Anyone seen the donedeal ad?

donfers

it's basically some lady selling her gormless dullard husband to some other woman who asks "is he a goer?" - so essentially a woman pimps out her husband to another woman while he is cluelessly pushed out the door

jaysus, I'm not usually one to complain about advertising as i know how it works but this ad is as blatant as it gets - any idea what the process is for complaining

seriously it's insulting stuff, they might of course be deliberately hoping for loads of publicity but good luck with that because most guys aren't the complaining or whinging type (just me )so can't be bothered - so the best result would just to have it quietly taken off the air and the company heavily fined and a signal sent to other advertisers that they can't get away with their constant portrayals of men as slave-like buffoons

also what is curious is the almost complete lack of silence from the "equality" brigade about this, a group who usually require very little to take offense

what do you think guys? Have any of you seen it? Am I over-reacting?

wellboytoo

donfers wrote: »

it's basically some lady selling her gormless dullard husband to some other woman who asks "is he a goer?" - so essentially a woman pimps out her husband to another woman while he is cluelessly pushed out the door

jaysus, I'm not usually one to complain about advertising as i know how it works but this ad is as blatant as it gets - any idea what the process is for complaining

seriously it's insulting stuff, they might of course be deliberately hoping for loads of publicity but good luck with that because most guys aren't the complaining or whinging type (just me )so can't be bothered - so the best result would just to have it quietly taken off the air and the company heavily fined and a signal sent to other advertisers that they can't get away with their constant portrayals of men as slave-like buffoons

also what is curious is the almost complete lack of silence from the "equality" brigade about this, a group who usually require very little to take offense

what do you think guys? Have any of you seen it? Am I over-reacting?

What in the name of Christ is'an almost complete lack of silence'?

Sauve

Yeah I've seen it, it's obviously a joke, intended to be seen as such.

donfers

of course it was meant as a joke, but some things just aren't funny

the humour defense was used in the past by those who made jew or black or paddy jokes - "ah what's wrong with you all, it's just a bit of a laugh" - i don't buy it when the source material crosses the line

Sauve

donfers wrote: »

jew or black or paddy jokes - "ah what's wrong with you all, it's just a bit of a laugh" - i don't buy it when the source material crosses the line

You should complain to donedeal.

Sir Digby Chicken Caesar

look, it was funny

it's also funny when it's done about women too, it's just there are enough female activist groups out there with more feelings of opression than sense who complain about anything and everything that everyone is terrified to do it.

it's fine to point out the hypocrisy of insulting men in tv ads while being afraid to do the same to women, that's neccesary and good but lets not wander down the path of trying to get ads pulled because... why? did it make you feel like less of a man? like less of a human being?

mawk

wellboytoo wrote: »

What in the name of Christ is'an almost complete lack of silence'?

tinnitus?

Nervous Wreck

Rabble rabble, get over it.

Motorist

If this was about a woman and over in the Ladies Lounge, we'd be on page 50 of righteous indignation by now.

donfers

Nervous Wreck wrote: »

Rabble rabble, get over it.

Posts like this are precisely the problem and the one above asking me if it made me feel less like a man

no doubt, we are all wonderfully well-adjusted folk here right , yet i just feel bad for the increasing numbers of men with feelings of low self-worth, the increasing numbers of suicides etc. who see that stuff like this ad is basically regarded as OK and if someone objects then they are told to "get over it" or their masculinity is questioned simply because they are highlighting a huge failing in the media culture - the largely uncontested constant maligning and mocking of men

Am i saying ads like this make men commit suicide? Absolutely not

Am I saying that the acceptance of ads like this and responses to questioning it like "get over it" contribute to a growing feeling of worthlessness and alienation among some men? Yes I am, I have sympathy for them and I don't like that ads like this are deemed fair game - that's it.

FewFew

It's pretty funny loike

sam34

Motorist wrote: »

If this was about a woman and over in the Ladies Lounge, we'd be on page 50 of righteous indignation by now.

drop it. read the charter please

(and, no, this policy isn't an indication of women being treated differently or protected, it's an indication that sitewide we don't permit b1tching or snide comments about other fora, with TLL the one that crops up the most here)

StupidLikeAFox

Sauve wrote: »

Yeah I've seen it, it's obviously a joke, intended to be seen as such.

