Marketing stunt turns bad.

January

MadsL wrote: »

Could someone look at and give me a view count on this, as mine seems to be stuck.

http://www.youtube.com/watch?v=90X09r5ibcY&feature=youtu.be

Do you mean how many views? I'm getting 339

Micky Dolenz

MadsL wrote: »

Mine is stuck at 336 since yesterday.
Weirdness.

339 on mine.

MadsL

Embedded views not counted I guess.

"Jesus Christ"
"Ah fuck it"

Pottler

Yawns wrote: »

Here Pottler, for your convenience and to annoy the company and have it shown a few more times what idiots they are.

Leave me out of it thanks, I realise a lot of people are annoyed by this, I was just attempting to give a little balance - then a big fat lad of a video sat on the other end and it all turned pear shaped.:D

Yawns

Pottler wrote: »

Leave me out of it thanks, I realise a lot of people are annoyed by this, I was just attempting to give a little balance - then a big fat lad of a video sat on the other end and it all turned pear shaped.:D

lol not meaning to give you stick or anything, I know what you were thinking at the time before you saw the actual videos. I was in a similar boat until I saw them all myself. Joke of a company.

loobylou

Truly Irish Country Foods wrote: »

Hi all, this is the statement we have received from McAuliffe Trucking, hope this clears everything up.

"To Whom It May Concern,

Hoping you are well. I am a manager in McAuliffe Trucking. We are established since 1970 and take great pride in our fleet, drivers and staff.

We contribute our time to charities and regularly make donations. Since there is a local Charity Scania Truck run in Kerry, we could never get involved as we run DAF trucks so we said we would start our own Charity DAF run or an all make of truck Charity run.

We recently had a little girl succumb to Leukaemia and we named our flagship DAF in memory of her. This truck is now called Lady Ava. We also got vinyl stickers made with the Leukaemia penguin to raise awarness and to keep a constant memory of Ava. We have these fitted to all our trucks and can send you a pack if you want to give me your details.

On Sunday 14/10/12, we had a photo shoot to start the promotion of our Charity run. I had called the Castleisland Gardai seeking permission on Friday 12/10/12 to conduct a photo shoot on the
N21 and the Castleisland Bypass. The Gardai gave me permission to do this which be verified at Castleisland Garda Station.

I then arranged a meeting with all staff for 3pm on Saturday 13/10/12, all details were discussed and jobs and traffic controller positions were assigned. I also carried out a full risk assessment and received signatures of all involved. The weather on Sunday was good so we arranged to meet up and begin preparations for the photo shoot. There were traffic controllers positioned at the front and back of the three trucks for the duration of the video shoot.

Still shots were taken at the view point and the bridge on the bypass of Castleisland afterwards. For the still shot on the bridge, I sent only two drivers to the bridge as the third driver did not know his way there. He stopped under the bridge with his hazard, parking and dipped headlights on and waited for one of the other drivers to come down the steps and sit in with him to guide him to the bridge road. He was waiting no longer than one minute and during this time, a silver car came up behind him and swung out in to the path of another car. There was a touch of bumpers and the two cars stopped, the drivers got out, talked to each other, shook hands and drove away.

Unfortunately, this was captured by someone on a phone, uploaded on YouTube and has since gone viral. As soon as we heard about it, we got the video taken down immediately but then someone uploaded it again and titled it “McAuliffe Trucking Dangerous Driving”.

Every person involved in the photo shoot is dismayed after putting their free time at their own expense into both Saturday and Sunday for a worthy charity promotion, only to have backfired due to a small accident that was caused by a car not watching his lane while our company was also put up on YouTube and portrayed by a small minority as dangerous driving.

Now as you can see, we had received permission from the Gardai, carried out a Risk assessment/Risk report, had plenty of qualified personal to arrange everything whilst wearing HiViz gear and everything went according to plan.

I would also like to mention that we received a phonecall this morning from Breda O’Brien, Suicide Awareness, asking McAuliffe Trucking to help raise funds for the organisation. If you wish to donate or contribute to these charities, please contact McAuliffe Trucking.

Finally, I would like to say thank you to all the staff and everyone that came in on Saturday and Sunday on their days off to help and assist in everyway the Charity Truck run. They’re a great bunch of people.

Keep up the Good Work.

Kind and Very Best Regards
Davy Corkery
McAuliffe Trucking."

Dear Davy,
When you're in a hole, best to stop digging.
Kind regards,
Loobylou

bigpink

Joe Duffy show tomorrow!

