What are your favorite Marketing lies?

badabing106 · 15-12-2017 3:48pm #1

I love these ones that crops up on car ads

"No Nct but will fly through"

I bet you 55 euro it won't you hoodwinker!

"First to see will buy"

"One careful lady owner"

15-12-2017 3:49pm

Space saver spare tyres.

mikhail · 15-12-2017 3:52pm

I remember seeing a box of donuts advertised in the US as 0% trans fats. Not technically a lie, but the implication that they were a healthier choice made me chuckle.

El Weirdo · 15-12-2017 3:54pm

https://www.youtube.com/watch?v=xc6tmYYhOUU

Sleepy · 15-12-2017 3:54pm

"Diamonds are Forever." DeBoers.

The greatest marketing campaign ever run.

PLL · 15-12-2017 4:02pm

The five year extended warranty was €129 but I can give it to you today for €49.

OR

You can pay the direct debit in monthly installments. First payment today is usually €30 but I'll knock €15 off for you.

Both Currys.

Also the 0% finance and minimum monthly installments plan. Don't have time to explain now. Give it a Google.

I work in finance, it's amusing to watch.

King George VI · 15-12-2017 4:06pm

"FIVE HITS IN A ROW" - FM104 DJ in between each of the five songs to say "FIVE HITS IN A ROW" over and over again.

the beer revolu · 15-12-2017 4:07pm

Electric cars : zero emissions!

Yeah, how was the electricity produced??

Also heard an ad on the radio for Firebird boilers.
"complies with all existing and future regulations".
Fair play!

Are Am Eye · 15-12-2017 4:14pm

Drop in and speak to our friendly and knowledgeable staff!

DEFTLEFTHAND · 15-12-2017 4:27pm

Guinness calling themselves 'the black stuff' when the actual colour of the product is a deep dark red.

Mr. Incognito · 15-12-2017 4:34pm

Red bull makes you fly.

Del2005 · 15-12-2017 4:35pm

All the car companies offering free Road Tax when we don't have a road tax.

Sky King · 15-12-2017 4:37pm

Miles Fuel. Up to 3% further.

Up to.

3 poxy percent!

WOW WHERE DO I SIGN!??

Stupidest marketing campaign of 2017.

nice_guy80 · 15-12-2017 4:40pm

PLL wrote: »

The five year extended warranty was €129 but I can give it to you today for €49.

OR

You can pay the direct debit in monthly installments. First payment today is usually €30 but I'll knock €15 off for you.

Both Currys.

Also the 0% finance and minimum monthly installments plan. Don't have time to explain now. Give it a Google.

I work in finance, it's amusing to watch.

then cancel the DD after a day, pay it in full and you've just made €15

vintagecosmos · 15-12-2017 4:48pm

Non Iron, Easi Iron.

Stainless Steel

Scratch Resistant

The majority of customers agree this will 100% make you look and feel better*

*51% agreed according to our survey of 19 people.

NATLOR · 15-12-2017 4:48pm

UNLIMITED FIBRE BROADBAND

1TB Fair usage policy

Paddy Cow · 15-12-2017 4:49pm

"The customer is always right". I hope whoever came up with that is burning in hell.

vintagecosmos · 15-12-2017 4:52pm

Satisfaction Guaranteed.

Some chap tried to sue a dry cleaners for 67 million dollars for losing his trousers based on the Satisfaction Guaranteed sign.

https://en.wikipedia.org/wiki/Pearson_v._Chung

5rtytry56 · 15-12-2017 4:57pm

In Ireland, ANY policy warranty for home use tech gear like PC's, printers, that states

'48 hour engineer callout'

especially this time if year.

PandaPoo · 15-12-2017 5:02pm

Mr. Incognito wrote: »

Red bull makes you fly.

