Lidl taking over...

Rozabeez · 17-09-2004 8:20pm #1

Has anyone noticed Lidl taking over the world lately?

Saruman · 17-09-2004 8:27pm

well aldi is trying to beat them. Lidl in finglas has competition from an Aldi opening right next door

They will never beat the likes of tesco, they are too small but they will beat smaller retailers like centra and mace and londis etc. At best they will take some business from the big boys but most shopping will still be done at big supermarkets. Great for cheap alcohol but dunnes is better i think.

oh yeah i think lidl and aldi were one and then the 2 brothers split up and went their seperate ways and one opened a new chain... not sure which one etc.

Eurorunner · 18-09-2004 4:49pm

Saruman wrote:

oh yeah i think lidl and aldi were one and then the 2 brothers split up and went their seperate ways and one opened a new chain... not sure which one etc.

That was Aldi. The Albrecht brothers formed Aldi Sud (South) and Aldi Nord (North)

Verdammt · 18-09-2004 4:52pm

It's all part of the master plan !!. Sell them our cars, then our food and then our way of life.....

bus77 · 18-09-2004 5:24pm

'Ich bin ein Berliner!'?

Verdammt · 18-09-2004 5:29pm

bus77 wrote:

'Ich bin ein Berliner!'?

Yes I love donuts too

wheels of ire · 18-09-2004 5:47pm

Verdammt wrote:

It's all part of the master plan !!. Sell them our cars, then our food and then our way of life.....

Ohne mich!

bus77 · 18-09-2004 6:29pm

Verdammt wrote:

Yes I love donuts too

that donut thing is just a vicious rumour started by tesco.

you been fooled buddy!

Victor · 20-09-2004 11:10pm

Expect 500-1000 Aldi and Lidl stores with 10-15 years.

wheels of ire · 21-09-2004 12:09am

Reckon they have a formula, based on demographics. They must have a minimum population of, say, 15000 in order to attract their market. For someone on benefits or a pension,they are a godsend. Do we really have that many places suitable for them, do we have that many towns of that size?

therecklessone · 21-09-2004 12:14am

Join me in song kameraden:

Ich bin auslander und spreche nicht gut Deutsch...

Achtung, achtung, for you the var is over.

seamus · 21-09-2004 12:15am

Saruman wrote:

well aldi is trying to beat them. Lidl in finglas has competition from an Aldi opening right next door
They will never beat the likes of tesco, they are too small but they will beat smaller retailers like centra and mace and londis etc. At best they will take some business from the big boys but most shopping will still be done at big supermarkets. Great for cheap alcohol but dunnes is better i think.

Lidl and Aldi will take a huge chunk out of Dunnes and Tesco's market eventually. They're aimed at the lower end of the market - Students, people on the dole, young broke professionals - these groups would ordinarily shop in the relatively cheap Dunnes and Tesco.

The likes of Spar, Centra, and to a lesser extent Superquinn won't notice such a big difference because their prices are that bit higher which already discourages the demographic that Aldi and Lidl aim for.

But make no mistake, they will take over.

seamus · 21-09-2004 12:16am

wheels of ire wrote:

Reckon they have a formula, based on demographics. They must have a minimum population of, say, 15000 in order to attract their market. For someone on benefits or a pension,they are a godsend. Do we really have that many places suitable for them, do we have that many towns of that size?

They could put 4 stores in Tallaght alone and make a killing.

wheels of ire · 21-09-2004 12:28am

Not so sure about their just aiming at an exclusively down-market sector,as both offer some stuff that attract reviews in the middle-class press.Wine and the value they offer on stuff like cleaning and boring household stuff. Then there are the special offers, from which I have bought a lot of bargains. This pc for a start, which I couln't have possibly built myself for the price.

wheels of ire · 21-09-2004 12:49am

wheels of ire wrote:

Not so sure about their just aiming at an exclusively down-market sector,as both offer some stuff that attract reviews in the middle-class press.Wine and the value they offer on stuff like cleaning and boring household stuff. Then there are the special offers, from which I have bought a lot of bargains. This pc for a start, which I couln't have possibly built myself for the price.

