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How to find clients for a software company?

  • 31-03-2005 08:47PM
    #1
    Zascar
    Moderators, Motoring & Transport Moderators, Music Moderators Posts: 12,616 Mod ✭✭✭✭


    Hey Guys,

    A colleague and myself and recently come upon an opportunity to assist a software comany in finding new clients. We have a decent knowledge of the IT industry but this side of things I have not had much experience in. They are looking for us to introduce them to possible clients who require software projects in Ireland. I was just wondering if anyone can give me some ideas of how we would go about finding potential customers. They already have a few clients in Ireland and are looking to expand their operations here.

    Can anyone give me some advice as to how I would go about finding companies with the requirement for a new project etc.

    Many Thanks.


Comments

  • #2
    secret_squirrel
    Closed Accounts Posts: 3,354 ✭✭✭secret_squirrel


    Step 1 - Identify potential markets.

    Step 2 - Build up a list of Potential Client companies using Business directories, trade journals, websites etc.

    Step 3 - Network, network, network.

    Its going to be very difficult to break into this kind of work cold - most businesses dont have any time for cold callers. Can you use any present contacts to get a foot in the door at a potential client?


  • #3
    Superman
    Closed Accounts Posts: 1,136 ✭✭✭Superman


    get a couple of small company's to take your software and offer it for very cheap, then wait till a govt. tender comes up and go for it. then look at european tenders,e legally if its a big tender it has to be offered Europe wide.

    remember " Public procurement in the European Union alone represents 11% of the total gross national product and amounts to an estimated value of €720 billion EUR in contracts per year. "

    yes thats €720,000,000,000 , with that much money you should be able to pick up a €1 million (0.00000138%) for doing little or no work.


  • #4
    Superman
    Closed Accounts Posts: 1,136 ✭✭✭Superman


    look at http://www.xtender.com/


  • #5
    Zascar
    Moderators, Motoring & Transport Moderators, Music Moderators Posts: 12,616 Mod ✭✭✭✭Zascar


    Thanks guys, thats really usefull, any more advice greatly appreciated. Can anyone tell me, if a company has got a requirement for a software proect, how do they usually go about finding a company to design it for them? What are the normal procedures and how do you expose them to your company without cold calling or direct marketing?


This discussion has been closed.
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