Should 2fm change name ?

Enda Murphy · 27-10-2011 11:31PM #1

The name is now toxic and its dead, 2fm need a total revamp and an new name imo.

Cill Dara Abu · 27-10-2011 11:32PM

What would you name it?

doomed · 27-10-2011 11:37PM

C.R.A.P. - does exactly what it says on the tin.

im invisible · 27-10-2011 11:43PM

'network 2' ?

Fuzzy Clam · 27-10-2011 11:44PM

Radio Dublin. Well we've Nova, Sunshine and Q102, so why not? It's not like it's relevant outside Dublin any more.

donegal11 · 27-10-2011 11:58PM

Fuzzy Clam wrote: »

Radio Dublin. Well we've Nova, Sunshine and Q102, so why not? It's not like it's relevant outside Dublin any more.

Would have thought the opposite.

telekon · 28-10-2011 12:05AM

God no, don't tempt them...they'll pay some consultancy over €100,000 who'll advise them to re-brand themselves 'RTE Radio 2' or such, the same way they threw money away at Network2 ->RTE2.

Money squandering vermin.:mad::mad:

Skid · 28-10-2011 12:10AM

Fuzzy Clam wrote: »

Radio Dublin. Well we've Nova, Sunshine and Q102, so why not? It's not like it's relevant outside Dublin any more.

It's less relevant in Dublin than anywhere else.

The presenters and content are the problem, not the name.

donegal11 · 28-10-2011 12:47AM

Problem with 2fm is that it's facing to much competition. In Dublin it's always played second fiddle to fm104 and 98fm and outside the pale it's being destroyed by the new regional youth stations such iradio. A name change will change nothing but the for worse if they keep their existing lineup, and lose their nostalgic name.

Yahew · 28-10-2011 12:49AM

It used to be network 2, but - listen to this - it wasn't really a network!

What larks!

Keith186 · 28-10-2011 12:51AM

2FM is a grand name.

Fuzzy Clam · 28-10-2011 12:52AM

Yahew wrote: »

It used to be network 2, but - listen to this - it wasn't really a network!

What larks!

It was never "Network 2". Dat wuz a TV channel

What Larks:rolleyes:

paulmclaughlin · 28-10-2011 12:53AM

3FM

mikom · 28-10-2011 12:53AM

Relic fm.

Yahew · 28-10-2011 12:56AM

Fuzzy Clam wrote: »

It was never "Network 2". Dat wuz a TV channel

oh yeah.

Slaps head.

Fuzzy Clam · 28-10-2011 01:01AM

Yahew wrote: »

oh yeah.

Slaps head.

You're forgiven:)

Plazaman · 28-10-2011 01:03AM

WTFIHOHATBFM *

* Why The Fúck Is Hector O Heochagain Allow To Broadcast - FM

.

GSF · 28-10-2011 07:08AM

Yesterday FM?

telecinesk · 03-11-2011 09:56PM

Dunno except for a few of them,.. its really BBCR1/2 West ? Fakey Accents are criminal lol

Caledonman · 03-11-2011 10:17PM

With Willie O'reilly going to RTE Radio from Today FM, I could see Ray Darcy, Ray Foley and Ian Dempsey all being tempted to 2FM, or 1 or them at least.... Tubridy to go back to RTE 1 or the BBC, Dempsey to take over from the dreadful Hector, and Darcy to come in for the morning slot, now that all the damage has been done there would be no pressure compared to coming in after Gerry R.... Far better pay in RTE, and they could virtually name their conditions at this stage.... all IMO.....

Caledonman · 03-11-2011 10:35PM

Plazaman wrote: »

WTFIHOHATBFM *

* Why The Fúck Is Hector O Heochagain Allow To Broadcast - FM

.

You could add in a few more into that.. including Tubridy..

miketv · 04-11-2011 12:13AM

I think the morning and afternoon slots (with maby the exception of the golden hour) really needs a clearout. After 7pm, 2fm is good, i don't have the perfect answer but compared to previous times it's in a bad place.

I remember as a kid enjoying 2fm all day. Ian Dempsey, Gerry Ryan, Larry Gogan, Gareth O'Callaghan,4-7 I forget?, TonyFenton "your the winner!" for a hour. Dave Fanning and Moloney after midnight. Okay I missed a few but great entertainment all day.
You could leave the radio on 2fm all day (I admit less choice then) , now its very stale and falling behind

kraggy · 04-11-2011 02:18AM

WOR is going to be "Group Commerical Director" of RTE. It's a new post.