I heard somewhere they were sued for saying it gives you wings so changed it to wiiiings

5rtytry56 · 15-12-2017 5:10pm

BLU RAY DVD

yah.

major bill · 15-12-2017 5:20pm

''Your **** is our bread and Butter'' (sh1t)

Saw that on the back of a Drainage companies Van a few years ago on the M50.

more a logo but defo got my attention.

FizzleSticks · 15-12-2017 5:28pm

This post has been deleted.

Odhinn · 15-12-2017 5:32pm

badabing106 wrote: »

I love these ones that crops up on car ads

"No Nct but will fly through"

I bet you 55 euro it won't you hoodwinker!

"First to see will buy"

"One careful lady owner"

The 14 year olds in the pictures for skin care products in the chemist.

shaunr68 · 15-12-2017 5:34pm

Strictly speaking a customer service lie, but always guaranteed to irritate me.

When on hold. "Your call is important to us. Please wait...."

Not bloody well important enough to employ sufficient numbers of staff to man the phones though eh!

Plague Maiden · 15-12-2017 5:38pm

This isn't a piece of marketing as such, because you only noticed it after you'd already purchased the product, but seeing 'Believe' written on the inside of the Manchester United jersey's crest used to make me gag. And I'm a Man Utd fan!

Plague Maiden · 15-12-2017 5:44pm

shaunr68 wrote: »

Strictly speaking a customer service lie, but always guaranteed to irritate me.

When on hold. "Your call is important to us. Please wait...."

Not bloody well important enough to employ sufficient numbers of staff to man the phones though eh!

There's a sign in Bank of Ireland on Arran Quay that's spluttering out something about 'valued customers' etc. I was there mid-week, in a queue, with no staff members present whatsoever. I had to help an old biddy use the ATM. I'm on my lunch-break and doing voluntary work for Bank of Ireland. Valued customers is right, they're lucky to bloody have us.

Odhinn · 15-12-2017 5:44pm

Plague Maiden wrote: »

This isn't a piece of marketing as such, because you only noticed it after you'd already purchased the product, but seeing 'Believe' written on the inside of the Manchester United jersey's crest used to make me gag. And I'm a Man Utd fan!

I remember a head going onto me about I understood nothing about Leeds FC. What's it about then, sez I? "Respect, tradition" sez he. What does that mean, sez I and he hasn't a clue.

Odhinn · 15-12-2017 5:45pm

Plague Maiden wrote: »

There's a sign in Bank of Ireland on Arran Quay that's spluttering out something about 'valued customers' etc. I was there mid-week, in a queue, with no staff members present whatsoever. I had to help an old biddy use the ATM. I'm on my lunch-break and doing voluntary work for Bank of Ireland. Valued customers is right, they're lucky to bloody have us.

I've used BOI services at three branches. They've a school of charm all their fecking own.

Plague Maiden · 15-12-2017 5:48pm

Odhinn wrote: »

I remember a head going onto me about I understood nothing about Leeds FC. What's it about then, sez I? "Respect, tradition" sez he. What does that mean, sez I and he hasn't a clue.

Ah sure stop, come here, go 'way.

Guy:Incognito · 15-12-2017 5:50pm

Sleepy wrote: »

"Diamonds are Forever." DeBoers.

The greatest marketing campaign ever run.

Good footballers though

C14N · 15-12-2017 5:52pm

"48 Hour Protection"

I really hope nobody actually believes that one on the side of a deodorant bottle.

C14N · 15-12-2017 5:53pm

shaunr68 wrote: »

Strictly speaking a customer service lie, but always guaranteed to irritate me.

When on hold. "Your call is important to us. Please wait...."

Not bloody well important enough to employ sufficient numbers of staff to man the phones though eh!

Similar one, "we're experiencing an unusually high volume of calls at the moment"

If every time I call you say this, it isn't unusual. It's a usually high volume of calls, you've just understaffed your support center.

Oldtree · 16-12-2017 2:11am

Irish Hospital Sweep "If you're not in you can't win!" best ever imo

http://ifiplayer.ie/irish-hospital-sweepstakes-vault-advert/

fritzelly · 16-12-2017 2:17am

FizzleSticks wrote: »

This post has been deleted.

