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Average bike in Ireland only costs 190 euro

  • 10-10-2011 01:47PM
    #1
    Registered Users, Registered Users 2 Posts: 261 ✭✭


    Interesting report on the European cycle business in 2010 from the Association of the European TwoWheeler Parts' & Accessories' Industry. It claims that 80,000 bikes were sold in Ireland in 2010.

    The average price payed for a bike in Ireland was 190 euros, which seems very low. The Dutch spent on average 745 euros to buy a bike. The average UK price was 280 euro per bike. I can’t find a breakdown of what kind of bikes we are buying in Ireland but I suspect the very low price maybe explained by a very high proportion of cheap kids bikes.

    Anyway the full report is available at
    http://issuu.com/coliped/docs/european_bicycle_market___industry_profile_2010


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Comments

  • Registered Users, Registered Users 2 Posts: 2,732 ✭✭✭triggermortis


    Finally - I'm above average in something cycling related!! (along with everyone else on here)


  • Registered Users, Registered Users 2 Posts: 7,522 ✭✭✭kona


    clonmahon wrote: »
    Interesting report on the European cycle business in 2010 from the Association of the European TwoWheeler Parts' & Accessories' Industry. It claims that 80,000 bikes were sold in Ireland in 2010.

    The average price payed for a bike in Ireland was 190 euros, which seems very low. The Dutch spent on average 745 euros to buy a bike. The average UK price was 280 euro per bike. I can’t find a breakdown of what kind of bikes we are buying in Ireland but I suspect the very low price maybe explained by a very high proportion of cheap kids bikes.

    Anyway the full report is available at
    http://issuu.com/coliped/docs/european_bicycle_market___industry_profile_2010

    Because Irish people are cheapskates. Same with cars, look at all the poverty spec BMW cars around, 1.6 and cloth seats? prestige my hole.

    e190 is BSO money.


  • Closed Accounts Posts: 18,053 ✭✭✭✭BostonB


    kona wrote: »
    Because Irish people are cheapskates.....

    Or broke. People buying BMW's aren't buying unbranded bike, I'm guessing.


  • Closed Accounts Posts: 4,012 ✭✭✭kincsem


    Santa Claus shops around.


  • Registered Users, Registered Users 2 Posts: 7,303 ✭✭✭kenmc


    BostonB wrote: »
    Or broke. People buying BMW's aren't buying unbranded bike, I'm guessing.
    Nope. That's clearly not it


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  • Closed Accounts Posts: 18,053 ✭✭✭✭BostonB


    kenmc wrote: »
    Nope. That's clearly not it

    I don't get it. :confused:


  • Registered Users, Registered Users 2 Posts: 7,303 ✭✭✭kenmc


    BostonB wrote: »
    I don't get it. :confused:
    Me neither, thought we were in a recession.


  • Closed Accounts Posts: 18,053 ✭✭✭✭BostonB


    I mean its got nothing to do with my comment.


  • Registered Users, Registered Users 2 Posts: 11,510 ✭✭✭✭DirkVoodoo


    New model 5-series, the stalwart of the executive saloon, not surprising really. I've seen a LOT of new 5-series about, very few X1s (thankfully).

    I also spotted a 10-D registered Ferrari 458 in town last week. There was no traffic yet it was still being driven like a Micra, for shame, barely a warble out of the V8. He was probably terrified it was going to spontaneously combust.


  • Registered Users, Registered Users 2 Posts: 19,851 ✭✭✭✭kippy


    The average person who buys a bike wants something that gets them from A-B.
    The serious enthusiasts (a lot of whom you will find here) wants a lighter/faster bike that has the potential to do it faster.

    I dunno, 190 quid is a fair enough amount to be spending on a bike. And if the average is distorted by kids bikes then its probably over 300 for the average adult bike.


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  • Registered Users, Registered Users 2 Posts: 68,173 ✭✭✭✭seamus


    kona wrote: »
    Because Irish people are cheapskates. Same with cars, look at all the poverty spec BMW cars around, 1.6 and cloth seats? prestige my hole.
    That's more down to the fact that we pay ridiculous prices for cars as it is and there's very little competition in the car market. The basic spec on sale in Ireland is often not sold anywhere else in Europe and is still more expensive than the "basic" spec in a mainland EU country.

    But this is a discussion about bikes. I suspect there are two things at play here;

    1. Irish people are very poor at recognising value. As we demonstrated so spectacularly with our property bubble.
    We tend to think that something which is priced cheaply is a bargain worth buying (even if it's a complete crock), while at the same time we view an abornomally high price as indicative of quality.

    When it comes to the middle-of-the-road stuff we either try to haggle the seller down to the "bargain" price or start wondering what's wrong with it that it's not a "premium" price like the more expensive one.

    2. Bikes are still seen as playthings, disposable toys, rather than a means of travel. As others have commented here a lot (kona I think mainly :D), Irish people seem happy to spend hundreds on a bike and then secure it using a €10 piece of wire that could be cut with a child's safety scissors. You wouldn't buy a car and park it unlocked, yet so many people seem satisfied to effectively do the same with their bike. And arguably it's harder to steal an unlocked car than a locked bike.