Wacker The Attacker

Sorry boss there a bit of an aul truck in the way there

Remmy

RTE Link http://www.rte.ie/news/2012/1017/youtube-mcauliffe-trucking-company.html

My name is URL

Mr Corkery described those who criticised the photoshoot as "begrudgers".

ffs, I've seen that word used in some ridiculous contexts but that takes the biscuit.

Bloodwing

MadsL wrote: »

Mine is stuck at 336 since yesterday.
Weirdness.

YouTube freezes the view count at around the 300 mark until it can be verified manually. It helps protect against bots.

After a video reaches a certain number of views, Hamilton explained, YouTube tells the database to freeze the view count until YouTube can manually verify the correct count to protect against botting attempts — i.e. using automated computer processes to artificially inflate the number of views. YouTube view counts are initially tracked by servers near the end user. By looking at reports from these individual servers, YouTube engineers can detect suspicious patterns in the data.

Views are up to 1500 now.

General General

How is uploading an embarrassing incident like this in any way anything to complain about, especially a 'cock up' during any kind of publicity stunt? & I don't think people are thinking any less of the charities involved, or most of the people involved in trying to execute this event... just the person who designed the thing.

The fact that that person, Mr. Corkery, performed a Risk Assessment, boasts of having done it, boasts to having affiliation to the IOSH (whatever affiliation means, & regardless of how happy IOSH are about his bringing that up), states (according to RTE) that his classification of the risk was 'medium' (so introducing a 'medium' risk is okay, then, is it? I've no idea, I'm not affiliated to the IOSH) & then reportedly calls all critics of this set up "begrudgers" while he or his company claim that they are "annoyed" & "disgusted" by the online criticism... well, it makes him look completely ridiculous & more than a little deluded.

I'd say he'll be hearing about this for the rest of his life now... whereas if he'd just acknowledged it as a disaster, it'd be dropped.

MadsL

General General wrote: »

How is uploading an embarrassing incident like this in any way anything to complain about, especially a 'cock up' during any kind of publicity stunt? & I don't think people are thinking any less of the charities involved, or most of the people involved in trying to execute this event... just the person who designed the thing.

The fact that that person, Mr. Corkery, performed a Risk Assessment, boasts of having done it, boasts to having affiliation to the IOSH (whatever affiliation means, & regardless of how happy IOSH are about his bringing that up), states (according to RTE) that his classification of the risk was 'medium' (so introducing a 'medium' risk is okay, then, is it? I've no idea, I'm not affiliated to the IOSH) & then reportedly calls all critics of this set up "begrudgers" while he or his company claim that they are "annoyed" & "disgusted" by the online criticism... well, it makes him look completely ridiculous & more than a little deluded.

I'd say he'll be hearing about this for the rest of his life now... whereas if he'd just acknowledged it as a disaster, it'd be dropped.

The real disaster is that the CEO of Truly Irish and McAuliffe is the same person, and is letting his staff make a balls of this. Stand up and take it on the chin and make a proper apology.

And stop with this trying to hide the connection.

opti0nal

....On Sunday 14/10/12, we had a photo shoot to start the promotion of our Charity run. I had called the Castleisland Gardai seeking permission on Friday 12/10/12 to conduct a photo shoot on the
N21 and the Castleisland Bypass. The Gardai gave me permission to do this which be verified at Castleisland Garda Station....

I take it that this statement does not refer to the video of them driving 3 abreast. For that they'd should have had a road closing order and safety assessment.

MadsL

opti0nal wrote: »

I take it that this statement does not refer to the video of them driving 3 abreast. For that they'd should have had a road closing order and safety assessment.

I think the terms of that verbal "permission" over the phone would be a bit "he said, she said" wouldn't you?

MadsL

Truly Irish still playing the denial game.

http://i.imgur.com/HOlQg.png

They are one of our many sub contracted outside hauliers. This was not Truly Irish marketing.

https://twitter.com/trulyirishcf/status/258865105649950720

So you subcontract to your CEO's haulage company and then say you have nothing to do with the cowboy antics of his drivers? Interesting how they drive around empty with TI adverts on the Kenworth.

https://www.youtube.com/watch?v=u26P76dFF7Y

El Weirdo

Okay, I'm gonna go ahead and lock this now as we'll only be going over the stuff that was gone over in the thread in Motors which was locked a while back.

I'd advise anyone that hasn't read it and wants a bit of a laugh follow the link above.

Well done all.