Bugger just lost cunningly crafted response through stupidity. I'm aware that my brother, who has 3 kids, find weekly shop costs about 40% less on staples which are commodities, like rice, pasta, spuds , rashers and so on. But it is still interesting comparing their prices here against other € markets. Plus one of them had a laptop for about €1500 lately. As it must be bought cash, are we still so sure about their being downmarket, rather than value for money, limited range alternative to being ripped- off?

wheels of ire · 21-09-2004 12:50am

Not suggesting anything about Tallaght, because I was typing my last response before seeing Tallaght.And why shouldn't middle class people care about value? And decent German beer at sensible prices. And once attracted by the prices or

seamus · 21-09-2004 10:11am

wheels of ire wrote:

Not suggesting anything about Tallaght, because I was typing my last response before seeing Tallaght.And why shouldn't middle class people care about value? And decent German beer at sensible prices. And once attracted by the prices or

Heh, of course they should care. Tbh, I've never been in Lidl or Aldi, but I envision the stacks of huge boxes of dirt cheap own-brand stuff. I prefer quality, but maybe they sell branded stuff, I don't know.

wheels of ire · 21-09-2004 1:17pm

Chek them out. If their own brands are good enough for German consumers, possibily the most finicky in the world, they're good enough for me. For instance, their jams have more fruit and less chemicals.

Third_Echelon · 21-09-2004 1:24pm

bus77 wrote:

that donut thing is just a vicious rumour started by tesco.

you been fooled buddy!

:rolleyes:

some people... eh...

A berliner is a donut.

Ronan|Raven · 21-09-2004 1:28pm

I dont know why people think just cause they have low prices that the goods are of a low standard? Most of htier products are of a higher standard than the goods we get here imho. As stated above their jams are top class. Some of the items taste "different" such as beans pasta shells in sauce etc. Most of the meat products have a higher meat percentage than the same irish made good.

Stark · 21-09-2004 1:34pm

Yeah. I'm more worried about the Centra/Spar take-over.

bus77 · 21-09-2004 1:47pm

Third_Echelon wrote:

:rolleyes:

some people... eh...

A berliner is a donut.

And Dubliner is a brand of cheese over here.
The people cheered, they didnt laugh. The man did not say "I am a jelly dounut" :rolleyes:

therecklessone · 21-09-2004 1:53pm

Mayor Quimby: "Ich bin ein Springfielder."
Homer: "Mmmmm. Jelly Donuts."

seamus · 21-09-2004 2:11pm

I assumed since it was cheap it was all superprocessed crap.

I'll check it out when go in on Thursday to get cheap kitchenware

Third_Echelon · 21-09-2004 2:22pm

bus77 wrote:

And Dubliner is a brand of cheese over here.
The people cheered, they didnt laugh. The man did not say "I am a jelly dounut" :rolleyes:

and if cheese was known as dubliner and someone said 'I am a Dubliner', that would be funny... but unfortunately dubliner doesnt mean cheese... very bad example you tried to construct there... :rolleyes: shocking...

Dont make me take out my German stick and beat you with it....

Direct translation what he said was "I am a donut/piece of german confectionery"

If he wanted to say 'I am a Berliner', he should have said 'Ich Komme aus Berlin', as it would be said...

What he said made sense in english, but could be construed to be something else in german.

What he said was incorrect in the way he meant it, even though the people understood what he said...

bus77 · 21-09-2004 2:56pm

Third_Echelon wrote:

If he wanted to say 'I am a Berliner', he should have said 'Ich Komme aus Berlin', as it would be said...

'Ich Komme aus Berlin' would be "I come from Berlin' which would have sounded ridiculous in context.

What he said was perfect for what he was trying to say and is closer to "I am one with the people of Berlin"

Third_Echelon wrote:

and if cheese was known as dubliner and someone said 'I am a Dubliner', that would be funny... but unfortunately dubliner doesnt mean cheese... very bad example you tried to construct there... :rolleyes: shocking...

Damn it! I knew I should have went with the New Yorker one

Third_Echelon · 21-09-2004 3:17pm

bus77 wrote:

'Ich Komme aus Berlin' would be "I come from Berlin' which would have sounded ridiculous in context.