I dont think so, she might actually want to sell her husband!

http://www.donedeal.ie/for-sale/otherwedding/3311998

Morgase

I was going to say surely the Advertising Standards Authority is the first port of call, but when it's that sort of ad I'm not sure. Perhaps donedeal themselves, OP?

BunShopVoyeur

Their next ad should reverse the sexes. Some guy selling his wife to another, making remarks about her being a "goer".

The feminists would be out in force.

Sauve

BunShopVoyeur wrote: »

Their next ad should reverse the sexes. Some guy selling his wife to another, making remarks about her being a "goer".

The feminists would be out in force.

The ones without a sense of humour would, just like all the guys that are offended by this joke.

BunShopVoyeur

Sauve wrote: »

BunShopVoyeur wrote: »

Their next ad should reverse the sexes. Some guy selling his wife to another, making remarks about her being a "goer".

The feminists would be out in force.

The ones without a sense of humour would, just like all the guys that are offended by this joke.

True enough. Anybody getting wound up by something like that needs to chill out.

I haven't seen the ad, but with the amount of joke adverts that get posted on donedeal, it's hard to take it seriously as an actual website. Methinks I'll be sticking with adverts and the like.

Raekwon

So DoneDeal.ie is now openly endorsing human trafficking?

I hope they have a wider selection then just middle aged men

Gran Hermano

It looks like the advert goes against the ASAI code

Decency and Propriety

2.15
A marketing communication should contain nothing that is likely to cause grave or widespread offence.

2.16
Marketing communications should respect the dignity of all persons and should avoid causing offence on grounds of gender, marital status, family status, sexual orientation, religion, age, disability, race or membership of the traveller community.

2.17
Marketing communications should respect the principle of the equality of men and women. They should avoid sex stereotyping and any exploitation or demeaning of men and women. Where appropriate, marketing communications should use generic terms that include both the masculine and feminine gender; for example, the term 'business executive' covers both men and women.

The more people who lodge a complaint the better
http://www.asai.ie/complain.asp

Sonics2k

Jesus christ some people get worked up about the smallest things.

It's an ad. A joke. A slight spin of humour. It's not derogatory, it's not offensive, it's just a slight joke that million of men and women across the world make about their husbands/wives.

donfers

Gran Hermano wrote: »

It looks like the advert goes against the ASAI code

The more people who lodge a complaint the better
http://www.asai.ie/complain.asp

good man

took me 2 minutes to fire off a complaint - i hope more do it


this is nothing to do with "a sense of humour bypass"

the ad is not funny, it is offensive to men, it crosses the line, I am not a serial complainer, this is the first time in my life I have ever taken the 2 minutes it takes to fire off a complaint, enough is enough with these kind of ads where basically it seems it's fair game to portray men as absolutely anything - this kind of sexist guff should not be tolerated

iptba

BunShopVoyeur wrote: »

Their next ad should reverse the sexes. Some guy selling his wife to another, making remarks about her being a "goer".

The feminists would be out in force.

Yes, if there was a similar number of reverse ads, it'd probably not worth be complaining about.

However, think it's unlikely a similar ad, in reverse, will be next.

So because of this pattern, it turns out we get an imbalance in advertising. Fair play to donfers for doing something about it. Lots of little digs at men can add up to a bigger problem.

alie

donfers wrote: »

it's basically some lady selling her gormless dullard husband to some other woman who asks "is he a goer?" - so essentially a woman pimps out her husband to another woman while he is cluelessly pushed out the door

jaysus, I'm not usually one to complain about advertising as i know how it works but this ad is as blatant as it gets - any idea what the process is for complaining

seriously it's insulting stuff, they might of course be deliberately hoping for loads of publicity but good luck with that because most guys aren't the complaining or whinging type (just me )so can't be bothered - so the best result would just to have it quietly taken off the air and the company heavily fined and a signal sent to other advertisers that they can't get away with their constant portrayals of men as slave-like buffoons

also what is curious is the almost complete lack of silence from the "equality" brigade about this, a group who usually require very little to take offense

what do you think guys? Have any of you seen it? Am I over-reacting?

