Advertisement
Help Keep Boards Alive. Support us by going ad free today. See here: https://subscriptions.boards.ie/.
https://www.boards.ie/group/1878-subscribers-forum

Private Group for paid up members of Boards.ie. Join the club.
Hi all, please see this major site announcement: https://www.boards.ie/discussion/2058427594/boards-ie-2026

Sexist advert

24567

Comments

  • Closed Accounts Posts: 3,412 ✭✭✭Shakespeare's Sister


    Yeh I'd say if there's one thing Greer truly fought for, it was inane ads that include a bit about how women manage to drive in pretty challenging footwear, and how we reserve the right to give our car a name apparently.


  • Closed Accounts Posts: 3,412 ✭✭✭Shakespeare's Sister


    kiffer wrote: »
    AH response: Remember lads, women, they're just better than us... :/
    Yeh, that's the standard AH response all right. :D


  • Registered Users, Registered Users 2, Paid Member Posts: 7,426 ✭✭✭Badly Drunk Boy


    Why wouldn't the ad be sexist? What they're selling is sexist. I mean...look at the name of the company.

    Well, they're not getting any of my Yorkie!


  • Closed Accounts Posts: 1,218 ✭✭✭Lucifer MorningStar


    What a waste of 30 seconds


  • Banned (with Prison Access) Posts: 9,425 ✭✭✭FearDark


    Katie Taylor has taken one too many knocks to the head. She sounds like she just came out of a coma. Bleeding wha she is.


  • Advertisement
  • Closed Accounts Posts: 24,461 ✭✭✭✭darkpagandeath


    Hang on are they not advertising an illegal service ? EU directive states you cannot discriminate via gender and women only insurance was deemed illegal, giving them a discount. If it was itsformen.ie there would be war, They did some research and found out why women are better drivers. It’s due to driving less than a 3rd time/distance than males. So it’s statistics not women actually being better drivers.


  • Moderators, Society & Culture Moderators Posts: 12,622 Mod ✭✭✭✭Amirani


    Hang on are they not advertising an illegal service ? EU directive states you cannot discriminate via gender and women only insurance was deemed illegal, giving them a discount. If it was itsformen.ie there would be war, They did some research and found out why women are better drivers. It’s due to driving less than a 3rd time/distance than males. So it’s statistics not women actually being better drivers.

    They're not giving any gender discount.

    I have no idea what your final sentence means.


  • Registered Users, Registered Users 2 Posts: 17,798 ✭✭✭✭hatrickpatrick


    Expected "Flash gets rid of dirt and grime and grease in just a minute..."

    Regardless, people should realize that for a lot of MRAs it's not so much the sexism of the ads itself that's offensive, but the double standard in which one must tread on eggshells when talking about women to avoid getting sued / BAI'd, but men can be dragged through the mud on TV and not one single f*ck is given.

    The standards should be 100% identical for both genders, otherwise the system is inherently sexist.


  • Closed Accounts Posts: 24,461 ✭✭✭✭darkpagandeath


    They're not giving any gender discount.

    I have no idea what your final sentence means.

    Statistic makes out that women are better drivers, due to not driving as much or as far as their male counterpart. When actually there is no difference.


  • Moderators, Society & Culture Moderators Posts: 12,622 Mod ✭✭✭✭Amirani


    Statistic makes out that women are better drivers, due to not driving as much or as far as their male counterpart. When actually there is no difference.

    Sorry, that makes sense. I hadn't understood your phrasing.


  • Advertisement
  • Closed Accounts Posts: 270 ✭✭Dr. Zaius Dr. Zaius!


    Hate hate HATE that ad!

    "Preddy challenging footwear" my ar$e! Far too dangerous to be driving in heels, it's a very difficult thing to do.

    Katie Taylor looks scarily demented too.

    Bleh, stupid ad.


  • Closed Accounts Posts: 10,070 ✭✭✭✭pq0n1ct4ve8zf5


    Expected "Flash gets rid of dirt and grime and grease in just a minute..."

    Regardless, people should realize that for a lot of MRAs it's not so much the sexism of the ads itself that's offensive, but the double standard in which one must tread on eggshells when talking about women to avoid getting sued / BAI'd, but men can be dragged through the mud on TV and not one single f*ck is given.

    The standards should be 100% identical for both genders, otherwise the system is inherently sexist.

    Ooooh, this is an MRA thread. Thank god an MRA came along to clarify, this thread was upsettingly civil and non-tinfoilhatty.


  • Closed Accounts Posts: 1,218 ✭✭✭Lucifer MorningStar


    FearDark wrote: »
    Katie Taylor has taken one too many knocks to the head. She sounds like she just came out of a coma. Bleeding wha she is.

    Katie needs to read her bible, especially the part where it says a woman is to keep quiet :pac:


  • Registered Users, Registered Users 2 Posts: 8,008 ✭✭✭_Whimsical_


    FearDark wrote: »
    Katie Taylor has taken one too many knocks to the head. She sounds like she just came out of a coma. Bleeding wha she is.

    I think she's just making a very conscience effort to improve her diction and speak with a more neutral accent and it's not coming naturally to her yet. I say fair play to her, it'll probably make her more marketable for media stuff and she'll get some money out of it which in fairness she deserves. She's represented us well for
    long enough. I'm inclined to say leave her alone lads .