In the context of what he was wanting to say 'I am a Berliner' is perfect, meaning that he is one of the people etc... Its just the crazy Germans and their language etc... Direct translations do not always mean the same thing in the language from which you translate it from...

e.g. If you want to say in German 'I am cold' you would think that you would say 'Ich bin kalt'... this actually means that you are gay...

you would say 'Mir ist kalt'... 'cold is on me'... 'one is cold'...

as i say.. crazy germans...

bus77 wrote:

What he said was perfect for what he was trying to say and is closer to "I am one with the people of Berlin"

I hear ya... just out of context.. thats all..

bus77 wrote:

Damn it! I knew I should have went with the New Yorker one

were's my stick....

Anyway thats enough off-topic ramblings...

Aldi and Lidl need to open more stores... more competition for tesco, dunnes etc.. and no doubt lidl and aldi will start to make an effect on their market share.. Aldi and Lidl have good products. Some of the stuff isnt great/suited to the irish taste buds, but in general the stuff is of good quality...

Victor · 22-09-2004 8:38pm

Ronan|Raven wrote:

Most of the meat products have a higher meat percentage than the same irish made good.

LOL. "Cheese food" from Tesco does scare me though.

A Dub in Glasgo · 23-09-2004 11:09am

Lidl & Aldis are absolutely fantastic. They sell quality stuff. The brand is something you do not recognise therefore most folk seem to dismiss the quality. They also have very good weekly deals. They are a good example of getting value for money.

PurpleFistMixer · 25-09-2004 4:21pm

I like Lidl! It's good to see places selling things cheap, it might encourage some of the other places to cheapen it up a bit. And they sell different stuff to the usual things in SuperValu or whatever. They've got a great multivitamin fruit drink which is actually not so filled with sugar and sweeteners that it would make your teeth itch.

Wonders of the world!

seamus · 25-09-2004 4:45pm

Went into Aldi last night. Sorry guys, but it's a dump. I was right with my original analysis.

Some good weekly offers though, which is why I went in. I keep an eye on them (cos they come in the door).

To give an example of the clientele, a young guy with a filthy 'tache, scrawny, and that stuck-to-your-head hair was in front of me in the queue, 6 pack of some unnamed beer.
He turns to me and says "Sorry bud, d'you wha the date is?"
"24th" I tell him.
He nods and turns away, but turns back two seconds later.
"Wha month?"

As Aldi themselves say - "Aldi brand quality is cheaper!"
To say this another way - "Aldi brands are cheaper quality"

wheels of ire · 26-09-2004 4:04pm

Hmmm. I think this tells us more about you than it does about Aldi.(You must have been really worried leaving the Porsche in the the car ark, or did you just use the au pair's old banger?)
It must be so tough having to shop in a place where you might have to mix with poor people. You'd hate me then,cause I use a wheelchair.
But you are the sort who would, no doubt, if forced to speak to me, speak very slowly, in a loud voice.
And such scientific sampling techniques! You wouldn't be aware that research has shown that these stores have been attracting a great growth in ABC1 customers, due to good wines. Their Scotch Malt is simply superb, and I know my malts.In fact heard guy on Newstalk say it comes from one of the two or three most famous distilleries.
Shopping for famous brand names is not what these stores are about. It's a concept known as value.
They also use less packaging and thus create less waste than similar products from M&S, Tesco etc.
And I have cracked how you do your shopping:By the vanload from Harrods and Fortnum and Masons.

The Muppet · 26-09-2004 4:20pm

seamus wrote:

To give an example of the clientele, a young guy with a filthy 'tache, scrawny, and that stuck-to-your-head hair was in front of me in the queue, 6 pack of some unnamed beer.
He turns to me and says "Sorry bud, d'you wha the date is?"
"24th" I tell him.
He nods and turns away, but turns back two seconds later.
"Wha month?"

As Aldi themselves say - "Aldi brand quality is cheaper!"
To say this another way - "Aldi brands are cheaper quality"

The cheek of him daring to speak to you.

There's nothing wrong with Lidl or Aldi's cheaper brands and from personal experience nothing cheaper about their quality either. There's not much point in us moaning about Rip Off Ireland all the time if when there's a cheaper alternative we are too stuck up to use it.

carrotcake · 26-09-2004 4:41pm

"Ich bin Berliner" is what the lad should have said, not "Ich bin ein Berliner". anyway, lidl and aldi are great. it'd be nice if they had a better selection though

BuffyBot · 27-09-2004 8:46pm

Heh, of course they should care. Tbh, I've never been in Lidl or Aldi, but I envision the stacks of huge boxes of dirt cheap own-brand stuff. I prefer quality, but maybe they sell branded stuff, I don't know.