Bit like the hunky dorys ads

donfers

alie wrote: »

donfers wrote: »

it's basically some lady selling her gormless dullard husband to some other woman who asks "is he a goer?" - so essentially a woman pimps out her husband to another woman while he is cluelessly pushed out the door

jaysus, I'm not usually one to complain about advertising as i know how it works but this ad is as blatant as it gets - any idea what the process is for complaining

seriously it's insulting stuff, they might of course be deliberately hoping for loads of publicity but good luck with that because most guys aren't the complaining or whinging type (just me )so can't be bothered - so the best result would just to have it quietly taken off the air and the company heavily fined and a signal sent to other advertisers that they can't get away with their constant portrayals of men as slave-like buffoons

also what is curious is the almost complete lack of silence from the "equality" brigade about this, a group who usually require very little to take offense

what do you think guys? Have any of you seen it? Am I over-reacting?

Bit like the hunky dorys ads

Not really no, they were far less insidious yet received a lot more attention - funny that!

Gracie_S203

Aww for the love of all thats holy...women are subjected to this kinda crap all the time and take it..if men (or you) can't see that its a bloody joke..the world is obviously going backwards!! I mean men are constantly going on about how a womens place is in the kitchen...its obviously a joke,and a great ad to get recognition for the site..it also says "You can't sell husbands on donedeal" but realistically what women hasn't thought about it!!LOL (that comment was also intended as a joke!!!)

Get over it....complaining it..it obviously went through the standards to get on air i'm guessing!!!!

Gran Hermano

alie wrote: »

Bit like the hunky dorys ads

http://www.adworld.ie/news/read/?id=94b9d427-fdb2-4796-8d38-e4e7d038fe26

The Advertising Standards Authority of Ireland (ASAI) has upheld a number of complaints against crisp manufacturer Largo Foods following the company's recent controversial ad campaign for its Hunky Dory range of crisps.

"Most of the complaints argued that the campaign was offensive, exploitative, tasteless, degrading and sexist towards women and brought advertising into disrepute," says the ASAI.

alie

Gran Hermano wrote: »

alie wrote: »

Bit like the hunky dorys ads

http://www.adworld.ie/news/read/?id=94b9d427-fdb2-4796-8d38-e4e7d038fe26

The Advertising Standards Authority of Ireland (ASAI) has upheld a number of complaints against crisp manufacturer Largo Foods following the company's recent controversial ad campaign for its Hunky Dory range of crisps.

"Most of the complaints argued that the campaign was offensive, exploitative, tasteless, degrading and sexist towards women and brought advertising into disrepute," says the ASAI.

And caused quite a few fender benders too. Lol

alie

Raekwon wrote: »

So DoneDeal.ie is now openly endorsing human trafficking?

I hope they have a wider selection then just middle aged men

He wasn't even good looking.!

donfers

Gracie_S203 wrote: »

Aww for the love of all thats holy...women are subjected to this kinda crap all the time and take it..if men (or you) can't see that its a bloody joke..the world is obviously going backwards!! I mean men are constantly going on about how a womens place is in the kitchen...its obviously a joke,and a great ad to get recognition for the site..it also says "You can't sell husbands on donedeal" but realistically what women hasn't thought about it!!LOL (that comment was also intended as a joke!!!)

Get over it....complaining it..it obviously went through the standards to get on air i'm guessing!!!!

100% wrong, women have never been subjected to an ad like this because quite rightly if there was an ad where a husband pimped out his wife or sold her to another guy who had asked if she was a goer then it wouldn't have had a snowball's chance in hell of getting on air

I already given my view about how damaging the whole "get over it" dismissal is - a tactic that is commonly thrown at men who have the temerity to complain and then of course you get the equal rights people asking all the team "well if you have a problem why don't you do something about it?" - it seems it is far less socially acceptable for a men to complain about sexism as he simply should get over it or write it off as a joke - hence many don't even bother because they get this type of thing thrown at them

the social conditioning suggests men should stoically accept this stuff while for women there are numerous "equality" or gender studies or women's rights type organisations and they see it as an empowering thing

while the social culture continues that basically suggests men should suffer in silence and be scorned and mocked if they highlight this kind of stuff, while the social culture continues whereby there is a stigma attached to men seeking support as a result of discrimination, while the social culture continues whereby there are so few support networks or avenues for man to go down, then so too will the number of male suicides continues to increase at rates far in excess of those for women

however maybe that's just the way it's supposed to be, I personally think the ad is crass, not funny at all and offensive to men and although in its own right it is unlikely to cause any great damage, i thinkt he fact that it is accepted as part of the demeaning attitude towards men in advertising could have very serious consequences

