BMW price decrease that’s actually an increase

carsfan2

I see that BMW are reducing retail prices by an average of 5.1% from October 15th.
Good news.
However they’re ceasing their sterling promotion at the same time which had 9% off the cars.
So really the price of the cars is going up while they say they are coming down.
I’d say the marketing department will have their work cut out making this sound good.

colm_mcm

The marketing department have plenty practice, don’t worry about them!

bazz26

A bit like a Harvey Norman sale.

Heres Johnny

Did they drop the 9%? It's not as if STG has bounced back or anything. That's laughable. They won't be competitive at all.
Vote with your flight and ferry tickets.

colm_mcm

Was there much further discount available beyond the 9% though.

If RRP is down 5% then surely there’s another few % to be had? It’s all play money anyway if you have a trade in.

digiman

Does anyone have the updated prices for the new 3 series or a link to the new configurator?

Henry Ford III

digiman wrote: »

Does anyone have the updated prices for the new 3 series or a link to the new configurator?

If the official site doesn't have it nobody else will.

rovertom

They have destroyed the brand entirely.
They are gone almost exclusively pcp. The pcp they offer runs with gfv that is too close to actual value at end of term. Cheap repayments for 3 years and up sh1t street at the end having burned a large deposit.
They are going for sales, not return customers and I'm not sure that is a great plan.
The simple fact is that the cars are expensive and depreciate heavily. I think they were far better to discount discretely by supporting trade in values than pissing customers off and sending them out the door feeling screwed, never to return

digiman

rovertom wrote: »

They have destroyed the brand entirely.
They are gone almost exclusively pcp. The pcp they offer runs with gfv that is too close to actual value at end of term. Cheap repayments for 3 years and up sh1t street at the end having burned a large deposit.
They are going for sales, not return customers and I'm not sure that is a great plan.
The simple fact is that the cars are expensive and depreciate heavily. I think they were far better to discount discretely by supporting trade in values than pissing customers off and sending them out the door feeling screwed, never to return

If you look at what they do in the UK, they offer huge discounts up to 20% and also offer 0% rates as well and the cars are much cheaper also. We are getting totally screwed here but at the same time I don't think they are screwing us any worse than Audi would do either. Although I think Audi do offer lower PCP rates.

carsfan2

https://www.completecar.ie/car-news/article/8601/BMW-cuts-prices-in-spite-of-Budget-increases

New 3 starts at 43500 euro.
I guess your 340i x drive will be 70k odd @Digiman.

tvr

I really do think that BMW Ireland think we are absolute idiots to be honest.

At what point will they wake up (or someone in BMW UK/AG) and say actually we are losing market share because of the way we have treated loyal customers in Ireland.

I voted with my feet and haven't looked back.

Heres Johnny

tvr wrote: »

I really do think that BMW Ireland think we are absolute idiots to be honest.

At what point will they wake up (or someone in BMW UK/AG) and say actually we are losing market share because of the way we have treated loyal customers in Ireland.

I voted with my feet and haven't looked back.

Many didn't though. BMW may put profitability over market share. They're not idiots after all. Although like you I personally wouldn't buy from BMW Ireland dealer network or use them for servicing. I bought a 530d extremely high spec 2014 m sport from UK last month and I could buy a 2009/10 e60 with the savings I made over buying here. Or an e46 m3 maybe.

omri

Heres Johnny wrote: »

Many didn't though. BMW may put profitability over market share. They're not idiots after all. Although like you I personally wouldn't buy from BMW Ireland dealer network or use them for servicing. I bought a 530d extremely high spec 2014 m sport from UK last month and I could buy a 2009/10 e60 with the savings I made over buying here. Or an e46 m3 maybe.

Why would you not service the car in their network?

Heres Johnny

omri wrote: »

Heres Johnny wrote: »

Many didn't though. BMW may put profitability over market share. They're not idiots after all. Although like you I personally wouldn't buy from BMW Ireland dealer network or use them for servicing. I bought a 530d extremely high spec 2014 m sport from UK last month and I could buy a 2009/10 e60 with the savings I made over buying here. Or an e46 m3 maybe.

Why would you not service the car in their network?

2 reasons

My first job out of college was in a BMW dealership as a trainee accountant. I worked on the pricing models and attended meetings. Let's just say the meetings weren't about how to give the customer the best value for money and go the extra mile. Quite the opposite.
Maybe they weren't all like this but the one i worked in was.

