If you have a new account but are having problems posting or verifying your account, please email us on hello@boards.ie for help. Thanks :)

Hello all! Please ensure that you are posting a new thread or question in the appropriate forum. The Feedback forum is overwhelmed with questions that are having to be moved elsewhere. If you need help to verify your account contact hello@boards.ie

Hi there,
There is an issue with role permissions that is being worked on at the moment.
If you are having trouble with access or permissions on regional forums please post here to get access: https://www.boards.ie/discussion/2058365403/you-do-not-have-permission-for-that#latest

Difference between Facebook & Google Analytics

hairyslug · 2019-02-18 18:44:35

Firstly I'm new to this so please excuse me if this is something simple. I'm comparing data from Facebook/Google Ads and analytics. Google Ads purchase value and analytics pretty much matches, there is a slight variance of about 8%. On the other hand there is a 450% variance between FB and analytics. I have read that this…

18-02-2019 6:44pm

#1

hairyslug

Registered Users, Registered Users 2 Posts: 2,596 ✭✭✭

Join Date: April 2010

Posts: 2254

Firstly I'm new to this so please excuse me if this is something simple.

I'm comparing data from Facebook/Google Ads and analytics. Google Ads purchase value and analytics pretty much matches, there is a slight variance of about 8%. On the other hand there is a 450% variance between FB and analytics. I have read that this can be down to visitors turning off cookies and not having java. Is this really the case. Should I be able to trust FBs purchase figures. Thanks

0