Advertisement
Help Keep Boards Alive. Support us by going ad free today. See here: https://subscriptions.boards.ie/.
https://www.boards.ie/group/1878-subscribers-forum

Private Group for paid up members of Boards.ie. Join the club.
Hi all, please see this major site announcement: https://www.boards.ie/discussion/2058427594/boards-ie-2026

Aldi spoof of John Lewis advert

  • 26-11-2015 09:09PM
    #1
    pippip
    Registered Users, Registered Users 2 Posts: 2,246 ✭✭✭


    Only saw this tonight and I have to say I'm slightly offended by it.

    I know it's all advertising and in a small way it's clever marketing by aldi.

    I really feel John Lewis hit on a very important point of this time of year and Aldi have made a very poor choice in mocking it.

    My sister works in a elderly care charity and their phone was off the hook when the John lewis ad aired with volunteers coming forward.

    Not impressed with aldi over this one. Am I just taking it up wrongly?



«13

Comments

  • #2
    The_Valeyard
    Closed Accounts Posts: 12,452 ✭✭✭✭The_Valeyard


    Ha, not bad at all.


    Edit: be nice if they added aliens or a Dr. Evil giant laser death Ray for the auld dude.


  • #3
    donvito99
    Registered Users, Registered Users 2 Posts: 5,818 ✭✭✭donvito99


    This is one of those


    oh my holy jaysus who gives a shite


    moments


    that one has on boards from time to all of the time.


  • #4
    Dirty Dingus McGee
    Closed Accounts Posts: 7,631 ✭✭✭Dirty Dingus McGee


    The pretentiousness of the John Lewis ad deserves to be made fun of.


  • #5
    Poochie05
    Registered Users, Registered Users 2, Paid Member Posts: 4,466 ✭✭✭Poochie05


    At least in this one he has company for Christmas instead of having to look at other people eat, drink and be merry through his telescope


  • #6
    phasers
    Registered Users, Registered Users 2 Posts: 18,159 ✭✭✭✭phasers


    So if I buy a telescope in John Lewis will I be able to see people on the surface of the moon? That's what I've gathered from that tripe anyway


  • Advertisement
  • #7
    nathang20
    Registered Users, Registered Users 2 Posts: 78 ✭✭nathang20


    That's a good ad. Have a bit of humour! We're all going to end up in the same place.


  • #8
    Yakkyda
    Site Banned Posts: 167 ✭✭Yakkyda


    Your offended by that? Sweet jesus, haven't seen the jl ad, but how can you be offended by that...


  • #9
    questionmark?
    Registered Users, Registered Users 2 Posts: 3,089 ✭✭✭questionmark?


    Is there anything that doesn't get someone offended these days?


  • #10
    kneemos
    Registered Users, Registered Users 2 Posts: 22,386 ✭✭✭✭kneemos


    questionmark? wrote: »
    Is there anything that doesn't get someone offended these days?


    Kittens.


  • #11
    questionmark?
    Registered Users, Registered Users 2 Posts: 3,089 ✭✭✭questionmark?


    kneemos wrote: »
    Kittens.

    Trust me there is someone...


  • Advertisement
  • #12
    Yakkyda
    Site Banned Posts: 167 ✭✭Yakkyda


    questionmark? wrote: »
    Is there anything that doesn't get someone offended these days?

    Apparently not.


  • #13
    AlmightyCushion
    Moderators, Education Moderators, Technology & Internet Moderators Posts: 35,330 Mod ✭✭✭✭AlmightyCushion


    That Aldi ad is shíte but it's not offensive.


  • #14
    delahuntv
    Closed Accounts Posts: 1,532 ✭✭✭delahuntv


    Don't look at the Michael o'leary Ryanair version - You'll cry with offence


  • #15
    AnonoBoy
    Closed Accounts Posts: 22,559 ✭✭✭✭AnonoBoy


    pippip wrote: »

    Not impressed with aldi over this one. Am I just taking it up wrongly?

    Honestly?

    The old guy gets a nice lady for some company. What's to be offended by?


  • #16
    namloc1980
    Registered Users, Registered Users 2 Posts: 18,688 ✭✭✭✭namloc1980


    The perpetually offended strike again.


  • #17
    AnonoBoy
    Closed Accounts Posts: 22,559 ✭✭✭✭AnonoBoy


    namloc1980 wrote: »
    The perpetually offended strike again.