    The dutch would be more likely to see the bike as an addition to the family's transport arsenal, and so spend more money to get the quality that's required. In a Dutch city especially, they might look at a €1,000 bike and compare it to a €10,000 car. Whereas here (and to be fair in most other places), it's a not bike -v- car decision. The car is necessary, the bike is supplement.

    When an Irish person looks at two bikes, one costing €190 and another costing €400, they see no difference. All they see is €210 in the difference and assume that the €190 bike is a bargain. It's only when they difference is huge (like €190 -v- €1k) that they start to think there must be a difference.


  • Banned (with Prison Access) Posts: 31,119 ✭✭✭✭snubbleste


    Clearly, Ireland is the place to buy a bike for the price-conscious


  • Registered Users, Registered Users 2 Posts: 7,522 ✭✭✭kona


    seamus wrote: »

    1. Irish people are very poor at recognising value. Dumb cheapskates :p

    :p:pac:


  • Closed Accounts Posts: 18,053 ✭✭✭✭BostonB


    Most people know very little about bikes.


  • Registered Users, Registered Users 2 Posts: 7,522 ✭✭✭kona


    BostonB wrote: »
    Or broke. People buying BMW's aren't buying unbranded bike, I'm guessing.

    Despite what RTE tell you, not everybody is broke, only a generation is that bought in negative equity. Im not broke, and TBH neither are alot of people, sure pre recession try selling somebody a 1K hybrid, during recession, they are flying out, C2W or not, they are still dropping a minimum of e550 or e760 ish.

    Plenty of new Diesel cars on the road, which cost more than the equivalent petrol.

    My point on BMW is that people are cheapskates, for the price of a base model bimmer you could get a full spec older model. Which brings me to seamus point of Irish and value.

    Seriously, in too many cases trying to get somebody to spend e350 on a machine they expect to use everyday in all conditions and not break is some ordeal.


  • Registered Users, Registered Users 2 Posts: 11,510 ✭✭✭✭DirkVoodoo


    seamus wrote: »
    1. Irish people are very poor at recognising value. As we demonstrated so spectacularly with our property bubble.
    We tend to think that something which is priced cheaply is a bargain worth buying (even if it's a complete crock), while at the same time we view an abornomally high price as indicative of quality.

    I remember in college I was gawking at friends spending 200 to 300 euro on bikes for commuting. Sure, that's mad money for a bike! I can get one in Super Valu for 90 euro!

    It's funny, people know that a Polo is more expensive than a Punto. But Puntos break down, polos are well engineered and hold their value, etc. so the price is justified. A lot of people are happy to buy Polos over Puntos because it is solid, reliable and nice to travel in. For some reason they can't extend this to bikes. If it has two wheels and it moves, then a supermarket junker is no different than a Specialized Sirrus or Trek 7.2 in their minds, so why pay more?


  • Registered Users, Registered Users 2 Posts: 7,522 ✭✭✭kona


    DirkVoodoo wrote: »
    I remember in college I was gawking at friends spending 200 to 300 euro on bikes for commuting. Sure, that's mad money for a bike! I can get one in Super Valu for 90 euro!

    It's funny, people know that a Polo is more expensive than a Punto. But Puntos break down, polos are well engineered and hold their value, etc. so the price is justified. A lot of people are happy to buy Polos over Puntos because it is solid, reliable and nice to travel in. For some reason they can't extend this to bikes. If it has two wheels and it moves, then a supermarket junker is no different than a Specialized Sirrus or Trek 7.2 in their minds, so why pay more?

    Pedal boxes on the polos go on them, the only reason the punto has a bad name is because of HGF of the cheaper 8v engine. The better more expensive 16v doesnt suffer this. 8v probably wouldnt either if people knew how to look after their cars!
    Likewise I wouldnt say expensive bikes are reliable, your just more likely to get a good one. Look at the Sram rival shifters on the Boardman Team Carbon for example.
    However spend under e200 and your guaranteed a heap of ****e.


  • Registered Users, Registered Users 2 Posts: 30,525 ✭✭✭✭Lumen


    DirkVoodoo wrote: »
    It's funny, people know that a Lexus is more expensive than a Alfa. But Alfas break down, Lexuses are well engineered and hold their value, etc. so the price is justified. A lot of people are happy to buy Lexuses over Alfas because it is solid, reliable and nice to travel in. For some reason they can't extend this to bikes.

    Fixed that for you.


  • Closed Accounts Posts: 18,053 ✭✭✭✭BostonB


    Not everyone is broke, that doesn't mean that its people with money that are buying these bikes. Bit of a leap that. If someone buying purely on the brand, why would they buy unbranded bike. Its not logical. Someone buying a BMW isn't trying to save money. If they buy a base model BMW then they'll do the same with a bike, buy the base model once its branded. Thats not a 200 bike.

    I expect its most people don't know anything about bikes as much as anything. Any figures on which shops are selling these bikes, because most local bike shops don't have bikes at 200 its the super stores. Like Halfuds.


