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Bord Bia more jobs for the boys

  • 10-03-2016 10:32pm
    #1
    Registered Users, Registered Users 2 Posts: 37


    I got a letter today from Bord Bia wanting me to take part in a pilot project where teagasc comes onto the farm and assess and take photographs of wildlife habitats and I in turn will get a FREE habitat map and management plan to help me improve the biodiversity on the farm. I just want to point out that this is a pilot project so the rest of you here can see what is coming down the road. I'm no marketing expert but as a beef farmer I see Bord bias role is to sell beef. When will Bord Bia see that the average person in Germany dose not give a sh*t how green the beef is as long as it can be bought for €5 in a nice packet? From travelling abroad I can see that our beef is substandard to most other countries most likely due to the way it is butchered and processed. We are only fooling ourselves thinking this marketing attempt will work for the scale of beef we have to sell. All I can see this project doing is making
    1. Fine jobs for more people in Bord Bia
    2. Fine jobs for ecologists who would never get a job anywhere else.
    3. More paperwork for the farmer
    4. More cost to the farmer (plans and actions)
    5. Loss of land rights.(ask the guys here with SAC land)
    6. More accurate mapping will bring fines in the future.
    I would urge anyone who got a similar letter to resist this and ask yourself what Bord Bia has done for you. This is the year of the rising so tell them to f**k off


Comments

  • Registered Users, Registered Users 2 Posts: 1,563 ✭✭✭mayota


    west79 wrote: »
    I got a letter today from Bord Bia wanting me to take part in a pilot project where teagasc comes onto the farm and assess and take photographs of wildlife habitats and I in turn will get a FREE habitat map and management plan to help me improve the biodiversity on the farm. I just want to point out that this is a pilot project so the rest of you here can see what is coming down the road. I'm no marketing expert but as a beef farmer I see Bord bias role is to sell beef. When will Bord Bia see that the average person in Germany dose not give a sh*t how green the beef is as long as it can be bought for €5 in a nice packet? From travelling abroad I can see that our beef is substandard to most other countries most likely due to the way it is butchered and processed. We are only fooling ourselves thinking this marketing attempt will work for the scale of beef we have to sell. All I can see this project doing is making
    1. Fine jobs for more people in Bord Bia
    2. Fine jobs for ecologists who would never get a job anywhere else.
    3. More paperwork for the farmer
    4. More cost to the farmer (plans and actions)
    5. Loss of land rights.(ask the guys here with SAC land)
    6. More accurate mapping will bring fines in the future.
    I would urge anyone who got a similar letter to resist this and ask yourself what Bord Bia has done for you. This is the year of the rising so tell them to f**k off

    +1000


  • Registered Users, Registered Users 2 Posts: 3,107 ✭✭✭cute geoge


    west79 wrote: »
    I got a letter today from Bord Bia wanting me to take part in a pilot project where teagasc comes onto the farm and assess and take photographs of wildlife habitats and I in turn will get a FREE habitat map and management plan to help me improve the biodiversity on the farm. I just want to point out that this is a pilot project so the rest of you here can see what is coming down the road. I'm no marketing expert but as a beef farmer I see Bord bias role is to sell beef. When will Bord Bia see that the average person in Germany dose not give a sh*t how green the beef is as long as it can be bought for €5 in a nice packet? From travelling abroad I can see that our beef is substandard to most other countries most likely due to the way it is butchered and processed. We are only fooling ourselves thinking this marketing attempt will work for the scale of beef we have to sell. All I can see this project doing is making
    1. Fine jobs for more people in Bord Bia
    2. Fine jobs for ecologists who would never get a job anywhere else.
    3. More paperwork for the farmer
    4. More cost to the farmer (plans and actions)
    5. Loss of land rights.(ask the guys here with SAC land)
    6. More accurate mapping will bring fines in the future.
    I would urge anyone who got a similar letter to resist this and ask yourself what Bord Bia has done for you. This is the year of the rising so tell them to f**k off

