Logo Design

BlackEdelweiss

Where can I get a logo designed for a decent price? I have the basic idea but I want to get it done professionally, any idea how much I should spend?

bigneacy

Do you have any friends experienced in graphic design? I do a bit but I think it might be best left to a pro, image is everything these days after all!

nellyshark

For a professional Logo design you would be looking at €200-300 easily. Where is the intended use of the Logo for? Website, stationery, equipment are all variables that would affect the price too.

BlackEdelweiss

The logo is for my shop sign and all advertising material. I am pretty good with Fireworks so I have the design more or less done, I just want to get it done professionally, as you say image is everything. Just wondering if anybody has experience with a particular company they could recommend.

utyh2ikcq9z76b

I wouldnt spend more than €20-€30 on a logo, check out some of the top logos their only a bit of text usually..some of the top logos were done for frig all money,done by students,use the money on something more productive!!



Offer a €20-€30 prize at some digital design forum and i bet you get some super designs

tricky D

Fireworks won't cut it if you're doing a logo that's going to be used for signage. The graphics will likely needed to be in vector format. You're probably going to need some various treatments for letterheads, liveries and so on. The logo and its metaphors are also going to need to reflect your identity and be suitably branded. Designing a logo is quite a bit more complicated than you might think - it's certainly not just a mere piece of text. While you could get a logo on the cheap from the likes of elance and you might even get lucky with a good one, I wouldn't take that kind of gamble with my serious business as the monkeys and peanuts principle often applies.

Graphic Design houses which I've worked with or for charge in the region of €2k for a full logo in various formats, identity and brand package from. I've also seen some unqualified people have a go and the results and processes have been horrific.

antoinolachtnai

This is for a retail outlet, I guess? Really, it depends on what sort of finish you are talking about, and how you plan to position yourself. If you are going to spend a lot of money on a shop fit, you really should consider spending a good bit on the graphic design to boot. If it's going to be fairly inexpensive, I wouldn't worry so much.

Think about what the key place where your logo will be used and focus on that.

If it's primarily for outdoor signage, and you know roughly what you want, and you are really tight for money, I would ask the signage guy to design it. The reason is that you need a logo that works really well on signage, and the sign guy will be positioned to design something that is at least workable. All the other stuff isn't that important at the start. If for some reason you think you will need to use the design for many different purposes from the outset, you need a designer.

I would be very surprised if many of the logos in Gazz's post were designed for less than 10k (there are 5 of them which might have been pretty inexpensive and at least one of them which is very old). Brand Union designed the BoA one for instance (see http://www.thebrandunion.com/OurWork/CaseStudy/96/LogoDesignAndNaming) and it cost a lot of money.

Simpler is generally better, but it does not always mean cheaper.

J_Wholesale

Hamza Gorgeous Testosterone wrote: »

I wouldnt spend more than €20-€30 on a logo, check out some of the top logos their only a bit of text usually..some of the top logos were done for frig all money,done by students,use the money on something more productive!!

Offer a €20-€30 prize at some digital design forum and i bet you get some super designs

Pay peanuts get monkeys.

You will get nothing of any substance for €20-€30. Hiring an amateur and paying them a third world amateur's wage (which is what you are suggesting) is a waste of time and effort. I won't say it's a waste of money, because you'd not be paying enough to even call it wasted.

Good logos are very hard to design. Especially the simple ones.

peltor

Try www.themarketingcrowd.ie i did found them excellent & affordable, great designs and they also did my website.They have done logo designs for some very big clients .my site is www.collegelink.ie just to prove i have no personal affiliations with this company

golfman

This has to be the most impressive site I've been on in ages http://logotournament.com/ . People on this site getting hundreds of designs from all over the world....

Zascar

Wow that logotournament site is great! It's like the worth1000 competitions but better!

MidlandsM

golfman wrote: »

This has to be the most impressive site I've been on in ages http://logotournament.com/ . People on this site getting hundreds of designs from all over the world....

wow, thats a good site. I like 99designs.com also.:)

tombull82

Sorry to hijack but.