  • Registered Users, Registered Users 2 Posts: 7,522 ✭✭✭kona


    BostonB wrote: »
    Someone buying a BMW isn't trying to save money. If they buy a base model BMW then they'll do the same with a bike, buy the base model once its branded. Thats not a 200 bike.

    Then why not get a nice V8 7 series with all the nice bits instead of a poverty spec 6 cylinder with cloth?


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  • Registered Users, Registered Users 2 Posts: 11,510 ✭✭✭✭DirkVoodoo


    kona wrote: »
    Pedal boxes on the polos go on them, the only reason the punto has a bad name is because of HGF of the cheaper 8v engine. The better more expensive 16v doesnt suffer this. 8v probably wouldnt either if people knew how to look after their cars!
    Likewise I wouldnt say expensive bikes are reliable, your just more likely to get a good one. Look at the Sram rival shifters on the Boardman Team Carbon for example.
    However spend under e200 and your guaranteed a heap of ****e.

    Pretty sure the head gasket is known to crack on all puntos, although we have an 8 year old sporting with the 16 valve alloy block and it's fine. The brake and clutch master cylinders also gave problems on that and an 8v one.

    Problems aside, it's the perception of quality. VWs have nice plastics, they're well finished, the body and interior panels are always properly aligned and fitted, there are no squeaks or rattles. People don't seem to see this with bikes, possibly because they are too bothered with externals like the weather or imminent death, but a cheap bike is still going to be awful to ride, the parts will squeak and rattle and possibly snap off. Yes, more expensive bikes aren't immune, but it's less likely.

    SRAM Rival shifters are notorious though, cheap plastic innards. Great design let down by cheap parts. A little like my poor old punto.


  • Registered Users, Registered Users 2 Posts: 7,522 ✭✭✭kona


    DirkVoodoo wrote: »

    SRAM Rival shifters are notorious though, cheap plastic innards. Great design let down by cheap parts. A little like my poor old punto.

    I know but not to people who would be into bikes. They would be just freaking because they dropped 1500 on a bike and the shifter snapped, all of a sudden they have lost confidence in what is actually a very good bike. Could say the same for a gear hanger on a Alloy frame, people just dont get that its designed to snap on their e1500 bike, even though they have been mashing it in and out of stands and the likes.

    Very few Irish people can appreciate quality, I find other nationalities do. I also find what Seamus said about the price sand paranoia and haggling to be true too.


  • Moderators, Motoring & Transport Moderators Posts: 14,144 Mod ✭✭✭✭monument


    I do always wonder how much of an affect do cheap bikes have on people's perceptions of bicycles? For example, even compare an average supermarket mountain bike to a half decent city bicycle -- the former more likely to be harder to cycle and slower, and less likely to be able to carry anything.

    And then there's those upgrades that many don't get when buying he bike or later as a continued investment -- like upgrading to puncture resistant tyres which costs more but save a huge amount of time and money in the long run.

    On the average for the Netherlands -- Dutch bikes can be on the pricey side for good reason give their higher spec in a lot of cases (often with breaks, gears, lights etc that will last longer but cost more and stuff like carriers and mudguards included) and they also have cargo bikes pushing the average up that bit more.


  • Registered Users, Registered Users 2 Posts: 7,511 ✭✭✭Outkast_IRE


    i have the feeling halfords were probably the only one to send info to make these stats up, i dont think any of my LBS sell a bike in that price range


  • Registered Users, Registered Users 2 Posts: 11,510 ✭✭✭✭DirkVoodoo


    Lumen wrote: »
    Fixed that for you.

    I won't bother fixing that for you:



  • Registered Users, Registered Users 2 Posts: 7,522 ✭✭✭kona


    i have the feeling halfords were probably the only one to send info to make these stats up, i dont think any of my LBS sell a bike in that price range

    Either that or other LBS sell **** all


  • Registered Users, Registered Users 2 Posts: 999 ✭✭✭dev100


    My mavic rims hope 2 hubs cost more than the average bike :)


  • Registered Users, Registered Users 2 Posts: 185 ✭✭asif2011


    Wow I feel a real cheapskate!! I paid £79 plus £15 shipping for a Dunlop 26" Mountainbike from Sports Direct - worked out about €110. Some might say its a piece of s*** but it does me for general exercise and getting me from A to B every now and then... was never going to pay €200 odd. Had to put it together though, a small price to pay for a bargain. Might even sell it for a small profit in 6 months time once I've reached my target weight...

    Similar bike below...

    http://www.sportsdirect.com/dunlop-signature-series-realm-26-inch-932132


  • Closed Accounts Posts: 18,053 ✭✭✭✭BostonB


    kona wrote: »
    Then why not get a nice V8 7 series with all the nice bits instead of a poverty spec 6 cylinder with cloth?

    Because they don't have a dock in the marina for a barge like that? :)


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  • Moderators, Motoring & Transport Moderators Posts: 14,144 Mod ✭✭✭✭monument


    Even with Halfords, Smyths etc etc and the lower ranges some local bike shops sell you would still the overall adverage to be more than €190.

    Would also love to know where the data is from?

    Did the Irish bike industry report last week give a far higher adverage? Will look it up but I think it seemed unrealistic at the other end.


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