Long term effect of Tesla Cars price drops on Tesla's Motors brand?

I would not let short term high electricity prices get in the way of a long term purchase.

Gas prices have stayed down. gas futures are also in the €75 range for September/ Oct delivery. This will start feeding into electricity prices soon and standard rates will move back toward 30c

You are forgetting the extra 17 grand you pay at the end of the PCP period for that Tucson. Similar for the Corolla. PCP makes repayments look small and then you have to pay he balloon payment at the end. My figures are coming from AIB for HP rather than PCP. HP is a better marker, because you don't have the balloon payment at the end and the repayment is directly comparable. You own the car after the final monthly payment which remains the same to the end.

I could add a few cent per kWh to the cost of charging, but it won't make much difference. I don't know a single person who uses their car to commute to work and spends less than €50 per week. Most spend €100+. One of the lads on my team drives an older Tucson. He lives close to work and still puts in more than 50 a week with almost no leisure driving as he lives across the road from a large shopping centre, so doesn't drive for groceries etc.

I'm basing my figures off real world values and have compared my monthly costs against others I know with similar commutes. A common complaint I hear is just how expensive it is to fill a tank with Diesel or petrol. The last time I drove/owned an ICE was 6 years ago. My commute was a 10 minute drive each way in a 1.6 petrol Opel. With very little driving and lower fuel prices than now, I was still throwing about 200 a month into the tank.

rubbish.

basis economics is that price is driving by supply and demand. Hence the higher prices.

they now have a factory in Berlin, Texas and China which they didn’t have when the M3 began. That gives them an additional 750,000 model 3s a year which is where the supply is coming from.

Service level is the single biggest issue US customers have

Totally agree with this.....

Premium in the 1980s

Genuinely the best cars on the road in terms of quality build, design, engineering and built to last in the context of the 1980s.

Premium now

Hi yes - you want an Audi - certainly sir - 20 grand extra for the same 2.0 TDI you can get in a Skoda. A Skoda which will pretty much give you the same long term ownership performance....

As for Teslas brand - sure the image guys will be turned off by the entry to Tesla ownership being lowered.

But the Tesla product is different to legacy auto at the moment.

So if you like that you will still have one.

If you don't like Tesla then you weren't owning one anyway.

When I read about the Tesla "premium" brand, I like to think of the other premium brands like Chevrolet, Buick, Dodge etc, even in the states premium is associated mostly with German brands, and Tesla might lead the way in EV's much the same as Rolls Royce leads in luxury, but I would never attach a label of premium to them, stick all the Gucci labels you want on a scumbag, you still have a scumbag.

What I don't understand is why they need to drop the price so much, they could have offered transferable supercharger credits time-limited with a smaller discount without pissing off previous customers, or even a more gradual drop in price or a buy one last year get one this year cheaper. There seems to be no care for their customers.

The price dropping is a good thing puts pressure on other car manufacturers, I would be even tempted by a Y, but a saving of 500 euros a year in my case is not worth it.

They have not updated used prices.

Would be worth trying so see what they offer

eh, 'premium' is subjective. 'niche' brand is more apt.

They won't hit 'premium' until quality matches the other players: NVH, fit & finish, paint etc. They're not at that level yet.

I lost you at the first line and you go on to write a short novel in response!! 😂

Seriously though, you should go back then and read the rest, starting from paragraph 2 if you skipped ahead. Based on your figures, the Tesla is really only €20 per month more than the Tuscon.....cheaper if we include motor tax. Way cheaper if we start to talk about servicing and maintenance after the first year.

Great to read you are enjoying your EV and your situation has improved from when you were driving an older and expensive to run ICE. Some of them can become real guzzlers, as was the case of my Opel.

How bad was it ?

They could have held prices steady and rampant inflation would have done the job for them.

Anyway, won't harm the brand long term, the EV early-ish adopter pricing couldn't last, interiors etc. did not match the price tag.

With more Chinese EVs on the horizon, they would have had no choice but to drop prices anyway or lose market share, e.g BYD Atto 4 still undercuts Model 3.