I came up with my Logo myself but have not really looked for feedback on it so was wondering what people on here thought of it??

Thanks

MidlandsM

tombull82 wrote: »

Sorry to hijack but.

I came up with my Logo myself but have not really looked for feedback on it so was wondering what people on here thought of it??

Thanks

Dunno, I'm not a fan of it. Sorry.:pac:

tombull82

MidlandsM wrote: »

Dunno, I'm not a fan of it. Sorry.:pac:

No Hassle I am open to constructive confrontation.

MrMatisse

99designs.com

Offer a crap price, get a crap logo

budfox

You could try ebay and pick one that has some good recent feedback. Most display their portfolio on the site too. I have done so in the past and found some excellent designers and for <E100 also. Most are design students. Also got some biz cards etc done and I was pleased with it.

Just a suggestion...

Wantobe

I recently paid 500 for a logo from a graphic designer I sourced on www.creativeireland.com

I put an 'advert' in the forums there to find someone willing to design for that price. I feel it was well worth the money as I sourced an irish designer ( I like to support our own- and not necessarily an irish person- anyone who lives and pays taxes in this country qualifies as far as I'm concerned ) who asked for a full creative brief from me and then came up with a number of designs.

The finished logo was presented to me in different formats which were perfect for printers etc.

oldat31

Ok im a designer and iv been doing alot of branding.


Heres my advice. Find a designer you feel comfortable with. Look at portfolios, and see what their work is like. Most designer have their own style and it may not be suited to you so shop around.

If you go to sites like 99design.com you may get sued, Look at the logos on there and 99% of them are rip offs of another logo.

Your logo is your image, its your companys face. You want people to see your logo and remember it for good reasons, not because it looks like you paid a hack 20-30 euro and got crap.

There is loads of places in dublin that will cater to what you want. And TBH if you really want a professional image then pay professional prices.

recedite

tombull82 wrote: »

Sorry to hijack but.

I came up with my Logo myself but have not really looked for feedback on it so was wondering what people on here thought of it??

Thanks

Its dynamic;I like it.

tombull82

recedite wrote: »

Its dynamic;I like it.

Thanks recedite!

stvcummins

The old pay peanuts get monkeys addage rings through. Look at like this. Your company logo is like a suit your business wears. You can get suits for all prices & quality, some are classic & stylish, some follow trends & look dated very quickly. At the end of the day, would you go into a business meeting wearing a suit you spent €20 on? Didn't think so.

Design is very complex, it's a lot more than just being able to use a programme. Designers have to be able to get into the head of a client to best represent their business, but more importantly, they need to be able to get inside the heads of their clients potential customers. They need to be able to create a memorable logo that speaks to the potential customer & makes them choose that business over another. It bothers me, as a designer when people have a go at designing something themselves just because they have a copy of a programme. I wouldn't try to make a suit just because I have a needle & thread.

If you want your business to look professional & target properly who you want, then hire a professional designer & pay them a professional rate. Thats my humble opinion on the matter anyway.

oldat31

stvcummins wrote: »

The old pay peanuts get monkeys addage rings through. Look at like this. Your company logo is like a suit your business wears. You can get suits for all prices & quality, some are classic & stylish, some follow trends & look dated very quickly. At the end of the day, would you go into a business meeting wearing a suit you spent €20 on? Didn't think so.

Design is very complex, it's a lot more than just being able to use a programme. Designers have to be able to get into the head of a client to best represent their business, but more importantly, they need to be able to get inside the heads of their clients potential customers. They need to be able to create a memorable logo that speaks to the potential customer & makes them choose that business over another. It bothers me, as a designer when people have a go at designing something themselves just because they have a copy of a programme. I wouldn't try to make a suit just because I have a needle & thread.

If you want your business to look professional & target properly who you want, then hire a professional designer & pay them a professional rate. Thats my humble opinion on the matter anyway.

+1

John368

tombull82 wrote: »

Sorry to hijack but.

I came up with my Logo myself but have not really looked for feedback on it so was wondering what people on here thought of it??

