Whiskey and Wealth Club

Whiskey & Wealth Club wrote:

Thanks for all the comments. We’d like to respond to a few of them to set the record straight and provide facts for people to base their own opinions on.

In response to the question around returns, and why distilleries aren’t doing it themselves. Distilleries are absolutely doing this. It’s their entire business model. They make whiskey and sit on it until it matures and becomes more valuable and then bottle, sell and profit. It is the exact same thing we offer to investors. However, for the distillery, it’s a capital-intensive model. They invest money to buy the grain, make the whiskey, and pay the staff and run the distillery for 5 years before they can recoup any money back on it. So some distilleries opt to sell a percentage of their production to cover the annual running costs while laying the rest of their spirit to mature for bottle and profit later.

We sell for less than the actual distillery because we buy in huge quantity. One misconception we’d like to make clear - clients are not investing in us. We are the intermediary. We’re buying from the distillery in bulk and guaranteeing them a certain volume. We then immediately sell to investors after we add our margin (while keeping it at an investor friendly price point). Once you have your certificate of ownership, we’re out of the deal unless the investor chooses to use us as a broker down the line to sell on the cask.

Regarding risk, of course all investment carries risk – however, we deal with great distilleries that have award winning brands, we secure in a bonded facility, we ensure all casks are fully insured against fire, theft and damage. It’s safe and steady and in a market, that’s been trending upwards (in double digits) for over 21 years and set to continue on this double-digit growth path for another 20+ years. Data from the IWSR (International Wine and Spirits Record) who are the global benchmark on beverage data and intelligence, along with the IWA (Irish Whiskey Association) show this.

With regards to the lack of Irish voices. I am an Irishman writing this. Our founder is an Irishman who runs the business alongside two seasoned entrepreneurs, one English and one Australian. We have four other Irish employees (6 total). Irrespective of nationality, our team are passionate and dedicated. We have over 45 (5 star) trust pilot reviews from real clients and have personally met over 80% of our customers face to face. Not to mention plenty of video testimonials on our website.

Again thanks for the comments and interest in what we do. We’d be happy to speak to anyone on here, take them to tour the distillery, not to sell you anything, but more so to show you what it actually is and how it works on a deeper level.

Company contact number for further questions: +44 20 3129 1639