I also accept that women have separate very serious and widespread issues that affect them in terms of how they are portrayed in advertising and quite rightly they tend to make some noise when they perceive wrongdoing there

but i am just discussing this issue about how males are portrayed and for me this ad was the tipping-point, barely a whisper about it - that it just seems par for the course is the most worrying aspect for me and i hope people start to speak out (and that if they do so they are not ridiculed)

py2006

Sauve wrote: »

The ones without a sense of humour would, just like all the guys that are offended by this joke.

I actually don't know if many guys would actually be "offended" by this. I think why men are starting to take exception to this kind of advertising is because of the huge double standard. Its more to to with the principle of it.

That's it exactly. Imagine if there were college courses which provided Men's Rights Studies and we campaigned for equal rights - how quickly would it be shot down?

Tigger

donfers wrote: »

good man

took me 2 minutes to fire off a complaint - i hope more do it


this is nothing to do with "a sense of humour bypass"

the ad is not funny, it is offensive to men, it crosses the line, I am not a serial complainer, this is the first time in my life I have ever taken the 2 minutes it takes to fire off a complaint, enough is enough with these kind of ads where basically it seems it's fair game to portray men as absolutely anything - this kind of sexist guff should not be tolerated

It isn't funny it's stupid and there is a radio ad that goes with it on todayfm
But it's not sexist it's just stupid

Nothing to complain about in my opinion

Pawwed Rig

There was a thread here a while back about discrimination against men. Discussed at some length was the portrayal of men in the media as gormless simple minded creatures. This add is a prime example of this.
Having seen the add I would not say I am outraged by it but I can see it as a continuation of this negative portrayal of men.



I remember hearing on Newstalk there a couple of years ago that the confusion on the role of men that kids see in real life and what they see on TV is a contributing cause of stress and depression and ultimately suicide for young men. So where one person sees adds like this as harmless fun I see it as lazy advertising by a marketing company that has not much imagination and is ultimately damaging.

iptba

Gran Hermano wrote: »

It looks like the advert goes against the ASAI code

Decency and Propriety

2.15
A marketing communication should contain nothing that is likely to cause grave or widespread offence.

2.16
Marketing communications should respect the dignity of all persons and should avoid causing offence on grounds of gender, marital status, family status, sexual orientation, religion, age, disability, race or membership of the traveller community.

2.17
Marketing communications should respect the principle of the equality of men and women. They should avoid sex stereotyping and any exploitation or demeaning of men and women. Where appropriate, marketing communications should use generic terms that include both the masculine and feminine gender; for example, the term 'business executive' covers both men and women.

The more people who lodge a complaint the better
http://www.asai.ie/complain.asp

Got my letter from the ASAI today acknowledging receipt of complaint. This is my first one on these grounds.

That_Guy

People complaining about people complaining. Love it.

The ad doesn't bother me in the slightest. It's just a bit of humour.

I was more offended by those "he drives, she dies" road safety ads.

Maguined

donfers wrote: »

good man

took me 2 minutes to fire off a complaint - i hope more do it


this is nothing to do with "a sense of humour bypass"

the ad is not funny, it is offensive to men, it crosses the line, I am not a serial complainer, this is the first time in my life I have ever taken the 2 minutes it takes to fire off a complaint, enough is enough with these kind of ads where basically it seems it's fair game to portray men as absolutely anything - this kind of sexist guff should not be tolerated

With all due respect donfers you don't get to decide what is offensive to men, you get to decide what is offensive to yourself. I laughed at the done deal add just as a I laugh at jokes targeting women.

Please Kill Me

I thought it was/is the funniest ad I've seen in ages. Yeah, I know - if it was reversed, the bra burners would be up in arms over it, but so what, it is what it is, a feckin' advert that IS actually funny!