Not sure if he'd be in a position to recruit presenters.

Lapin · 04-11-2011 06:38AM

"For Sale FM"

RTÉ should flog it off to the highest bidder ta fuk and make a few bob out of it.

HugoBradyBrown · 04-11-2011 12:17PM

telekon wrote: »

God no, don't tempt them...they'll pay some consultancy over €100,000 who'll advise them to re-brand themselves 'RTE Radio 2' or such, the same way they threw money away at Network2 ->RTE2.

Money squandering vermin.:mad::mad:

The point about the development and propagation of the 'Network2' and then the 'RTE Network 2' station identity is well made, but it will have been as a result of a sincere error, though a gross one, by RTE management, and managerial careers will have been blighted by the mistake and by the consequent waste of funds. It arose, presumably, because the external marketing advisors who were retained (and such people are invariably dullards practicing a depraved trade that Adam Smith would have added to his list of 'prostitution trades' in the The Wealth, had it existed in his time) got the upper hand for a period of time. Their inane patter will have dazzled the more serious and insecure intellectuals running Teilifís. Happily they were seen off the premises and normal service was eventually restored, as sanity slowly crept back into the higher echelons in Donnybrook.

However, the statement 'Money squandering vermin' is clearly uncalled-for. The management at the time were in thrall to people in shiny suits who were incessantly spouting mindless jargon. It is a case of the honest man or woman falling among thieves, thieves at least of the station's self-respect, if not directly of its funds. One is reminded of the tale of the Emperor's New Clothes. The fact that nobody was watching 'Network 2' after the change was evidence that the plain people of Ireland are less easily taken in patter and spin; years at cattle marts give one some valuable experience, I suppose.

Hugo Brady Brown

telekon · 04-11-2011 01:04PM

HugoBradyBrown wrote: »

However, the statement 'Money squandering vermin' is clearly uncalled-for....

RTE management expect losses of €25 million for 2011. Who picks up the tab? The taxpayer. Who is accountable? No-one.

Wertz · 04-11-2011 01:19PM

2FM or RTÉ 2FM or whatever you like to call it... the name is not the problem, re-branding with all the added costs will not fix the problem, because it isn't one...the station's problem is one of identity and listener appeal....it tries in some way to straddle the ground between BBC's R1 & R2 and fails to appeal because it's gamut is too wide.
Apart from Fanning this morning, I honestly can't recall the last time I listened to the station, and certainly not for it's music output...however I'd happily listen to either of those BBC stations for both the music and the chat type shows.

The "youth" station which decided it's market is now 18-25 & 25-39 or whatever, late last year, needs to focus more on who exactly they want to attract...in trying to appeal to a vast demographic they inevitably lose listeners from both.
They have quite a lot of competetion in the field of younger output...but they're trying to appeal to them with old guard DJs and dusty broadcasting ideas...
A huge shake up is needed in the line up, similar to R1's clearout in the mid 90's...new broom, new ideas...sure, change the name if you like but only alongside the structural changes that are at the core of the staion's perceived problems...

HugoBradyBrown · 04-11-2011 01:23PM

telekon wrote: »

RTE management expect losses of €25 million for 2011. Who picks up the tab? The taxpayer. Who is accountable? No-one.

The freeze on the TV tax is clearly the reason for this temporary deficit. As in the case of university funding, it is self-evidently essential that supply is voted by the Oireachtas from taxation to sustain and develop crucial social and public services, for the benefit of individual citizens and of society as a whole.

Given the high quality multi-channel and multi-platform service provided by RTE to the people, it is plain that it cannot be funded at the same cost to the citizen as one Sunday newspaper a week. We need to be prepared to pay at a hedonically-commensurate rate for what we enjoy and benefit from. The deficit should be taken onto the Exchequer account. There should then be an immediate initial rise in the TV tax to 200 Euro, with a clear path set out of modest cost increases over a number of years, probably converging on a figure of an even 250 Euro. This would give RTE that desirable sense of security to plan ahead, to engage the very best broadcasting practitioners, and to devote itself to in-house creativity. As it is, valuable managerial and creative energy is being sapped by financial uncertainty.

