Esat's policy regarding the introduction of new packages. If this is true it's crazy!

aidan_dunne

According to this thread here

http://www.boards.ie/vbulletin/showthread.php?s=&threadid=58167

their rep (Esat) spoke to me for a good half hour discussing how although people expect internet packages out in September- Esat BT Marketing personally won't introduce anything new until December when the weather is 'bad' and customers spend more time at home.

What the f**k! They won't introduce a package until the winter comes in and the weather gets bad and more people stay in? I don't think I've heard anything so bloody ludacrious in my life!

What the f**k are Esat's marketing staff on? "Well, we'd like to introduce a new internet package to the public but we can't do it until the days get shorter and there's the threat of snow in the air and the Christmas decorations start going up. Sorry!" Christ on a f**king bike! I've heard it all now!

I guess Esat's plans to release a flat-rate product "by the end of the summer" aren't going to happen then, even if they did manage to negotiate a FRIACO deal with Eircom. All because some marketing gob$hite in Esat says that December is a better time of year because people are staying in out of the cold.

What a load of complete and utter b0llocks! :mad:

What a hot, steaming pile of bull$hit! :mad:

What a shower of complete and utter ****! :mad:

kamobe

That is quite amusing

Tellox

*looks outside window*
...what's their idea on bad weather then?

stormkeeper

Probably something like -50 degrees... something we see in antarctica

sceptre

Ha - it's kind of funny in a tragic way - like when a clown dies

TomF

Well, from the point of view of someone in Esat-BT who wants to get the biggest sales, it makes sense. Everyone (except we socially-deprived ones, hunched in front of a monitor) is out enjoying the sunshine and going places and doing things and isn't giving a thought to the Internet. Come winter, with everyone inside, hunched in front of the monitor, thinking about the price of phone connections to the Internet, it's the perfect time to announce new packages.

jd

Isp's have always tended to have their major marketing campaigns begin in September. Access Lopgs always show a decrese during the Summer-eg personally, I prefer to get out fishing when possible, rather than go online.

MarkR

Originally posted by Tizlox
*looks outside window*
...what's their idea on bad weather then?

I was thinking along the same lines! Haven't we just had the wettest may for twenty years? (Or something) :cool:

Wait a minute mister smiley face, what are you doing with those shades on?! Are you mocking me?

Hannibal_12

Its just all so typically Irish, aka, unprofessional. The weather in Ireland is bad for most if not all of the year. This is ludicrous, I cant believe that even in Ireland someone comes out with nonsense like this. Demonstrative of the type of people responsible for the "big decisions". Is it any wonder we have no broadband or flat rate.?

netman

yeah, i normally don't spend any time at the computer, or using the internet... like now for example, i'm not at the computer or using the internet.

but! come december, i suddenly get this urge to chain myself to the pc and surf the internet 24h a day without sleep, and if someone gave me broadband in december i'd sell my left lung, kidney and half the liver to surf the web for a month.

i think this is a great idea, surprised that someone else (ahem!) didn't come up with it earlier.

way to go ireland!

bricks

Its a nice moderate climate, not too hot for extended periods and not too cold. I'd hate to live in the likes of spain where its really hot all the time. I would'nt like it to be very cold all the time either. (ps. I have yet to find anyone else that agrees with me on this tho:)

As for ESAT introducing stuff in the Winter, maybe thats how Eircon came up with the original September/October lauch date for DSL.

segadreamcast

Well, september is also the time when schools and colleges go back...

And hard working students like me need to do their research...*ahem* research.

Now if we could download this research... faster via DSL, that would be even better and may improve the bon---ified state of education in this country :P

The packages look ridiculous though...I'm glad I moved for dsl.

aidan_dunne

Originally posted by TomF
Well, from the point of view of someone in Esat-BT who wants to get the biggest sales, it makes sense. Everyone (except we socially-deprived ones, hunched in front of a monitor) is out enjoying the sunshine and going places and doing things and isn't giving a thought to the Internet. Come winter, with everyone inside, hunched in front of the monitor, thinking about the price of phone connections to the Internet, it's the perfect time to announce new packages.

Okay, but look at it this way:

1. Imagine Esat and Eircom finally agree on FRIACO in, say, February or March 2003. However, because of Esat's policy of not introducing new packages till December, they decide to hold off launching a flat-rate 24/7 package until December 2003. While they are waiting, however, Eircom have gone ahead and launched their package, UTV Internet has finally been able to enter the Irish flat-rate market and they too launch a product, as do a few other ISPs/telecos. While all the other ISPs and telecos have launched flat-rate packages and are taking a big chunk of the market share, Esat sit back and get left behind because some "brainy" marketing-type decided it was better if Esat's policy was to only launch new packages in December. By the time they get around to doing it, the other ISPs/operators have had a seven or eight month head start. As a result of their "great" marketing policy, Esat get left behind. Doesn't make much sense then, does it?

2. You say "Everyone (except we socially-deprived ones, hunched in front of a monitor) is out enjoying the sunshine and going places and doing things and isn't giving a thought to the Internet." Ummm, what about businesses? They use the net, too, and don't shut down for the summer. And as for sunshine, HA, don't make me laugh!

See what I mean? This policy of Esat's doesn't make any sense whatsoever and is a typically "Irish" way of doing things.

Sometimes I wonder how the hell companies like Esat and Eircom manage to stay in business with such "intelligent" business and marketing policies! Christ almighty! :rolleyes:

timod

Esatclear Surf No Limits came out in September 1999.

(I was using it from day one, until the letter... )

TomF

Me too.:(

jd

No one is making any value judgements on what people do during the summer. The fact is the number and lenght of users sessions decreases during the summer(1). As an aside, did you ever notice that tv stations tend to have a more expensive autumn winter schedule, ie a lot more crap during the summer...
its just more effective to market new products during the autumn.
Also notice is required to the media (newspapers, radio, tv) to blockbook good spots-so its kinda too late to change if the summer weather is crappy
Jd
(1)-I've seen logs

sceptre

Originally posted by jd
As an aside, did you ever notice that tv stations tend to have a more expensive autumn winter schedule, ie a lot more crap during the summer...
its just more effective to market new products during the autumn.

That's not the reason they begin new shows in the autumn.

jd

Originally posted by sceptre


That's not the reason they begin new shows in the autumn.

eh I know, Didn't put that post together very well-it was a one line aside...

BKtje

Makes you wonder how they ever got flat rate in hot countries :P