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Nikki Hayes on 2 Radio stations same time same franchise area

  • 04-01-2021 01:03PM
    #1
    Jank1
    Closed Accounts Posts: 22 ✭


    East coast FM and Classic Hits every evening. I think it's ridiculous especially when both stations are targeting the same demographic.


Comments

  • #2
    KildareP
    Registered Users, Registered Users 2 Posts: 1,636 ✭✭✭KildareP


    Cost. Ad revenue and sponsorship is through the floor at the moment.

    Neither show is live so probably takes at most 2-3 hours to put together an entire week's worth of shows on both stations (20+ hours of programming).

    They both also run "Club Classics" on Friday and Saturday evenings, near identical playlist, completely automated, no presenter.


  • #3
    Dipole Keith
    Registered Users, Registered Users 2 Posts: 366 ✭✭Dipole Keith


    Don’t they have the same owners? 4FM, Sunshine & Eastcoast, the audience for radio at night is very small I don’t see a problem.


  • #4
    Jank1
    Closed Accounts Posts: 22 ✭Jank1


    Dipole Keith wrote: »
    Don’t they have the same owners? 4FM, Sunshine & Eastcoast, the audience for radio at night is very small I don’t see a problem.

    One time radio stations wanted the listener to be unaware that a program was voicetracked.


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