Snowie

Sauve wrote: »

Yeah I've seen it, it's obviously a joke, intended to be seen as such.

it is not joke its sexist :mad:


:P

donfers

Maguined wrote: »

With all due respect donfers you don't get to decide what is offensive to men, you get to decide what is offensive to yourself. I laughed at the done deal add just as a I laugh at jokes targeting women.

of course i don't, we can play the pedantic game of semantics all day if you like, i could stick "in my opinion" in every post but it gets a bit tiring so apologies to all those who thought I was speaking on behalf of all men, the meaning i was aiming for was that in my opinion i thought the ad was offensive towards the male gender ( i don't think this necessarily assumes i speak for all men).....others of course can disagree and say it's just a laugh, get over it etc. - the reason it is offensive and sexist, again just in my opinion, is not so much the content of the ad itself which although i don't find funny at all - i could take it or leave it if the same (lack of) standards were applied across advertising demographics, the reason it is offensive and sexist towards the male gender in my opinion is that simply if the situations were reversed there would be a huge outcry, we either accept this kind of guff across the boards or we say it is unacceptable across the boards, i.e. double standards and hypocrasy are the key issues here rather than judging the ad on its own merits

what we should not accept is giving the ok to see men demeaned in this way (regardless of how humourous some may find it) versus the fact that there would be zero chance of this kind of ad being broadcast if the gender roles were reversed - why do we seemingly have a different set of rules for how we can portray men in advertising versus women, surely this is the very definition of sexism

but yes of course we can take the easy option and laugh it off, dismiss it etc etc., but i still think an issue needs to be addressed,as i said the ad in itself doesn't bother me too much - it's more the double standard that is at play

du Maurier

https://www.youtube.com/watch?v=nvjYuIBy-oQ

iptba

du Maurier wrote: »

https://www.youtube.com/watch?v=nvjYuIBy-oQ

Not exactly sure what your point is.

One guess is that men should be "strong and silent" i.e. don't complain. Seems a way that can lead men to being walked all over.

Feeona

I think this ad is funny. I don't think it makes the man look stupid-he looks like the only sane one in the whole ad! I also think that if the reverse was done there would be lots of complaints for the reason that follows : A man being described as a real 'goer' would be seen as virile, a stud, energetic, young. A woman being described as a 'goer' would be viewed as a slut, not suitable mother material, whore etc. Added to this is the history of women selling sex, brutality from pimps etc and the negative imagery that accompanies this also.

If there was an ad depicting a man trying to sell his wife with the idea that she doesn't nag much, lets you out with your mates, isn't bossy etc, I'd think it hilarious because it shows the kind of relationship that usually exists between a man and a woman. I think that comments that refer to wives as 'trouble and strife' and 'the ball and chain' are funny too, a harmless way of letting off steam.

Saying that I do hate ads that show men to be simple minded creatures who find it difficult to understand the inner workings of an air freshener :rolleyes:

du Maurier

I'd say you are sure by what was indicated. But it's not really to do with the strong, silent type outlined - it was more to do with the type of person at the other end of the scale. I understand the OPs sentiment, but he did ask if he was overreacting, and I think he was.

iptba

du Maurier wrote: »

But it's not really to do with the strong, silent type outlined - it was more to do with the type of person at the other end of the scale. I understand the OPs sentiment, but he did ask if he was overreacting, and I think he was.

Well, I'm glad there are some men who will stand up and fight if they think there is a double-standard with regard to how men and women are treated, with men be treated worse. I think the men who are more wimpy are men who never do so.

FanadMan

Gran Hermano wrote: »

It looks like the advert goes against the ASAI code

The more people who lodge a complaint the better
http://www.asai.ie/complain.asp

Come on - it's an ad that's very funny. In fact I think it's better than most of the stuff RTE put on. It was made to show that DoneDeal sell anything.

Just because it may go against the ASAI codes doesn't mean that people should complain - it's all a bit of fun

Maguined

donfers wrote: »

what we should not accept is giving the ok to see men demeaned in this way (regardless of how humourous some may find it) versus the fact that there would be zero chance of this kind of ad being broadcast if the gender roles were reversed - why do we seemingly have a different set of rules for how we can portray men in advertising versus women, surely this is the very definition of sexism

but yes of course we can take the easy option and laugh it off, dismiss it etc etc., but i still think an issue needs to be addressed,as i said the ad in itself doesn't bother me too much - it's more the double standard that is at play

I agree if a similar add targeting women existed there would be outrage and this would mean numerous complaints and possibly having the add removed. I do not think this is right though, I would label anyone that would be offended by such an add targeting women as having no sense of humour. As such I do not think just because such an add targeting women would be removed that automatically we should complain and campaign to have this male bashing add removed.

