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Diageo rigged micro-brewers award.

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Comments

  • Registered Users, Registered Users 2 Posts: 4,419 ✭✭✭ToddyDoody


    skoomi wrote: »
    Scummy tactics:



    The story from BrewDog themselves:

    http://www.brewdog.com/blog-article/diageo-v-brewdog


    EDIT: Fixed link.

    'fcukin hell!'


  • Registered Users, Registered Users 2, Paid Member Posts: 3,706 ✭✭✭Blackjack


    MCMLXXV wrote: »
    It's not completely unbelieveable that it could happen though. Let's face it, pubs are quietier and Diageo and Heineken are often refusing to travel to rural pubs to drop 1/2 kegs. Local breweries can pick up the slack. Also, most pubs have identical stock, can you imagine if every restaurant had the same menu? Pubs greatly need to diversify and provide alternatives to the pub next door.

    True, but the craft brewers are having issues regarding distribution too. There's also the brand loyalty, which in fairness is more a case of "the devil you know".

    If bars outside of the craft pubs could be bothered to market craft beers - by that i mean more than "what are you having" when a punter arrives at the bar - they may steal a march on the larger commercial brewers....


  • Registered Users, Registered Users 2 Posts: 28,787 ✭✭✭✭ScumLord


    Whatever you think about Luke Flanagan, he made a great point about alcohol sales and the local economy: his constituency (Roscommon/South Leitrim) spent almost 15 million on draught beer and stout in 2010. Imagine the impact if all of that money was to remain in the area, via local craft breweries?
    That's a great point, you should write it in an email and send it to Ming, he could try and push for some sort of reduced tax on local beers to make them more competitive. Ireland could drink it's way out of the recession.


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