Thanks

I think it is OKish. Maybe a little too much going on in it and it perhaps would look better if it was simplified. The curvy thing and the star I know is to create a dynamic look, but they just do not work for me. Maybe "less is more".

John

tombull82

Thanks John. I have someone in the know 'designer' working on it at the moment so hopefully it will look better in short.

John368 wrote: »

I think it is OKish. Maybe a little too much going on in it and it perhaps would look better if it was simplified. The curvy thing and the star I know is to create a dynamic look, but they just do not work for me. Maybe "less is more".

John

tombull82

I have had no contact from a designer that offered to do my new logo but have since gotten this done by a friend.

Can anyone give me their opinions on this one?

Not much different but less "flat".

Thanks

antoinolachtnai

Well, it is up to you and what you want to do. These are comments rather than criticisms.

1. You are making it more and more elaborate. Colours, italics, funky font, drop shadows, flying stars, it's all going on. Why do I mention this? Because this is not how identities and logos normally are. It is usually much more simple.

2. This is turning from a logo into a full-scale advertising campaign. You've got descriptions, messages, offers, the whole lot. What you have there is much more than a logo. Whilst a logo is for the long-term, campaigns like this are usually shorter-term.

3. Will it scale down well to a small size?

4. Will it print well (all the ornament will make it harder to print well, especially B+W). Drop-shadows, shiney bits, indistinct gaps between letters, all make it harder to print really crisply.

5. There are technical criticisms that could be made about the elements of the letters and their spacing. The gap between the dot and the bar on the 'i'. The open gap in the 'a'. Things are less distinct than they could be. Other gaps are too big. Between the 'd' and the 'S'; between the 'F' and the 'R' in free; between the letters in the strapline.

I'm not slagging it off or anything. I think it will function fine for the job you want it to do and if you are happy with it, get moving.

All I am saying is there are different ways it could be done and it would benefit from a professional's work. But you have to decide yourself if that's the best way to spend your limited money.

tombull82

Anto

Thanks for the in-dept advice.

antoinolachtnai wrote: »

Well, it is up to you and what you want to do. These are comments rather than criticisms.

1. You are making it more and more elaborate. Colours, italics, funky font, drop shadows, flying stars, it's all going on. Why do I mention this? Because this is not how identities and logos normally are. It is usually much more simple.

2. This is turning from a logo into a full-scale advertising campaign. You've got descriptions, messages, offers, the whole lot. What you have there is much more than a logo. Whilst a logo is for the long-term, campaigns like this are usually shorter-term.

3. Will it scale down well to a small size?

4. Will it print well (all the ornament will make it harder to print well, especially B+W). Drop-shadows, shiney bits, indistinct gaps between letters, all make it harder to print really crisply.

5. There are technical criticisms that could be made about the elements of the letters and their spacing. The gap between the dot and the bar on the 'i'. The open gap in the 'a'. Things are less distinct than they could be. Other gaps are too big. Between the 'd' and the 'S'; between the 'F' and the 'R' in free; between the letters in the strapline.

I'm not slagging it off or anything. I think it will function fine for the job you want it to do and if you are happy with it, get moving.

All I am saying is there are different ways it could be done and it would benefit from a professional's work. But you have to decide yourself if that's the best way to spend your limited money.

91011

I used www.irishlogos.ie recently and very happy with both the speed, price (€100) and finished article. - Whilst they seem to be based in England, possibly a group of designers here could offer a similar service?

At this sort of price, it makes sense to create logos even for some internal areas / departments.

condra

If you have a route around on Fiverr
www.fiverr.com

... there are some really good graphic designers doing logos for 5 dollars.

antoinolachtnai

Folks, if you are really stuck for money on designing a logo, or don't see the value or whatever, my suggestion is to keep it really really simple and not too many ornaments. Main thing is to make sure people can read it really clearly.

There is no shame in just putting up your name in ordinary type if you decide that's what's best for your business.

Spend some time looking at great logos. If you are really interested and stuck for money, read every single case and look carefully at every logo on

http://www.identityworks.com/default.htm

and see what you can learn from these companies. These companies have spent a lot of money figuring this stuff out and see if you can learn something at there expense.

condra

As a designer, I have to agree with the statement above.

