So "X" - nothing to see here. Elon's in control - Part XXX

Even when Facebook changed the name of the head company to Meta, they still kept the main Facebook/Instagram branding for the sites because of their ubiquity and recognition.

Twitter is now already part of a parent company of Musk's called X.com, but re-branding the entirety of Twitter as well as all the features names to follow suit is another step to stripping away all the things the site has going for it and making it worse.

'X' doesn't flow. 'Post an X', 'Re-X someone's X', 'Quote X another X-er's X', '(Celebrity) just X-ed an X announcing (event) on X.com'

It's just so f*cking stupid that only Musk would be smart enough to come up with it, because even a dumb person wouldn't intentionally do something that makes so little sense.

It's more than likely is a load of old pony.

But little surprises me any more, especially when it comes to bored American billionaires with more money than sense.

As for whether this is Musk just showing that his meme game is strong or just winding people up, it's important to note that in the early days of PayPal, he tried to have it rebranded to X.com but was voted off the board.

He's also spoken about wanting Twitter to be an 'everything' kind of app. Not just tweets and short clips, but everything; tweets, long posts, pics, videos, tiktok-style clips, group chats like WhatsApp etc. He wants it to be 'everything'. In which case, calling it Twitter and keeping the branding would be restrictive because people would never see it as being anything more than Twitter was.

If he does indeed want his X.com site to be 'everything', buying Twitters userbase and making them X.com users would be a reasonable move.

The issue is, he's annoyed about 90% of the userbase and turned them off whatever it is he wants to do with X.com.

I would in my hairy f*ck trust "X" with anything to do with payments/banking. Jesus it's been struggling to do just Twitter

As next step Elmo will change the order of the buttons at the app. Cause everyone loves change

"X" - I Mean, WTF

If he bought Twitter, left it alone, then set up whatever he wants X.com to be and said "Hey, you can link your Twitter account to your X.com account", that would have been a reasonable move.

Instead he's taking Twitter and trying to morph it into something that nobody who uses Twitter, wants Twitter to do. Twitter's entire selling point was micro-blogging; very short and succinct messaging, blogging, news/info snippets, and just a few pics or a short video clip. That was the entire point of it.

As much as he clearly ended up not wanting to buy Twitter and now has no choice but to try to make something of it, all he's really ended up buying is Twitter's existing userbase. But I think once Threads from Meta really starts getting up and running, that userbase will dwindle fairly sharpish.

RIP Twitter

Torching $44b, making hundreds of people unemployed and eviscerating the Internet's 'Town Square' all to own the libs. Far out, man.

You seem really annoyed about it all though, why is that?

Musk in charge of twitter is how I imagine the frustrated, constantly banned, warned and threadbanned boards posters would behave if they got the reins of the site.

After 10 years of railing against mods they finally get to do things their way and settle old scores and grievances that everyone else has forgotten about.

With people fleeing and no new users to replace them, ‘The Infallible King’ has gotten his way.

So I assume we no longer refer to 'Twitter' from this morning?

I'm now calling it TwitterX to make it sound like I am eXtreme twitterer.