...and the crap that nobody else is gonna buy

_Dara_ · 16-12-2017 3:20am

Sleepy wrote: »

"Diamonds are Forever." DeBoers.

The greatest marketing campaign ever run.

I’m so sick of hearing about this campaign, for some reason. I think it’s because in real life, anyone who brings it up comes across so goddamn smug like they’ve never been taken in by advertising themselves when evvvveryone has. Also people who bring it up tend to do so triumphantly like nobody has ever heard about this campaign before when by now many, many people have.

Plus, it’s not really a lie. Doesn’t mean the diamond is worth anything, and that’s where the success of the campaign lay, but it surely isn’t going anywhere, hence it’s “forever”.

feargale · 16-12-2017 11:19pm

The most awful piece of advertising is the ones you get in radio these days extolling some product ( fair enough ) and then adding the caveats, spoken at such a speed that nobody could possibly comprehend the message. This is utterly dishonest and I am astonished that nobody to my knowledge has ever challenged it in law. I don't believe that any court could allow a firm to rely on such mumbo jumbo.

16-12-2017 11:28pm

fritzelly wrote: »

...and the crap that nobody else is gonna buy

The classic end of lines stuff, only sizes left are for the whales & sticks.

JohnFalstaff · 16-12-2017 11:35pm

Back again, "New and improved"
We return to our irregularly programmed schedule
Hidden cleverly between heavy breasted
Beer and car commercials
CNNESPNABCTNT but mostly B.S.
Where oxymoronic language like
"virtually spotless", "fresh frozen"
"light yet filling" and "military intelligence"
Have become standard.

https://www.youtube.com/watch?v=hD9pJzZ1XGI

Richard Hillman · 17-12-2017 10:28am

Football on television. It is remarkable how a sport where the majority of the games are bad to watch can get so many viewers.

Tribal loyalty towards specific clubs is quite a remarkable too, not just the super clubs but the mediocre too. There are so many misery clubs that get huge attendances despite the fact that the customers know nothing good will come of the season

OU812 · 17-12-2017 10:38am

“Voted (insert type) product of the year”

(By us)

Are Am Eye · 17-12-2017 10:39am

_Dara_ wrote: »

but it surely isn’t going anywhere, hence it’s “forever”.

In 3.59 billion years time the sun will expand destroying the earth and everything on it.

5rtytry56 · 17-12-2017 10:51am

The Duracell Bunny

take everything · 17-12-2017 11:03am

Sleepy wrote: »

"Diamonds are Forever." DeBoers.

The greatest marketing campaign ever run.

All I can think of is the Simpsons episode.
DiAmonds!
DiAmonds!

17-12-2017 11:11am

Made with 100% Irish beef!

_Dara_ · 17-12-2017 12:01pm

Are Am Eye wrote: »

In 3.59 billion years time the sun will expand destroying the earth and everything on it.

Hence the inverted commas around 'forever'.

RhubarbCrumble · 17-12-2017 12:27pm

I can't find the link now, but saw a vintage car on DoneDeal last night. Car was 1936 and described as 'one owner from new'. Eh, I doubt it somehow!

fryup · 17-12-2017 12:29pm

that Duracell batteries go and on and on and on and on and on and on.....

(no better than your average make imo)

5rtytry56 · 17-12-2017 12:35pm

'Meet ALL the Irish "Big Guns" for --Product-- at "The Irish Expo". If you're a user, then MISS THIS AT YOUR PERIL!!'

Bruthal · 17-12-2017 12:38pm

badabing106 wrote: »

I love these ones that crops up on car ads

"First to see will buy"

And the next line says "Relisted due to timewasters"

Are Am Eye · 17-12-2017 12:42pm

_Dara_ wrote: »

Hence the inverted commas around 'forever'.

But you have no commas around

plus, it's not really a lie

What are your favorite Marketing lies?

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