Hugo Brady Brown

Wertz · 04-11-2011 01:43PM

Raise the licence fee to pay for mediocre output and top heavy management/wages?
Unbelieveable to be frank. With an attitude like that you can only be old guard Montrose staffer. No offence but that's exactly how you come across.

How about the station works with what it has and reduces it's costs and it's rates for commerical advertising to bring in revenue... and gets rid of the high waged parts of it's "talent" and bring in some fresh faces?

HugoBradyBrown · 04-11-2011 01:54PM

Wertz wrote: »

Raise the licence fee to pay for mediocre output and top heavy management/wages?
Unbelieveable to be frank. With an attitude like that you can only be old guard Montrose staffer. No offence but that's exactly how you come across.

How about the station works with what it has and reduces it's costs and it's rates for commerical advertising to bring in revenue... and gets rid of the high waged parts of it's "talent" and bring in some fresh faces?

There are fixed administrative overheads, including off-air professional and managerial specialists, who command a market salary rate themselves.

The potential talent pool of new faces is, contrary to the conventional wisdom, rather a small one; many a person who can light up a corner of a public house with their wit or their singing will freeze or be unsympathetic on camera or before a microphone. And it is important that the medium should 'love' people.

Furthermore, every time we build someone up into a significant on-air or on-screen presence (or even as a mere writer or storyboarder behind the scenes), they start to cast longing eyes over the water (as any rationally self-interested, if unpatriotic, person would), so it's back to square one. It is, sadly, an imperative to be in a position to meet the financial demands of the market for talent from available resources. Nobody, I am sure, would wish for rank amateurism or for any further expansion of cheap and distinctly un-cheerful reality broadcasting. There are producers and senior producers who can scarcely sleep at night in shame at some of the output that has to go out in the 'reality broadcasting' strand.

We are, in any case, talking about an incremental cost to the individual patriotic taxpayer of scarcely more than that of a few glossy magazines a year. So I commend this simple solution to all readers.

Hugo Brady Brown

mikom · 04-11-2011 02:29PM

HugoBradyBrown wrote: »

The freeze on the TV tax is clearly the reason for this temporary deficit. As in the case of university funding, it is self-evidently essential that supply is voted by the Oireachtas from taxation to sustain and develop crucial social and public services, for the benefit of individual citizens and of society as a whole.

Given the high quality multi-channel and multi-platform service provided by RTE to the people, it is plain that it cannot be funded at the same cost to the citizen as one Sunday newspaper a week. We need to be prepared to pay at a hedonically-commensurate rate for what we enjoy and benefit from. The deficit should be taken onto the Exchequer account. There should then be an immediate initial rise in the TV tax to 200 Euro, with a clear path set out of modest cost increases over a number of years, probably converging on a figure of an even 250 Euro. This would give RTE that desirable sense of security to plan ahead, to engage the very best broadcasting practitioners, and to devote itself to in-house creativity. As it is, valuable managerial and creative energy is being sapped by financial uncertainty.

Hugo Brady Brown

HugoBradyBrown wrote: »

There are fixed administrative overheads, including off-air professional and managerial specialists, who command a market salary rate themselves.

The potential talent pool of new faces is, contrary to the conventional wisdom, rather a small one; many a person who can light up a corner of a public house with their wit or their singing will freeze or be unsympathetic on camera or before a microphone. And it is important that the medium should 'love' people.

Furthermore, every time we build someone up into a significant on-air or on-screen presence (or even as a mere writer or storyboarder behind the scenes), they being to cast longing eyes over the water (as any rationally self-interested, if unpatriotic, person would), so it's back to square one. It is, sadly, an imperative to be in a position to meet the financial demands of the market for talent from available resources. Nobody, I am sure, would wish for rank amateurism or for any further expansion of cheap and distinctly un-cheerful reality broadcasting. There are producers and senior producers who can scarcely sleep at night in shame at some of the output that has to go out in the 'reality broadcasting' strand.

We are, in any case, talking about an incremental cost to the individual patriotic taxpayer of scarcely more than that of a few glossy magazines a year. So I commend this simple solution to all readers.

Hugo Brady Brown

La-La land.
Especially when many people are clinging on by their fingernails as they try to provide for their families.

Reads like it was written from Montrose, and if not I fear you are drastically out of touch with the average Irishman or woman.

Should 2fm change name ?

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