    Well said +10000


  • Registered Users, Registered Users 2 Posts: 5,891 ✭✭✭Bullocks


    west79 wrote: »
    I got a letter today from Bord Bia wanting me to take part in a pilot project where teagasc comes onto the farm and assess and take photographs of wildlife habitats and I in turn will get a FREE habitat map and management plan to help me improve the biodiversity on the farm. I just want to point out that this is a pilot project so the rest of you here can see what is coming down the road. I'm no marketing expert but as a beef farmer I see Bord bias role is to sell beef. When will Bord Bia see that the average person in Germany dose not give a sh*t how green the beef is as long as it can be bought for €5 in a nice packet? From travelling abroad I can see that our beef is substandard to most other countries most likely due to the way it is butchered and processed. We are only fooling ourselves thinking this marketing attempt will work for the scale of beef we have to sell. All I can see this project doing is making
    1. Fine jobs for more people in Bord Bia
    2. Fine jobs for ecologists who would never get a job anywhere else.
    3. More paperwork for the farmer
    4. More cost to the farmer (plans and actions)
    5. Loss of land rights.(ask the guys here with SAC land)
    6. More accurate mapping will bring fines in the future.
    I would urge anyone who got a similar letter to resist this and ask yourself what Bord Bia has done for you. This is the year of the rising so tell them to f**k off

    + 1000000. Alot of lads not bothering being in it anymore around here


  • Closed Accounts Posts: 2,434 ✭✭✭fepper


    west79 wrote: »
    I got a letter today from Bord Bia wanting me to take part in a pilot project where teagasc comes onto the farm and assess and take photographs of wildlife habitats and I in turn will get a FREE habitat map and management plan to help me improve the biodiversity on the farm. I just want to point out that this is a pilot project so the rest of you here can see what is coming down the road. I'm no marketing expert but as a beef farmer I see Bord bias role is to sell beef. When will Bord Bia see that the average person in Germany dose not give a sh*t how green the beef is as long as it can be bought for €5 in a nice packet? From travelling abroad I can see that our beef is substandard to most other countries most likely due to the way it is butchered and processed. We are only fooling ourselves thinking this marketing attempt will work for the scale of beef we have to sell. All I can see this project doing is making
    1. Fine jobs for more people in Bord Bia
    2. Fine jobs for ecologists who would never get a job anywhere else.
    3. More paperwork for the farmer
    4. More cost to the farmer (plans and actions)
    5. Loss of land rights.(ask the guys here with SAC land)
    6. More accurate mapping will bring fines in the future.
    I would urge anyone who got a similar letter to resist this and ask yourself what Bord Bia has done for you. This is the year of the rising so tell them to f**k off

    well said, being dictated to for far too long!!!


  • Closed Accounts Posts: 993 ✭✭✭737max


    Irish Beef is valued so any "reasonable" steps which add to the unique selling points of Irish Beef are to be welcomed.

    Here is Irish Beef being advertised as "Irish"

    http://prospekt.real.de/wochenangebote-nach-kategorien/lebensmittel/fleisch/angebote/anzeigen/frische-irische-rinderhueftsteaks-oder-hueftbraten-5.html


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  • Closed Accounts Posts: 2,855 ✭✭✭I said


    737max wrote: »
    Irish Beef is valued so any "reasonable" steps which add to the unique selling points of Irish Beef are to be welcomed.

    Here is Irish Beef being advertised as "Irish"

    http://prospekt.real.de/wochenangebote-nach-kategorien/lebensmittel/fleisch/angebote/anzeigen/frische-irische-rinderhueftsteaks-oder-hueftbraten-5.html

    Das ist gud ja


  • Moderators, Society & Culture Moderators Posts: 12,753 Mod ✭✭✭✭blue5000


    west79 wrote: »
    I got a letter today from Bord Bia wanting me to take part in a pilot project where teagasc comes onto the farm and assess and take photographs of wildlife habitats and I in turn will get a FREE habitat map and management plan to help me improve the biodiversity on the farm. I just want to point out that this is a pilot project so the rest of you here can see what is coming down the road. I'm no marketing expert but as a beef farmer I see Bord bias role is to sell beef. When will Bord Bia see that the average person in Germany dose not give a sh*t how green the beef is as long as it can be bought for €5 in a nice packet? From travelling abroad I can see that our beef is substandard to most other countries most likely due to the way it is butchered and processed. We are only fooling ourselves thinking this marketing attempt will work for the scale of beef we have to sell. All I can see this project doing is making
    1. Fine jobs for more people in Bord Bia
    2. Fine jobs for ecologists who would never get a job anywhere else.
    3. More paperwork for the farmer
    4. More cost to the farmer (plans and actions)
    5. Loss of land rights.(ask the guys here with SAC land)
    6. More accurate mapping will bring fines in the future.
    I would urge anyone who got a similar letter to resist this and ask yourself what Bord Bia has done for you. This is the year of the rising so tell them to f**k off

    You'd be surprised how much the average German appreciates our green image, their soil is polluted from years of heavy industry, acid rain etc. I'm going to go against the grain here and tell you to go for it, think of the big picture, not just the jobs for the boys. I think it will change, grass fed beef is seriously under-valued.

