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IRB changing name to 'World Rugby'

  • 28-08-2014 8:31am
    #1
    Teferi
    Registered Users, Registered Users 2 Posts: 6,320 ✭✭✭


    Statement here
    The International Rugby Board (IRB) will undergo a second name change in 16 years when it becomes formally known as World Rugby in November as part of a rebranding programme, the sport's governing body said on Thursday.

    Strange. It's going to take a while to get used to that anyway.


Comments

  • #2
    Podge_irl
    Moderators, Sports Moderators Posts: 28,183 Mod ✭✭✭✭Podge_irl


    What the fudge? Seems a bit silly...


  • #3
    .ak
    Registered Users, Registered Users 2 Posts: 30,308 ✭✭✭✭.ak


    Yeah... Weird.


  • #4
    irishbucsfan
    Registered Users, Registered Users 2 Posts: 37,978 ✭✭✭✭irishbucsfan


    FINALLY


  • #5
    thomond2006
    Registered Users, Registered Users 2 Posts: 45,433 ✭✭✭✭thomond2006


    Ugh that's a gammy name


  • #6
    thirteen.
    Closed Accounts Posts: 609 ✭✭✭thirteen.


    Meh, one less abbreviation for people to mix up.


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  • #7
    Digifriendly
    Registered Users, Registered Users 2 Posts: 4,076 ✭✭✭Digifriendly


    They should have added 'Union' to title as there are two brands of rugby.


  • #8
    justsomebloke
    Registered Users, Registered Users 2 Posts: 10,407 ✭✭✭✭justsomebloke


    Digifriendly wrote: »
    They should have added 'Union' to title as there are two brands of rugby.

    well at least 3 different types, as wheelchair rugby does also share the name


  • #9
    former legend
    Closed Accounts Posts: 5,309 ✭✭✭former legend


    Digifriendly wrote: »
    They should have added 'Union' to title as there are two brands of rugby.

    But then people would think that the 'union' referred to the organisation, rather than the sport. (European Union, African Union, trade unions etc).

    Could well be a very deliberate two fingers to the working class oiks of the league game too.

    FWIW, I think this is awful and pointless.


  • #10
    Podge_irl
    Moderators, Sports Moderators Posts: 28,183 Mod ✭✭✭✭Podge_irl


    Digifriendly wrote: »
    They should have added 'Union' to title as there are two brands of rugby.

    I imagine the chances of them being confused with league anywhere outside Australia or Northern England are vanishingly small.


  • #11
    postitnote
    Registered Users, Registered Users 2 Posts: 413 ✭✭postitnote


    4 Brands:

    Rugby
    Touch Rugby
    Tag Rugby
    Rugby Sevens

    That is all.


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  • #12
    Swiwi.
    Closed Accounts Posts: 6,415 ✭✭✭Swiwi.


    Teferi wrote: »
    Statement here



    Strange. It's going to take a while to get used to that anyway.

    Weird. Maybe they know something we don't know and NASA discovered Martians playing rugby on Mars.


  • #13
    LeinsterDub
    Registered Users, Registered Users 2 Posts: 8,229 ✭✭✭LeinsterDub


    FIRA-AER changed to Rugby Europe a month or so go .

    http://www.rugbyeurope.eu/



    Rugby Europe feels rights to say , World Rugby feels like its missing something


  • #14
    Winters
    Registered Users, Registered Users 2 Posts: 14,761 ✭✭✭✭Winters


    Or the Irish Republican Brotherhood have taken a case for copyright infringement.

    Strange unnecessary move to a **** name.


  • #15
    LeinsterDub
    Registered Users, Registered Users 2 Posts: 8,229 ✭✭✭LeinsterDub


    Digifriendly wrote: »
    They should have added 'Union' to title as there are two brands of rugby.

    Rugby lite doesn't count . Splitters!

    https://www.youtube.com/watch?v=iS-0Az7dgRY


  • #16
    icdg
    Moderators, Technology & Internet Moderators Posts: 12,074 Mod ✭✭✭✭icdg


    The press release seems to imply that the Rugby World Cup's branding will be reviewed after next years tournament in England, though for the moment they'll presumably just airbrush out the "iRB" from the logo.

    Of course, the trophy itself continues to have "International Rugby Football Board" engraved on it!


  • #17
    jm08
    Registered Users, Registered Users 2 Posts: 11,301 ✭✭✭✭jm08


    postitnote wrote: »
    4 Brands:

    Rugby
    Touch Rugby
    Tag Rugby
    Rugby Sevens

    That is all.

    No its not all .... won't be long before we have ...

    Rugby Ireland
    Rugby Scotland
    RFU (England will refuse to rebrand itself) :D
    Rugby Wales etc. etc.


  • #18
    Eponymous
    Registered Users, Registered Users 2 Posts: 1,374 ✭✭✭Eponymous


    icdg wrote: »
    The press release seems to imply that the Rugby World Cup's branding will be reviewed after next years tournament in England, though for the moment they'll presumably just airbrush out the "iRB" from the logo.

    Of course, the trophy itself continues to have "International Rugby Football Board" engraved on it!
    Not uncommon.

    The trophy for the Challenge Cup in Rugby League is engraved with the "Northern Rugby Football Union"... So not only is it a different branding of a sporting organisation, it's a different code entirely! (And, I think, what forced the creation of Rugby League in the first place)


  • #19
    19543261
    Registered Users, Registered Users 2 Posts: 1,973 ✭✭✭19543261


    IRB always evoked an image for me of some Very Serious & Competent Men all sitting around a huge table. Very cool.

    World Rugby doesnt come across as an authority, it sounds like some wishy washy happy huggy time amusement park.


  • #20
    sydneybound
    Closed Accounts Posts: 1,557 ✭✭✭sydneybound


    I think with the growth of Rugby (both Union & League, more so Union) the IRB are jumping ahead and want to be known as the main Rugby. Could be perceived as two fingers up to League or getting ahead of the game. Might not be popular but I suppose people don't like change and I think World Rugby actually sounds better than International Rugby Board and is in line with Europe Rugby as earlier mentioned. After the 2015 World Cup and Rio Olympics and recent successful Womens World Cup the game will grow even more around the world and they are preparing for this.


  • #21
    Podge_irl
    Moderators, Sports Moderators Posts: 28,183 Mod ✭✭✭✭Podge_irl


    sydneybound wrote: »
    IRB are jumping ahead and want to be known as the main Rugby.

    IRB are known as the main rugby (insofar as they're known at all).

    Rugby Union dwarfs league internationally so much that the latter is basically a non-event outside two localised areas. It's obviously to fit in with some organised branding with Rugby Europe and maybe some others. Doubt they even gave league a second though.


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  • #22
    LeinsterDub
    Registered Users, Registered Users 2 Posts: 8,229 ✭✭✭LeinsterDub


    sydneybound wrote: »
    I think with the growth of Rugby (both Union & League, more so Union)

    What growth in league? Some of the major clubs in England appear to be in constant financial trouble, only 3 international sides . The rest are made up of Aussies who went on a holiday once and are now eligible to play for that country


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