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bizarre UFO shenanigans in the daily star
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so i guess nothing would surprise anyone when it comes to the tabloids but my dad
brought this one to my attention last week
for 4 days in a row the star had an article about some viral UFO video on the
or internet or some sh1t like this. they printed the same picture every day
which was supposed to be a still from the video and told people to check it out online.
i had a gander and it was such an ovious fake i had to wonder what the hell
they were playing at. why draw attention to such a crappy internet video at all, let
alone do it more than once?
i guessed it might be part of some advertising campaign but the article didn't
say 'this is an advertisement' or whatever so that seemed to be ruled out.
but today my dad tells me it was an ad all along (for a choccy bar) and they
finally put the 'this is an ad' disclaimer on the thing after revealing it was
actually just a promotion.
this type of lark seems very sleazy to me. i'm sure many people looked at that
and never knew they were being 'advertised at' thinking it was some kind
of genuine news story.
but who is really surprised anyway? half the stories in the tabloids aren't real
news stories but are paid for promotions or publicity stunts of one kind or
another so it's all b0llix news anyway. you may as well read the beano!
any thoughts? down with this sort of thing?
Bringing this back on topic ( temporarily anyway!!!
) , the advertisement was obviously aimed at regular readers, who seeing the picture several days in a row would be quite intrigued. They would look at it each day, and then realise it was an ad, for a chocolate bar. They will then remember it because it was a different way of advertising.
One of these people might then go and post about it on a busy internet forum, where it will be read by many people but unfortunately the thread will then get sidetracked as someone starts talking about cake and everyone gets carried away, discussing flavours, types and whether or not a jaffa cake is a cake or a biscuit. 0 -
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thetonynator wrote: »Cake is a form of food that is usually sweet and often baked. Cakes normally combine some kind of flour, a sweetening agent (commonly sugar), a binding agent (generally egg, though gluten or starch are often used by lacto-vegetarians and vegans), fats (usually butter, shortening, or margarine, although a fruit purée such as applesauce is sometimes substituted to avoid using fat), a liquid (milk, water or fruit juice), flavors and some form of leavening agent (such as yeast or baking powder), though many cakes lack these ingredients and instead rely on air bubbles in the dough to expand and cause the cake to rise. Cake is often frosted with buttercream or marzipan, and finished with piped borders and crystallized fruit.
Cake is often the dessert of choice for meals at ceremonial occasions, particularly weddings, anniversaries, and birthdays. There are countless cake recipes; some are bread-like, some rich and elaborate and many are centuries old. Cake making is no longer a complicated procedure; while at one time considerable labor went into cake making (particularly the whisking of egg foams), baking equipment and directions have been simplified that even the most amateur cook may bake a cake.
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General Zod wrote: »Actually, they are cake for tax reasons. Chocolate covered buscuits are subject to 17.5% VAT, where as normal cakes and buscuits are not. McVities went to court to prove they were actually cakes (as they are not double baked like biscuits) for them to be recognised as such and avail of the tax emption.
Yep, and how did they prove they were cakes - by showing that they went hard! 0 -
Yep, and how did they prove they were cakes - by showing that they went hard!
McVities argued that a distinction between cakes and biscuits is, among other things, that biscuits would normally be expected to go soft when stale, whereas cakes would normally be expected to go hard. It was demonstrated to the Tribunal that Jaffa Cakes become hard when stale. Other factors taken into account by the Chairman, Potter QC, included the name, ingredients, texture, size, packaging, marketing, presentation, appeal to children, and manufacturing process. Potter ruled that the Jaffa Cake is a cake. McVities therefore won the case and VAT is not paid on Jaffa Cakes.
Do not test me on Jaffa Cakes. I will destroy you.0 -
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