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Subscription TV DTT every likely?

  • 30-03-2015 10:41am
    #1
    Mallagio
    Closed Accounts Posts: 498 ✭✭


    Obviously the Boxer deal never came to fruition but I'm wondering can anyone here ever foresee interest in this market ever again, or would the chance of a licence being issued even be on the table?

    Surely this would be a viable market to pipe into here?


Comments

  • #2
    ftakeith
    Banned (with Prison Access) Posts: 1,251 ✭✭✭ftakeith


    Mallagio wrote: »
    Obviously the Boxer deal never came to fruition but I'm wondering can anyone here ever foresee interest in this market ever again, or would the chance of a licence being issued even be on the table?

    Surely this would be a viable market to pipe into here?

    it will never happen


  • #3
    Sam Russell
    Moderators, Science, Health & Environment Moderators Posts: 20,138 Mod ✭✭✭✭Sam Russell


    Well, as most TV that people actually watch is available FTA (97% I think is quoted) then why do people ever pay to watch TV at all. Only TV that must be watched - like a sports occasion - is worth paying for, but even that is more likely to go streaming on a pay per view basis.

    Unlikely that the infrastructure necessary for a pay structure could be rolled out so as to give a commercial pay back. Sky, UPC, and Eircom already own that space.


  • #4
    coylemj
    Registered Users, Registered Users 2 Posts: 25,620 ✭✭✭✭coylemj


    The potential market for a terrestrial subscription channel bundle are the people living mainly in rural Ireland who currently have Saorview off an aerial and nothing else. I'd seriously doubt that there is a commercial proposition which says that those people would pay for a subscription service - you're talking about the people who aren't even prepared to pay the once-off cost of a Freesat system today so why would they pay for a terrestrial subscription bundle?


  • #5
    Gerry Wicklow
    Registered Users, Registered Users 2 Posts: 4,568 ✭✭✭Gerry Wicklow


    Chances are anyone interested in pay TV already have a Sky or UPC sub. Any Irish competitor would need to be substantially cheaper or have some other massive incentive to change.


  • #6
    watty
    Registered Users, Registered Users 2 Posts: 32,417 ✭✭✭✭watty


    It's been discussed before. Boxer was never really serious. It was a beauty contest.
    pay DTT can't work in Ireland unless UPC decides to do it, but they do satellite in other countries.

    Pay TV needs a secure box. So satellite is cheaper for pay TV outside cable areas than DTT.

    Sky are not going to do it!


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