Drink companies and their gimmicks

UglyBolloxFace · 14-05-2011 08:37PM #1

Last night I was drinking a few cans of Carling, and plastered all over the can is "NEW Cold Indicator".

Apparently when the little padlock on the can turns blue, the can is cold and ready to drink.

Now, I have some problems with this:
- why can't people use their common ****ing sense and feel the can to see if it's cold; why rely on a gimmick?

Also on the can are the following statements:
- "improved seam for great taste protection"
- "in can liner for great taste protection"

...what the hell is the world coming to? What do you make of this?

Btw I bought the cans because they were cheap, not because I'm a sucker for gimmicks

:pac:

Nodin · 14-05-2011 08:39PM

UglyBolloxFace wrote: »

-...................
...what the hell is the world coming to? What do you make of this?
Btw I bought the cans because they were cheap, not because I'm a sucker for gimmicks
:pac:

....that unless they were giving them away, theres no excuse for having carling, and that it was considered unworthy even for snakebite 'back in the day'.

Chris P. Bacon · 14-05-2011 08:40PM

Believe it or not,i just opened my first can of Coors light and i noticed how blue the thing was,although the can was in the fridge the last week.

ride-the-spiral · 14-05-2011 08:42PM

Beer drinkers are idiotic peasants who need to be informed by coloured cans when a beverage is suitable for consumption.

Oranage2 · 14-05-2011 08:42PM

One mans gimmick is anothers mans marketing!

UglyBolloxFace · 14-05-2011 08:43PM

ride-the-spiral wrote: »

Beer drinkers are idiotic peasants who need to be informed by coloured cans when a beverage is suitable for consumption.

And in what beverage, Sir, do you partake?

If you say 'cider', then you're gay

mikemac · 14-05-2011 08:44PM

When I was a barman, we had a fridge for Carlsberg glasses.
And the rep gave up these realy tall stylish Carlsberg glasses. The idea being the glass came from the fridge so your pint would be realy cold

I loved the idea!

And used to specifically ask for a drink from this fridge when I was on the right side of the counter

Nodin · 14-05-2011 08:45PM

UglyBolloxFace wrote: »

And in what beverage, Sir, do you partake?
If you say 'cider', then you're gay

Since when did cider become gay?

UglyBolloxFace · 14-05-2011 08:45PM

feelingstressed wrote: »

When I was a barman, we had a fridge for Carlsberg glasses.
And the rep gave up these realy tall stylish Carlsberg glasses. The idea being the glass came from the fridge so your pint would be realy cold

I loved the idea!

And used to specifically ask for a drink from this fridge when I was on the right side of the counter

That's not a gimmick, that's physics.

14-05-2011 08:45PM

The most effective advertising tricks are the ones that you don't even consciously notice.

UglyBolloxFace · 14-05-2011 08:46PM

Deleted User wrote: »

The most effective advertising tricks are the ones that you don't even consciously notice.

Such as? That's interesting. Any links I could read about this? (btw this is a genuine interest, not a smart-arse reply!:pac:)

UglyBolloxFace · 14-05-2011 08:47PM

Nodin wrote: »

Since when did cider become gay?

Not gay in the homosexual sense, in the 'hahaha your gay' childhood slagging sense. I don't know, there's just something weird about seeing a man drink cider - it's for the wimmen.

van der vart · 14-05-2011 08:50PM

Nodin wrote: »

....that unless they were giving them away, theres no excuse for having carling, and that it was considered unworthy even for snakebite 'back in the day'.

What do you mean, back in the day, im drinking it now

Nodin · 14-05-2011 08:52PM

UglyBolloxFace wrote: »

Not gay in the homosexual sense, in the 'hahaha your gay' childhood slagging sense. I don't know, there's just something weird about seeing a man drink cider - it's for the wimmen.

....cider was for a long time the drink of choice for the skins, punks and other heads down various lanes, over walls and hidden in the shrubbery of certain parks. As a former "cider crazed youth" of the 80's, I'm somewhat suprised to see its now considered so upmarket as to be 'gay'.

TheZohanS · 14-05-2011 08:58PM

UglyBolloxFace wrote: »

Btw I bought the cans because they were cheap, not because I'm a sucker for gimmicks
:pac:

I fùcking hate unnecessary spoilers.

barone · 14-05-2011 08:59PM

UglyBolloxFace wrote: »

Not gay in the homosexual sense, in the 'hahaha your gay' childhood slagging sense. I don't know, there's just something weird about seeing a man drink cider - it's for the wimmen.

hahahahaha, cider is just for women?

you must drink in wine bars do ya

Chris P. Bacon · 14-05-2011 09:00PM

UglyBolloxFace wrote: »

Not gay in the homosexual sense, in the 'hahaha your gay' childhood slagging sense. I don't know, there's just something weird about seeing a man drink cider - it's for the wimmen.

Ive never seen a woman drinking a flagon of cider!

Saila · 14-05-2011 09:09PM

TheZohan wrote: »

I fùcking hate unnecessary spoilers.

****ing pain in the hole they are, CTLA FTW!

mikemac · 14-05-2011 09:11PM

Enough with the spoiler

What does CTLA mean?

Chris P. Bacon · 14-05-2011 09:15PM

feelingstressed wrote: »

What does CTLA mean?

Colorado Trial Lawyers Association

WhiteRussian · 15-05-2011 04:29AM

barone wrote: »

hahahahaha, cider is just for women?

you must drink in wine bars do ya

Cider is for feminine men;

"Oh how I love the sweet taste of cider. It is reminiscent of a male ejaculation in my mouth and tastes like the sweet jizz that decorates my tonsils"

Karona · 15-05-2011 05:08AM

Chris P. Bacon wrote: »

Ive never seen a woman drinking a flagon of cider!

You've never seen me then.

Coriolanus · 15-05-2011 05:31AM

It's called "added value" OP. Considering the per unit cost of a single can is measured as a slim percentage of the final retail sale, producers need to keep coming up with new gimmicks to justify their high prices.

Adyx · 15-05-2011 05:33AM

It's actually a very clever move. You see these "beers" are piss. But, as long they are really, really cold, people don't notice. That's why you have the blue thing on Coors, the Budweiser and Heineken Extra cold taps and now this Carling thing.

Chris P. Bacon · 15-05-2011 12:11PM

Karona wrote: »

You've never seen me then.

You sound like my kinda woman so

Biggins · 15-05-2011 12:16PM

Oranage2 wrote: »

One mans gimmick is anothers mans marketing!

One mans gimmick is another mans marketing, is another mans profit!

stupidusername · 15-05-2011 12:19PM

Cider isn't a womans drink

GalwayKiefer · 15-05-2011 12:21PM

This thread is head-wreaking on m.boards...

Coriolanus · 15-05-2011 12:22PM

GalKiefer wrote: »

This thread is head-wreaking on m.boards...

Is it because of all the spoilers

???

Sky King · 15-05-2011 12:25PM

The ice on those ice taps in bars actually has no cooling effect on the beer whatsoever, it is purely for show. The cost of maintaining one single ice tap is approximately €500 annually.

I do not understand cold beer drinkers... you can't even taste it. Though I suppose if you drink Bud or Carling that's quite an advantage.

Chris P. Bacon · 15-05-2011 12:33PM

kilkenny flyer wrote: »

The ice on those ice taps in bars actually has no cooling effect on the beer whatsoever, it is purely for show. The cost of maintaining one single ice tap is approximately €500 annually.

I do not understand cold beer drinkers... you can't even taste it. Though I suppose if you drink Bud or Carling that's quite an advantage.

So you drink warm beer,just so you can taste it?

Drink companies and their gimmicks

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