Free CocaCola in pub

Quite the distance you have to travel if you're in Cork

bazz26 wrote: »

Coca Cola hardly need to increase advertisement of giving away stuff for free, they are probably one of the most recognised brands on the planet. Why have a hard push to give it away when they can sell it anyway? This is probably more favourable to certain pubs whose trade is down because of drink driving laws. Look at the participation map, towns and cities where public transport is available outside the door are almost non existent. This is a marketing exercise more for the publicans than Coca Cola, to get people into pubs spending money on booze, giving a designated driver a free soft drink is an attempt at bringing their friends to the pub that may have stayed at home rather than risk drink driving.

I’m sure coke would find this true their CSR fund assuming they have one.

Where is County Offlay?

Seems like for Irish pubs every day is like Moe's on St Patricks Day:

The thread title is misleading.

People are thinking they are getting free Coca Cola for the night when its aimed at designated drivers.

Maybe thats why pubs are reluctant to give out free bottles.

Its not a bargain for everyone.

I'd be too embarrassed to use this when ordering with a pint for myself. Prefer to just get ripped off by the 3euro for a coke

Zaph wrote: »

I'm not sure why people are slagging off Coca Cola, surely it's the greedy publicans who are at fault? Coca Cola can't force a pub to join the promotion, but I'd guess that many publicans don't want to get involved with something that a) involves giving away something for nothing, even if they will be reimbursed for it; and b) potentially reduces the number of customers buying alcohol, especially at this time of the year. The concept of social responsibility probably has never occurred to most of them. The ironic thing is that they'd probably sell more alcohol if a group knew they had a guaranteed safe lift home as this might persuade them to stay for an extra drink or two.

It's always the greedy publicans fault...


Strange however, that Coca Cola haven't even mentioned anything about this promotion to us. What I don't understand from your post is why a group can't organise their own safe lift home without this promotion? Maybe your guess is a load of crap?

heffoo wrote: »

So it’s far from €1.60 profit to be fair

It would be very rare to see it for 2euro a bottle though. It is not just VAT anymore, there is the sugar levy/tax thing too.

alane20 wrote: »

A bit off topic but i was in 3arena last night, it was my turn for designated driver, i think it was 4.10 for a bottle of coke, dirty robbing ****es,

4.10 in 200ml bottles works out 11.64 a pint. Or at least 3 bottles to fill a pint glass, I hate this idea that 2 bottles and a rake of watering down ice is "a pint".

If I owned a pub it would be cans of coke, or a cheaper version poured from a 2L bottle, maybe still get a 200ml incase some freak wants it, but charge accordingly, likely more than the can. Might even get some own brand stuff in. Cans are 37.5cent in tesco at the moment in multipacks. These likely state "from a mulitpack not for resale individually" on them. This has no legal bearing at all. So I would stock a few legit retail singular cans too and price them accordingly, so if I do get some whinger I can give them the expensive option that they insist upon.

rubadub wrote: »

It would be very rare to see it for 2euro a bottle though. It is not just VAT anymore, there is the sugar levy/tax thing too.


4.10 in 200ml bottles works out 11.64 a pint. Or at least 3 bottles to fill a pint glass, I hate this idea that 2 bottles and a rake of watering down ice is "a pint".

If I owned a pub it would be cans of coke, or a cheaper version poured from a 2L bottle, maybe still get a 200ml incase some freak wants it, but charge accordingly, likely more than the can. Might even get some own brand stuff in. Cans are 37.5cent in tesco at the moment in multipacks. These likely state "from a mulitpack not for resale individually" on them. This has no legal bearing at all. So I would stock a few legit retail singular cans too and price them accordingly, so if I do get some whinger I can give them the expensive option that they insist upon.

Ever see the Simpson episode where Homer designs the car? Your pub would be a similar design.

Coke did a really poor job at this but it takes groups like the VFI and others to make something like this a success, publicans to a lesser extent.

In fairness to publicans this year Coca Cola have a very bad offer to get this you have to buy so many Fanta/sprite coke/Diet Coke and water and fruice and a few other bits and then you be lucky to get less than 100 free bottles of Diet Coke won’t make it ordinary coke because of the sugar tax, most bars would not be able to justify getting the offer as a lot of the stuff you are left with.

Sure a tin a lilt costs about 25cent with the deals in the supermarkets

Del2005 wrote: »

What I can never understand is why publicans here don't use splash guns like the USA. No bother with bottles, better for the environment and no need to buy cheap rotten cola.

Splash guns need gas, cooling and a water supply. Which means they're taking up a huge amount of space in a bar or they're taking up space in the beer lines. As well as that, the carbonation is very poor quality even if you do have a quality syrup.

Adyx wrote: »

Splash guns need gas, cooling and a water supply. Which means they're taking up a huge amount of space in a bar or they're taking up space in the beer lines. As well as that, the carbonation is very poor quality even if you do have a quality syrup.

No they are not - a splash set up saves space- both on the shelves on bar by not having bottled Coke and in the store rooms. They also save a publican costs by not having the need for staff to stock shelves, take large deliveries of crates into store rooms or sort empty bottles back into their crates for collection. Publicans should realise how much effort goes into moving stock like this around the place compared to just having a couple of kegs in the cold room and gas outside it. Spash is far more efficient on labour and space than stocking individual bottles.

Plenty of pubs around the world use splash systems without problems. McDonalds have done it for decades now, Weatherspoons have it too. I doubt these companies use it if it isnt better than serving individual bottles which need to be stored, stocked and then sorted and then returned.

Snotty wrote: »

Both huge companies, smaller independent cannot implement such a system with huge outlay.

I love the way people assume they know best and obviously the people who have worked in the industry all their lives don't know anything.

Of course they could, Ive seen lots of pubs with splash systems for soft drinks abroad, it is not rocket science and it saves a publican labour costs over serving individual bottles as they do now.