Opinions on mailing list

happycoach

What are your thoughts on building up a mail list for digital marketing?

mneylon

happycoach wrote: »

What are your thoughts on building up a mail list for digital marketing?

Your question is very vague.

Mailing list for who?

What purpose does the list serve?

happycoach

Hi,
Thanks for your reply. Sorry I should have put more info in here.
I'm looking to build an email list of prospect clients for a website launch?
Do you think this is a good approach, have you any other suggestion on how to drive traffic to a new website.
Thanks

mneylon

happycoach wrote: »

Hi,
Thanks for your reply. Sorry I should have put more info in here.
I'm looking to build an email list of prospect clients for a website launch?
Do you think this is a good approach, have you any other suggestion on how to drive traffic to a new website.
Thanks

Ah ok - context does help

Collecting leads on a form on a "coming soon" lander can work.

But unless you're somehow getting traffic to that lander you won't have any leads to capture.

And simply adding people to a mailing list without their permission is a really awful idea.

Sheila76

Set up a competition is always a good idea to drive traffic and collect database. The customer always wants to get value