5-6 years has seen an explosion in new products so perhaps others are seeing the potential too plus I just want to stick it to the Scots.

About 3 years I speaking to a local lad at home who was set up a thriving brewery in the past 5 years. I had this very conversation with him about Irish distilleries and the potential and he said money is the big stumbling block. He said you need a min investment of €2m to get it up an running and of course maintained for years before you sell a drop.

Now I have no idea about that figure but that is from a successful publican in the trade all his life who set up a new successful brewery from scratch.

Rows Grower · 05-04-2019 05:45PM

partyguinness wrote: »

Living abroad Ireland is defo missing a trick in promoting and marketing whiskey compared to Scotch. Having said that Jameson is extremely popular worldwide but I definitely think the Irish whiskey industry could do with being a bit more assertive abroad. We have this wonderful product but it's under developed when compared to Scotch. I have been saying this for years but the last 5-6 years has seen an explosion in new products so perhaps others are seeing the potential too plus I just want to stick it to the Scots.

About 3 years I speaking to a local lad at home who was set up a thriving brewery in the past 5 years. I had this very conversation with him about Irish distilleries and the potential and he said money is the big stumbling block. He said you need a min investment of €2m to get it up an running and of course maintained for years before you sell a drop.

Now I have no idea about that figure but that is from a successful publican in the trade all his life who set up a new successful brewery from scratch.

Sounds about right, the lads behind Blacks are looking to sell 500 casks up front to raise an overall investment of 3,330,000 euro.

For the life of me I can't understand how they made such a balls of the launch of the prospectus and it slipped through all the checks before being released.

Having a Chivas Regal with Ginger, bring on the weekend!

Erik Shun · 05-04-2019 08:31PM

https://www.thejournal.ie/water-of-life-irish-whiskey-given-special-status-by-eu-4578119-Apr2019/

Belgian frites and champagne have a new buddy!

Mellor · 06-04-2019 12:16AM

odyssey06 wrote: »

I read that and was surprised it hasn't been in place for decades especially when you consider Pernod-Ricard's involvement ... was someone asleep at the wheel on it? Curious it's only happening now.

The 2014 spec for Pot still (and other whiskey) that be spoke about in here last week was part of that process I believe. It probably takes a few years to go through all the red tape.

partyguinness wrote: »

Living abroad Ireland is defo missing a trick in promoting and marketing whiskey compared to Scotch.

It's not a marketing and promotion issue. It's stems from actions 200 years ago. Irish Whiskey dominated the spirit market globally in 1800. which is insane for a tiny green spec in the corner of europe.

Chong · 06-04-2019 07:49AM

Picked up some Powers Johns Lane Release last night its a beautiful dram, really like it is such a nice spicy whiskey. I first had it back in October of last year, at the time I wasn't a fan, but my taste buds have since changed have drank a lot of whiskey since then and having attended Whiskey Live ( this gave me a chance to try some stuff I never had before).

On the Irish whiskey market over the coming years would any one fear the market maybe become saturated with sub standard whiskey? The flipside obviously is a rising tide raises all ships but I find unlike Scotland we dont really have designated styles, Highland, Speyside, Islay, Lowlands. Alot of Irish whiskey can tend to be similar and if everyone is doing very similar whiskey surely there is no diversity. When I say similar, alot of Irish whiskey will rely on it's type of casks used at the start or finished in.

Any thoughts?

the beer revolu · 06-04-2019 08:57AM

Chong wrote: »

On the Irish whiskey market over the coming years would any one fear the market maybe become saturated with sub standard whiskey? The flipside obviously is a rising tide raises all ships but I find unlike Scotland we dont really have designated styles, Highland, Speyside, Islay, Lowlands. Alot of Irish whiskey can tend to be similar and if everyone is doing very similar whiskey surely there is no diversity. When I say similar, alot of Irish whiskey will rely on it's type of casks used at the start or finished in.

Any thoughts?

I think we're going to see a whole lot of innovation in the industry in the coming years.
Some good innovation and some silly stuff, no doubt.

What Whisky/Whiskey are we drinking this month?

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