My cousin owns one of the Dublin based independent specialists and he does my work for me. And has pride in his work and has a lot of repeat custom. I've never owned a BMW still under warranty anyway always a bit older. So no need.

carsfan2

I’ve always found servicing a car in the network when it’s in warranty fine.
In fact the dealers are always keen to do warranty work as I assume they get well paid by BMW for this.
I also think the service pack is a good thing when buying and when car is in warranty. After that I wouldn’t be staying with a main dealer.
I’ve met a few service managers of various makes through my own work over the years and they have all said that’s it’s all about getting the highest billable hours in while having the lowest actual hours worked to generate max profits.
Definitely not confined to BMW.

California Dreamer

Every dealer does it, not just BMW but the thing that grinds my gears it the charge for 'sundries'. It may be small but its the one thing that puts me off dealer services.

Toyotafanboi

carsfan2 wrote: »

I’ve met a few service managers of various makes through my own work over the years and they have all said that’s it’s all about getting the highest billable hours in while having the lowest actual hours worked to generate max profits.
Definitely not confined to BMW.

It's the nature of any business though really. Buy low, sell high or what have you, it wouldn't be exclusive to main dealer service departments.

The speed of jobs isn't done at any cost in terms of quality, the main loss for inefficiency is to technicians pocket unfortunately. You'd think the two concepts don't go hand in hand but it creates a hierarchy fairly quickly and slow techs often don't make it in that workshop.

Blazer

Dealing with BMW dealership mechanics is like dealing with pc support on the telephone etc.
They're just apprentices working off a guide and unable to think for themselves.
Anyone who's any good has struck out on their own and provide a far better service. I never take mine anywhere near a main deal bar an occasional oil change for the service tick.

digiman

Looks like they have reduced their PCP prices also, 1.9% on the 1 series and also 2.9% on the rest it seems. They also have the pricelist for the new 3 series online as well but unfortunately they don't have the options list or the M340i pricing up yet that I can find anyway.

I think they were previously 5.9% on a 5 series so the change to 2.9% is a saving of 3k on a 520D M-Sport. It's the first time I've seen them become more competitive on PCP rates which is a good thing.

carsfan2

Audi are offering 2.9% on the all new A6 so I suppose BMW had to compete with that.
There is no doubt with the new car market down due to sterling's value and wltp changes they will have to try harder.

Where is the new pricelist? couldn't see it on their website

bazz26

The 1 Series is being replaced with a new model soon so it's obvious the low rate there is to help shift current stock. I'd say the rate drop on the 5 Series is in response to the newly launched A6 as well as the strong selling E Class.

Any idea what the GFV % rates are on these now as BMW kept them high which dented any equity returning customers had in them. Also have they taken away the dealer/manufacturer contributions to offset the lower PCP rates?

digiman

carsfan2 wrote: »

Audi are offering 2.9% on the all new A6 so I suppose BMW had to compete with that.
There is no doubt with the new car market down due to sterling's value and wltp changes they will have to try harder.

Where is the new pricelist? couldn't see it on their website

https://www.discoverbmw.ie/191/finance-offers/

Click through on the view offers for each model and you can find them

Elessar

Heres Johnny wrote: »

Many didn't though. BMW may put profitability over market share. They're not idiots after all. Although like you I personally wouldn't buy from BMW Ireland dealer network or use them for servicing. I bought a 530d extremely high spec 2014 m sport from UK last month and I could buy a 2009/10 e60 with the savings I made over buying here. Or an e46 m3 maybe.

I completely get you - bought my last two 3 series in the UK, got better spec and saved a fortune against Irish prices. But we won't have a choice once Brexit happens - say goodbye to cheap imports as we'll have to pay 23% VAT on all imported cars, and 10% customs surcharge assuming a no deal.

The thought of giving Irish dealers my money sends shivers down my spine. I'd say they are rubbing their hands with glee.

Doddles88

Tried getting a price list for the E-Class from Mercedes and they still don't have any details for 2019. Pretty poor considering its nearly November. I wonder will they keep them at 5.49% APR on PCP or look to become a bit more competitive.

R.O.R

Doddles88 wrote: »

Tried getting a price list for the E-Class from Mercedes and they still don't have any details for 2019. Pretty poor considering its nearly November. I wonder will they keep them at 5.49% APR on PCP or look to become a bit more competitive.