    I was expecting euthanasia at the end or something but no.


  • #18
    Eugene Norman
    Closed Accounts Posts: 5,191 ✭✭✭Eugene Norman


    Much nicer add. Man in the moon gets a companion not teased by evil kid about how much fun everybody else is having.


  • #19
    colm_mcm
    Registered Users, Registered Users 2 Posts: 73,328 ✭✭✭✭colm_mcm


    pippip wrote: »
    Only saw this tonight and I have to say I'm slightly offended by it.

    I know it's all advertising and in a small way it's clever marketing by aldi.

    I really feel John Lewis hit on a very important point of this time of year and Aldi have made a very poor choice in mocking it.

    My sister works in a elderly care charity and their phone was off the hook when the John lewis ad aired with volunteers coming forward.

    Not impressed with aldi over this one. Am I just taking it up wrongly?


    It's hardly mocking the ad. It's a play on the ad but it's all in good taste. This years ad campaign will cost John Lewis 7 million.


  • #20
    jack presley
    Closed Accounts Posts: 13,687 ✭✭✭✭jack presley


    pippip wrote: »

    Not impressed with aldi over this one. Am I just taking it up wrongly?

    I think it's the JL one you're taking up wrong. It's a marketing campaign to get people to spend more in their stores, nothing more.


  • #21
    smash
    Closed Accounts Posts: 34,808 ✭✭✭✭smash


    They're selling telescopes? Cool!!! :)


  • Advertisement
  • #22
    Senna
    Registered Users, Registered Users 2 Posts: 8,800 ✭✭✭Senna


    Offended by adverts mocking (barely) another advert, I'd love to live in your little bubble, life must be bliss if this is all you can get worked up over.


  • #23
    derb12
    Registered Users, Registered Users 2 Posts: 618 ✭✭✭derb12


    I hate the big fuss made over the John Lewis ads every year - sentimental tripe for the most part. I'm as Christmassy as the next person, but those JL ads do my head in.
    Republic of Telly did a pisstake on it recently - they focussed on the creepyness of it which is right and proper.


  • #24
    The Sun King
    Registered Users, Registered Users 2 Posts: 488 ✭✭The Sun King


    I can't recall a single time I was ever offended by anything.. ever!

    Am I doing this whole life thing right?


  • #25
    The_Valeyard
    Closed Accounts Posts: 12,452 ✭✭✭✭The_Valeyard


    The Sun King wrote: »
    I can't recall a single time I was ever offended by anything.. ever!

    Am I doing this whole life thing right?

    Yes, or too much of the whacky tabacy stuff


  • #26
    CelticRambler
    Registered Users, Registered Users 2 Posts: 7,617 ✭✭✭CelticRambler


    delahuntv wrote: »
    Don't look at the Michael o'leary Ryanair version - You'll cry with offence

    I don't have a TV (and don't live in Ireland :pac: ) so can only go by what I've learn in various place on th'Internet, but I read that the Aldi woman is a throw-back to another one of their ads, so it's quite a clever hi-jack.

    MOLontheMoon is just ... just ... just ... :eek: :D :rolleyes: :pac: :cool:


  • #27
    Tarzana2
    Closed Accounts Posts: 3,553 ✭✭✭Tarzana2


    I disliked the message of the John Lewis ad in the first place. At the end of the ad, the old dude is still really isolated but now the loneliness is compounded because he can watch other people not being lonely. A very shallow ad.

    But really, OP, offended by an ad?


  • #28
    darkpagandeath
    Closed Accounts Posts: 24,461 ✭✭✭✭darkpagandeath


    To the internet to vent my outrage at a first world none problem !! Are we discriminating on age now Old people not allowed to poke fun ? Let the metal gymnastics commence.


  • #29
    eviltwin
    Registered Users, Registered Users 2 Posts: 17,495 ✭✭✭✭eviltwin


    What's offensive about that? :confused:


  • #30
    MRnotlob606
    Closed Accounts Posts: 3,642 ✭✭✭MRnotlob606


    `


  • Advertisement
  • #31
    Irish Guitarist
    Closed Accounts Posts: 5,736 ✭✭✭Irish Guitarist


    The John Lewis ad is trying to sell you something just like the Aldi one is. They couldn't give a shite about the elderly.


Advertisement
Advertisement