Often when I'm doing a logo for a client, they insist on having unnecessary imagery or iconography, when all they really need is a nice font!

Think SONY, JVC, Facebook, NEC etc...

Go to dafont.com, type in your company name to see the preview, and you might be surprised at how well your company name can look with different fonts.

HappyKate

As a graphic designer, I would say if you want your company's face (or logo) or company's style to look simple and professional it should be done by graphic designer. There are a lot of designers of different levels around, just ask for previous work samples before paying anything, so you can see whether it's good or bad designer

anuragdpfoc

you can check out www.coladesign.ie its a cork based company and design logos at nominal rates..

Oscar K

Can anyone tell me if €800 is too much to be charged by a graphic designer. I bascially designed the logo myself and all I want them to do is do whatever it is they have to do to allow me to use it for the banner for a website, a facebook page and to create some postcards displaying the banner.

bigneacy

€800 quid?

Have you that sort of money to throw away?!

That's a ridiculous amount for what you described.

Zascar

Absolute ripoff.

Few places to look: www.elance.com

or as at the top of this thread, the http://logotournament.com site is brilliant

Oscar K

I know I was thinking it was a bit much especially since I designed the bloddy thing myself! And no I certainly don't have that kind of money to be throwing away! I'm only starting up so most of the money will be going into stock at this stage but it's kind of a catch 22 really because obviously I can't really sell if I can't advertise and I can't advertise if I fon't have the graphics done up. Will have a look at those websites now thanks!

bigneacy

Logo tournament would be your best bet. They will redesign it the way you want, and in the correct resolution for large printing.

$150 is a lot less than €800.

Oscar K

Thanks a mill. It's hard to know where to look when you don't really have a clue of the industry. Just out of interest have you used logotournament.com yourself?

bigneacy

No, I haven't. I don't use Paypal or a Visa card. Just laser - so I am unable to use it.

I'm pretty handy on Photoshop anyway so I try to avoid paying for graphic design if I can!

stcstc

have you thought of talking to the company doing your signage

or if you dont have one yet, look at a signage company who maybe have design in house

I for example do design and sign production

many others do to.

the benefit is that you may get a deal from someone like this as you are not only giving them the design work but also the sign production etc

Fergal C

http://99designs.com/ is also worth a look.

CompFix

http://www.48hourslogo.com/

Worth a look, will be getting a logo done soon enough and reckon I'll go with that site.

Energysavers.ie

:eek: €800 is crazy money go to www.elance.com pitch your brief and professionals all over the world will compete for your business at a fraction of that price.
Just get it in a couple of high res files like EPS & Jpeg & PDF and you have it for your printer, web developer etc.

bodger

Hey Guys,

I think that for €800 you could get the necessary training to hone your PS skills.

But.....Perhaps this is not simply about technical ability.

As mentioned several times in the preceeding posts identity is everything.

Perhaps a design house may have the marketing expertise to understand how the logo will impact on your brand/identity.

I would design and produce my own but this is not necessarily the wisest thing to do and I would not advise others to do so.

If you can afford to you should invest your time in researching logo designers and invest your money in the best designer that you can afford.

This should be a once off payment and depending on your business this could have an impact on how you are percieved ie: stylish vrs old fashioned etc.


Regards

Shane

www.blackrath.com www.twitter.com/blackrath

Oscar K

Ok Snap printing have just come back to me they're goig to do the banner for the website/facebook page and do up 100 postcards for the princely (i think) sum of €114.95 inclu. VAT. That's pretty good isn't it?

antoinolachtnai

It really depends on the quality of the artworker and the level of customer service. You have to decide yourself what you really need. If it seems like the right all-round solution, go for it. If you think more thought needs to go into the design, spend the money on that.

Oscar K

Well I will meet up with them and see what they can offer. I've looked at all the websites that were suggested above and they seem really good but I just prefer the idea of being able to meet with someone face to face to tell them exactly what I'm looking for. I won't rule them out just yet though!