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RTE Guide for sale ?

  • 27-05-2019 1:11pm
    #1
    Closed Accounts Posts: 3


    According to the Sunday times RTE are considering selling the RTE guide, who will buy it ? How much would they get for it? What changes would an new owner make to it ?


Comments

  • Registered Users, Registered Users 2 Posts: 2,811 ✭✭✭Delta2113


    Great marketing potential if Virgin Media Ireland bought it.


  • Registered Users, Registered Users 2 Posts: 5,562 ✭✭✭JTMan


    The RTE Guide is a yesteryear product. It is dying.

    ABC circulation figures ...
    • 130,327 for July 2002 to December 2002
    • 118,263 for July 2003 to December 2003
    • 61,881 for 2012
    • 53,695 in 2014
    • 51,413 for 2015
    • 48,089 for 2016
    • 45,861 for 2017
    • 43,195 for 2018

    Circulation down 2/3rds and more to come.

    Probably has 10 years left at best.

    Whoever buys it will probably just milk the last of this dead legacy print product.


  • Closed Accounts Posts: 12 Radio Radio


    Perhaps Norah Casey's Harmonia will buy it and merge it with Woman's way ?


  • Registered Users, Registered Users 2 Posts: 3,079 ✭✭✭iseegirls


    Any figures for its rival TV Now?


  • Registered Users, Registered Users 2 Posts: 5,562 ✭✭✭JTMan


    Perhaps Norah Casey's Harmonia will buy it and merge it with Woman's way ?

    Ha! Not a chance.


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  • Registered Users, Registered Users 2 Posts: 5,562 ✭✭✭JTMan


    iseegirls wrote: »
    Any figures for its rival TV Now?

    Very few Irish magazines are ABC certified. TV Now is not certified.


  • Registered Users, Registered Users 2 Posts: 71,581 ✭✭✭✭L1011


    Suggestion somewhere that the new owner of the Business Post is interested. They dropped their own TV guide about 18 months ago!


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