I'm not particularily gone on Lidl's produce, but I've found Aldi's own-brand stuff to be as good as any of the major chains.

clearz · 29-09-2004 6:32pm

People who know good food and respect there bodys enough will not shop in lidl. The food they sell is mank. I worked in lidl one summer and can say the way they treat their staff is a disgrace. I did not get paid for two months and even then it was hastle.

A Dub in Glasgo · 06-10-2004 7:32pm

seamus wrote:

Went into Aldi last night. Sorry guys, but it's a dump. I was right with my original analysis.

Some good weekly offers though, which is why I went in. I keep an eye on them (cos they come in the door).

To give an example of the clientele, a young guy with a filthy 'tache, scrawny, and that stuck-to-your-head hair was in front of me in the queue, 6 pack of some unnamed beer.
He turns to me and says "Sorry bud, d'you wha the date is?"
"24th" I tell him.
He nods and turns away, but turns back two seconds later.
"Wha month?"

As Aldi themselves say - "Aldi brand quality is cheaper!"
To say this another way - "Aldi brands are cheaper quality"

That has got to be the most patronising post I have seen. Fancy that, someone of lower class talking to you, shock horror. We better get the Gardai onto it.

tipperaryboy · 06-10-2004 7:42pm

They are shops which sell brands that we are not u'st too for example dunnes/tesco etc all sell heinz beans & coca cola.Imagine a day when there is such a discount shop that sells all the known brands!

Healio · 22-10-2004 12:06am

seamus wrote:

Lidl and Aldi will take a huge chunk out of Dunnes and Tesco's market eventually.

They are building a new store right beside Dunnes' cornelscourt centre. To be precise its on the dunnes staff carpark, anyone who knows the area, its the area on the left before the dunnes centre heading northbound on the N11. there is also going to be construction of affordable housing on the site.

dsab · 22-10-2004 8:23am

Aldi sells mostly rebranded Brand Products. Easily to identify on the Product Codes.

In Germany there is an officila testing institute (stiftung Warentest), which tests products on a regular basis, and very often Aldi comes out on top in many categories.

There is a whole book in germany available with an exact listing of which big brand is behind which Aldi product. They even wrote cookbooks, just using Aldi Products.

Aldi is the second biggest supermarket chain in the world (behind Wal-Mart), and far bigger then Tesco or any of the other international supermarket brands.

At the beginning in germany Aldi was seen as a shop for the poor and middle class. This has completely changed in the last 10 years. Aldi has become a major supermarket for most germans. Even wealthy people go shopping these days, and openly admit it.

Yes, some shops look nnot very nice (mainly the one in Parnell Street), and if the Albrecht Brothers would see that one, they wouldn`t be all too happy.

Aldi is 100% privately owned. Lidl on the other hand was opened by one of the big german retailchains for later (REWE, which has several more expensive supermarket brands throughout europe) to get a cut of Aldi`s market. And this caused a huge Price War between them, which is still going on 10 years later. That`s maybe the reason that germany has one of the lowest costs of food in europe.

pickarooney · 22-10-2004 9:17am

And to think some people are glad the Germans lost the war.

RuggieBear · 22-10-2004 9:35am

Healio wrote:

They are building a new store right beside Dunnes' cornelscourt centre. To be precise its on the dunnes staff carpark, anyone who knows the area, its the area on the left before the dunnes centre heading northbound on the N11. there is also going to be construction of affordable housing on the site.

Nice one....I was curious to know what was happening there. How did they get planning persmission for that tho.....there is enough traffic from Dunnes...i can only see that increasing with Aldi

lastsaturday · 27-10-2004 4:20pm

i'm a convert too. i always thought Lidl was on a par with the likes of Netto, etc in the UK, but its not at all. the prices are similar, but the quality is pretty damn good. cheese, salami, vegetables, preserves, muesli, are all above Dunnes and Tesco and most of the 'reputable' brands we're all used to. feckit, if is costs me €5.00 in petrol to get there and still save €20 on the bill, i'm happy. long live the germans, and down with rip-off ireland!! Can't wait until there's one on the southside.

carrotcake · 29-10-2004 11:37pm

lastsaturday wrote:

Can't wait until there's one on the southside.

try lucan

Lidl taking over...

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