Two wrongs don't make a right.

FanadMan

donfers wrote: »

good man

took me 2 minutes to fire off a complaint - i hope more do it


this is nothing to do with "a sense of humour bypass"

the ad is not funny, it is offensive to men, it crosses the line, I am not a serial complainer, this is the first time in my life I have ever taken the 2 minutes it takes to fire off a complaint, enough is enough with these kind of ads where basically it seems it's fair game to portray men as absolutely anything - this kind of sexist guff should not be tolerated

How can you say it's offensive to men? Saw it a couple of nights ago in my local with about 15 men watching it - everyone laughed and not one person made any sort of complaint or got offended. :rolleyes:

DarkJager

Same old **** as usual, sexual discrimination in the advertising code is just a ****ing in joke to whoever wrote it. Transfer the premise of the advert to a reversal of the sexes and there would be uproar about it promoting "prostitution", because that's exactly what it is. Advert doesn't amuse me a single bit and is typical of the one sided advertising allowed in this country. Donedeal can make an advert about a wife selling her husband to another female but we can't have Hunky Dorys displaying females in their adverts? **** right off.

donfers

Maguined wrote: »

I agree if a similar add targeting women existed there would be outrage and this would mean numerous complaints and possibly having the add removed. I do not think this is right though, I would label anyone that would be offended by such an add targeting women as having no sense of humour. As such I do not think just because such an add targeting women would be removed that automatically we should complain and campaign to have this male bashing add removed.

Two wrongs don't make a right.

i agree with you

but people here are getting too focused on the content of the ad itself rather than the ridiculous double standards at play in the advertising industry

people who post on here saying they weren't offended by the ad and thought it was funny are slightly missing the point in my view

i think the ad illustrates the hypocrasy in the advertising industry and as I said I would urge the advertising authority to either

a) adopt a more relaxed attitude to adverts and let almost everything go regardless of if it upsets the so-called humourless bra-burning types or whiney mens right types

b) apply a consistent method in how they censor adverts i.e. don't let ads portray men in a way that they wouldn't allow for women and vice versa

so far, it seems to be they are doing neither a or b and pandering to the so-called humourless bra-burning types while letting men continue to be portrayed as either dullards, oafs, morons, prostitutes, strippers or whatever it may be (all this may or may not to be funny/offensive to you but again I say that this not the point, the point is not so much the content of the individual ad, it is the context within which the ad is permitted or not and how the criteria for letting ads go or not seems to be applied inconsistently depending on if the subjects are men or women)

DarkJager

donfers wrote: »

i agree with you

but people here are getting too focused on the content of the ad itself rather than the ridiculous double standards at play in the advertising industry

people who post on here saying they weren't offended by the ad and thought it was funny are slightly missing the point in my view

i think the ad illustrates the hypocrasy in the advertising industry and as I said I would urge the advertising authority to either

a) adopt a more relaxed attitude to adverts and let almost everything go regardless of if it upsets the so-called humourless bra-burning types or whiney mens right types

b) apply a consistent method in how they censor adverts i.e. don't let ads portray men in a way that they wouldn't allow for women and vice versa

so far, it seems to be they are doing neither a or b and pandering to the so-called humourless bra-burning types while letting men continue to be portrayed as either dullards, oafs, morons, prostitutes, strippers or whatever it may be (all this may or may not to be funny/offensive to you but again I say that this not the point, the point is not so much the content of the individual ad, it is the context within which the ad is permitted or not and how the criteria for letting ads go or not seems to be applied inconsistently depending on if the subjects are men or women)

Totally agree with your points. Take the RSA advert 2 years ago "He Drives, She dies". You cannot get more sexist than telling one gender that letting the other gender drive you will result in your death. But still, they rejected all the complaints as it was an issue of "public safety". If the ASAI or BAI can't objectively look at adverts and see the bull**** in them, then they should both be scrapped in favour of a completely impartial and unbiased group who will review them, regardless of who the advertiser is or what the intention of the advert is.