Dealers don't have the info yet - estimating around a €1,500 increase over current pricing, but the E-Class is getting the wide screen in the cab which is around €1,200 extra at the moment, then the 1% VRT increase as well.

nim1bdeh38l2cw

R.O.R wrote: »

Dealers don't have the info yet - estimating around a €1,500 increase over current pricing, but the E-Class is getting the wide screen in the cab which is around €1,200 extra at the moment, then the 1% VRT increase as well.

Tisn't a 1% VRT increase, it's a 1% levy on the current VRT, i.e. if the current VRT is 10k, then the new one is €10100. I think!

R.O.R

Elianna Harsh Horn wrote: »

Tisn't a 1% VRT increase, it's a 1% levy on the current VRT, i.e. if the current VRT is 10k, then the new one is €10100. I think!

Nope - if it's in the 17% VRT bracket now, there's 18% VRT due on it next year.

carsfan2

R.O.R wrote: »

Dealers don't have the info yet - estimating around a €1,500 increase over current pricing, but the E-Class is getting the wide screen in the cab which is around €1,200 extra at the moment, then the 1% VRT increase as well.

Is this the full digital display as I thought the saloon got the wide screen nav already for 2018 models? I suppose they need to do full digital as both main rivals have it.
This months “what car” has group test of 520d A6 2.0tdi and e220d. BMW comes out the winner with Audi second.

R.O.R

carsfan2 wrote: »

Is this the full digital display as I thought the saloon got the wide screen nav already for 2018 models? I suppose they need to do full digital as both main rivals have it.
This months “what car” has group test of 520d A6 2.0tdi and e220d. BMW comes out the winner with Audi second.

Not sure to be honest - don't do much on the Merc side of things anymore, just got someone looking at ordering an estate for March delivery so was chatting to our Merc dealer this week.

MarkN

I got a newsletter email from Frank Keane (and noticed on other BMW dealers social media) that they’re doing 1.9% and now trade in boosters - finally a reaction to importing you could say.

Finance Options:

1 Series - From 1.9% APR.

2 Series - From 1.9% APR.

3 Series - From 2.9% APR.

4 Series - From 2.9% APR.

5 Series - From 2.9% APR.

6 Series - From 3.9% APR.

X1 - From 1.9% APR.

X2 - From 1.9% APR.

X3 - From 2.9% APR.

X4 - From 2.9% APR.

X5 - From 2.9% APR.

X6 - From 3.9% APR

digiman

MarkN wrote: »

I got a newsletter email from Frank Keane (and noticed on other BMW dealers social media) that they’re doing 1.9% and now trade in boosters - finally a reaction to importing you could say.

Finance Options:

1 Series - From 1.9% APR.

2 Series - From 1.9% APR.

3 Series - From 2.9% APR.

4 Series - From 2.9% APR.

5 Series - From 2.9% APR.

6 Series - From 3.9% APR.

X1 - From 1.9% APR.

X2 - From 1.9% APR.

X3 - From 2.9% APR.

X4 - From 2.9% APR.

X5 - From 2.9% APR.

X6 - From 3.9% APR

Any more info on what a trade in booster looks like?

carsfan2

digiman wrote: »

Any more info on what a trade in booster looks like?

On my experience a trade in booster in a BMW dealer looks like a free umbrella.
They don’t really give anything away.

What they give you for your car as a trade in will not really change as it’s worth what it’s worth to them. They might dress the figures up a bit.

On the pcp side I think they have reduced the gfv to more realistic levels below the 50% level they had. This should make buying this way more attractive.
It may only be a matter of time before they start adding manufacturers and dealer contributions to the price like they do in the UK if sales don’t pick up.

MarkN

2.9% on the 5 series is pretty good, it might help the monthly repayments seem like it’s a bit more hassle to go the U.K. route. Time will tell I suppose!

carsfan2

In the Uk, you can get 20% plus discounts on a 5 series and 0% finance with that too so we have a way to go yet I guess.

carsfan2

The new prices are up on the configurator as is the new 3 series.

Looks like a nice car but only 320d and 330i available for now it appears and you have to take the tech pack when you spec it. very easy to get 60k plus for a nice 330i. Unusually for BMW the apr for pcp is only 2.9% even on the new 3 and new x5