  • Closed Accounts Posts: 642 ✭✭✭Bafucin


    This is a first.
    It patronizes women and yet penalizes men.
    This ad is equally sexist towards men and women. ....Wait but that means its not.

    SEXISM.... evil tricky ****er so he is.

    MR SEXISM at it again. He is really out for all of us! :mad:

    He'll be after the kids next.


  • Registered Users, Registered Users 2 Posts: 972 ✭✭✭MultiUmm


    What a ridiculous ad. I think it's just really stupid more so than sexist. The whole advertising industry is pretty much geared towards stereotyping men and women anyway. That doesn't make it okay or right but it's unfortunately a fact of life thanks to the absolute gicks who work in that industry.


  • Closed Accounts Posts: 642 ✭✭✭Bafucin


    Bafucin wrote: »
    This is a first.
    It patronizes women and yet penalizes men.
    This ad is equally sexist towards men and women. ....Wait but that means its not.

    SEXISM.... evil tricky ****er so he is.

    MR SEXISM at it again. He is really out for all of us! :mad:

    He'll be after the kids next.


    Is calling MR SEXISM a MR sexist??

    HE'S AT IT AGAIN!:mad::mad:


  • Registered Users, Registered Users 2 Posts: 3,779 ✭✭✭A Neurotic


    How did your mam and sister see this, have you a telly in the kitchen?
    Omackeral wrote: »
    They're all smug cows. These women should be in IKEA righting a wrong. You've so many kitchens there and not one sandwich being made made.
    Katie needs to read her bible, especially the part where it says a woman is to keep quiet :pac:

    Can we please just decide as a society that "tongue-in-cheek" sexism as a response to a discussion about sexism isn't funny anymore?

    Can we please just do that?


  • Subscribers Posts: 19,421 ✭✭✭✭Oryx


    No wonder Katie looks awkward. Spouting total crap while having to hold up her - completely irrelevant to the point she's making - gold medal. She must have felt like a twit.


  • Closed Accounts Posts: 12,395 ✭✭✭✭mikemac1


    Bertser wrote: »
    I wonder what the opposite would be like...

    The Road Safety Authority had a campaign

    He drives, she dies


  • Advertisement
  • Registered Users, Registered Users 2 Posts: 862 ✭✭✭constance tench


    ''...it was just girls talking to girls,women talking to women...we thought about what clothes they were wearing, what hair styles they had, what colour hair they had...''

    Yay!



  • Subscribers Posts: 19,421 ✭✭✭✭Oryx


    The sad part is there must be a demographic out there that this appeals to.


  • Closed Accounts Posts: 3,642 ✭✭✭MRnotlob606


    women aren't great without men.


  • Registered Users, Registered Users 2 Posts: 11,363 ✭✭✭✭cantdecide


    Oryx wrote: »
    The sad part is there must be a demographic out there that this appeals to.

    #ruokhuninsurance


  • Closed Accounts Posts: 4,678 ✭✭✭I Heart Internet


    whirlpool wrote: »
    Eh, is Katie Taylor alright? She looks and sounds different.

    No she doesn't. That's her number one problem (if I can be so bold as to suggest she has a problem). Her voice is the exact same monotone 100% of the time, whether she's sell insurance, being interviewed on tv/radio or just "shooting the breeze" - she NEVER changes the way she speaks, ever - which is weird.


  • Closed Accounts Posts: 2,105 ✭✭✭beano345


    No she doesn't. That's her number one problem (if I can be so bold as to suggest she has a problem). Her voice is the exact same monotone 100% of the time, whether she's sell insurance, being interviewed on tv/radio or just "shooting the breeze" - she NEVER changes the way she speaks, ever - which is weird.

    She might be a fembot


  • Registered Users, Registered Users 2 Posts: 37,310 ✭✭✭✭the_syco


    thelad95 wrote: »
    How does this insurance company fare with given men regarding equal quotes, under EU legislation?


  • Moderators, Society & Culture Moderators Posts: 12,622 Mod ✭✭✭✭Amirani


    the_syco wrote: »
    How does this insurance company fare with given men regarding equal quotes, under EU legislation?

    If you go onto their website, you can get a quote as either a male or a female. The price will be the same regardless which one you select.


  • Registered Users, Registered Users 2 Posts: 18,193 ✭✭✭✭Galwayguy35


    Oryx wrote: »
    No wonder Katie looks awkward. Spouting total crap while having to hold up her - completely irrelevant to the point she's making - gold medal. She must have felt like a twit.

    Well if she felt like a twit why did she do it?

    I doubt anyone forced her to, do you?

    "We know we're better drivers", I never heard such fookin muck in all my life.


  • Advertisement
  • Closed Accounts Posts: 1,824 ✭✭✭vitani


    thelad95 wrote: »
    For the wrong reasons. If you feel insulted by that ad you're not going to be contacting them for a quote are you? It's nearly as bad as the no nonsense ads.

    I think with car insurance, people will just take the cheapest quote they can find. I've been with that insurance company for the last year and a half and while I think the ad is stupid and patronising, as long as they're giving me a good quote, I'll stay with them.

    When I'm shopping online for car insurance, I check the sites I remember the name of, no matter what I think of their ads. That's why you have stupid catchy 123.ie jingles or a fat guy singing Go Compare.


Advertisement
Advertisement