    If the seat's wet, sit on yer hat, a cool head is better than a wet ar5e.



  • Registered Users, Registered Users 2 Posts: 1,458 ✭✭✭tractorporn


    west79 wrote:
    From travelling abroad I can see that our beef is substandard to most other countries

    I really don't see where you get this from???

    Having lived abroad for nearly 10 years our beef is far superior to most beef on the market. Order beef in the UK and see the stringy excuse for beef you'll get served or order a steak in Italy and you'll get something with no marbling and not great flavour.

    Irish beef commands a price premium on most export markets I was in wholefoods in Manhattan over the summer and Irish beef (labeled as grass fed) was 5 dollars/pound more expensive.

    We should not allow the processors to flog our beef as a cheap product, it should be marketed for what it is.


  • Registered Users, Registered Users 2 Posts: 1,488 ✭✭✭coolshannagh28


    Bord Bia is a quango used by processors as a stick to beat farmers with ,our beef in general goes to the cheaper end of our export markets, pile it high sell it cheap.
    There is a niche out there for grassfed beef with high traceability but Bord Bia is not the organisation to market it and our processors are not the ones to sell it


  • Registered Users, Registered Users 2 Posts: 6,135 ✭✭✭kowtow


    Bord Bia is a quango used by processors as a stick to beat farmers with ,our beef in general goes to the cheaper end of our export markets, pile it high sell it cheap. There is a niche out there for grassfed beef with high traceability but Bord Bia is not the organisation to market it and our processors are not the ones to sell it


    +1000

    Grass fed beef is definitely a high value market with a big future, and many irish farms produce something damn close to it.

    But it's up to farmers to take control of the relationship with the consumer. If you sit back and expect the government to appoint someone to sell your product you can hardly be surprised when it ends up on the shelf as a low value commodity.

    And if you want to sell a premium product in a niche market you must accept that volumes may not be there initially. That is what the premium is for, to reward risk.

    Farm to fork. Not farm to processor to quango to government trade mission to distributor to low value freezer cabinet.


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  • Registered Users, Registered Users 2 Posts: 37 west79


    blue5000 wrote: »
    You'd be surprised how much the average German appreciates our green image, their soil is polluted from years of heavy industry, acid rain etc. I'm going to go against the grain here and tell you to go for it, think of the big picture, not just the jobs for the boys. I think it will change, grass fed beef is seriously under-valued.

    If some one here can give me a good reason to join this scheme I will. While you are thinking of a reason keep in mind that I got a refusal letter about two weeks ago not allowing me into Glas where I could have got €5000 for such a scheme but lucky me I now have the opportunity to do all the work for nothing for Bord Bia so In a few years time all the rest of you will have to follow me into the scheme and you may get an extra 2cent per kg if things are good. Nobody here gets up in the morning with the intent of damaging the environment and we don't need more people dictating to us. Beef is sold from this country because Larry can guarantee a steady supply at a reasonable price. It gets the premium because he can guarantee supply everything else is spin. Nobody expects pigs or chicken to meet the same standards and there is little objection to factory production there. I don't need anyone else drawing up a list of work what I need is someone to fork in a bit of silage Sunday morning so I can stay in bed with the babies


  • Registered Users, Registered Users 2 Posts: 1,563 ✭✭✭mayota


    west79 wrote: »
    If some one here can give me a good reason to join this scheme I will. While you are thinking of a reason keep in mind that I got a refusal letter about two weeks ago not allowing me into Glas where I could have got €5000 for such a scheme but lucky me I now have the opportunity to do all the work for nothing for Bord Bia so In a few years time all the rest of you will have to follow me into the scheme and you may get an extra 2cent per kg if things are good. Nobody here gets up in the morning with the intent of damaging the environment and we don't need more people dictating to us. Beef is sold from this country because Larry can guarantee a steady supply at a reasonable price. It gets the premium because he can guarantee supply everything else is spin. Nobody expects pigs or chicken to meet the same standards and there is little objection to factory production there. I don't need anyone else drawing up a list of work what I need is someone to fork in a bit of silage Sunday morning so I can stay in bed with the babies


    I agree 100% with you. We own the land and we need to retain proper ownership of it. We're all farming to EU rules and directives and we don't need any more red tape. Habitat one day becomes invasive species/scrub the next.


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