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Crowds fail to materialise in swords housing propaganda.

  • 07-09-2014 9:16am
    #1
    Closed Accounts Posts: 14,380 ✭✭✭✭


    Lot of hype about people camping out / queuing up days in advance, looks like very few turned up at the actual official launch though.
    Homes in a new housing development in north Dublin which has potential buyers queuing up since last Tuesday have gone on sale.

    Some 60 houses in Millers Glen, Swords, are on offer in what is the first major housing development to go on sale in north Dublin since the property crash seven years ago.

    The estate on the Glen Ellan road, has two-,three- and four-bed homes priced between €240,000 and €400,000 for sale. It is being developed by Gannon Homes as part of a major new scheme in the area.

    The developers and the estate agent Sherry Fitzgerald set up portaloos, a coffee cart and security for the expected crowds, but by the time it opened just about two dozen people were in the queue to buy the houses.

    The showhomes were opened early for prospective buyers and more arrived by the time the 2pm deadline for the start of sale occured. The houses are being sold on a first-come, first-served basis.


    First in line Megan O’Shaughnessy said it was worth queuing since last Tuesday for one of the three bed semi-detached houses which are on sale for €289,000. She and her fiancée Rob Delaney are getting married in February.

    “We were originally going for the three-bed end of terrace and there was only four of those at €279,000,” she explained.

    http://www.irishtimes.com/life-and-style/homes-and-property/crowds-fail-to-materialise-at-launch-of-swords-development-1.1920564

    Propaganda from the developers?


Comments

  • Registered Users, Registered Users 2 Posts: 26,458 ✭✭✭✭gandalf


    Well the newspapers used to make a lot from property advertising ;)


  • Posts: 31,118 ✭✭✭✭ [Deleted User]


    Did they sell them all?


  • Closed Accounts Posts: 6,113 ✭✭✭shruikan2553


    Aren't they building another 1500 houses there? I wouldn't be in too much of a rush to get one.


  • Closed Accounts Posts: 2,350 ✭✭✭doolox


    The media are blowing this all out of proportion. 60 houses on sale in Swords, not too far from the biggest Airport on this Island in a country that has not built many houses since 2007. Even without the housing crisis these houses will sell quickly but it does not constitute a property bubble.

    When all the land costs, labour costs and energy costs are taken into account 250,000 is probably about right for these houses.

    In neighbouring Meath many houses and sites are only on sale to local people to satisfy local housing needs and there are many other restrictions to development in North Co. Dublin. WIth the airport so close there are probably a lot more high earning people around than in the rest of Dublin or the country. 6 or 8 people queueing for a chnace to buy 60 houses is not a panic reaction. We'll see what happens today at 2pm.


  • Registered Users, Registered Users 2 Posts: 20,592 ✭✭✭✭kneemos


    They were actually queueing for the end of terrace properties...makes sense.


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  • Closed Accounts Posts: 26,567 ✭✭✭✭Fratton Fred


    Sherry Fitzgerald over hyping the property market?

    Surely not.


  • Closed Accounts Posts: 4,180 ✭✭✭hfallada


    gandalf wrote: »
    Well the newspapers used to make a lot from property advertising ;)

    The Irish times probably the only paper in Ireland without an agenda. Vincent Browne while writing for it, talked about the way Denis O'Brien's companies acted in a unfair manner to him putting it politely. The paper was willling to take on Denis o Brien even through it will probably result in a huge loss of advertising, as he has interest in so many companies.

    Even through the huge crowds didn't turn up on the day. How long will it be, before they are sold out? Probably a few days


  • Banned (with Prison Access) Posts: 3,126 ✭✭✭Santa Cruz


    hfallada wrote: »
    The Irish times probably the only paper in Ireland without an agenda. Vincent Browne while writing for it, talked about the way Denis O'Brien's companies acted in a unfair manner to him putting it politely. The paper was willling to take on Denis o Brien even through it will probably result in a huge loss of advertising, as he has interest in so many companies.

    Even through the huge crowds didn't turn up on the day. How long will it be, before they are sold out? Probably a few days

    They will sell and best of luck to people staring off their life. In the bad old days though the builder would just give a prospective purchaser the name of a contact in the building society/bank and away they went. It's a lot tougher getting a few bob now


  • Banned (with Prison Access) Posts: 603 ✭✭✭Yellowblackbird


    Just on the wider issue of queuing - the more important issue - I think this woman was breaking the rules. Listening to her on the radio the other day she was saying that various friends and relatives were holding the place in relay. In other words she wasn't queuing for several days but a number of people did stints holding the place.

    I don't know how she got away with it.


  • Registered Users, Registered Users 2 Posts: 8,419 ✭✭✭corner of hells


    Just on the wider issue of queuing - the more important issue - I think this woman was breaking the rules. Listening to her on the radio the other day she was saying that various friends and relatives were holding the place in relay. In other words she wasn't queuing for several days but a number of people did stints holding the place.

    I don't know how she got away with it.

    Did you read the name of the second woman in the article ? Shantelle.
    Theres no way on earth I'd ever live in an estate with a neighbour called Shantelle.

    Thats why the crowds never materialised.


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  • Registered Users, Registered Users 2 Posts: 2,813 ✭✭✭chrysagon


    as recent history as shown, theres mistrust of auctioneers and politicians... and that was just "rentacrowd"...


  • Registered Users, Registered Users 2 Posts: 20,592 ✭✭✭✭kneemos


    chrysagon wrote: »
    as recent history as shown, theres mistrust of auctioneers and politicians... and that was just "rentacrowd"...

    Ahh a marketing gimmick.


  • Registered Users, Registered Users 2 Posts: 21,877 ✭✭✭✭dxhound2005


    Santa Cruz wrote: »
    They will sell and best of luck to people staring off their life. In the bad old days though the builder would just give a prospective purchaser the name of a contact in the building society/bank and away they went. It's a lot tougher getting a few bob now

    If it is "tougher" to get a few bob now that is a good thing. I never want to hear anybody in future saying I can't afford my mortgage and it is the bank's fault for giving me the loan. And any bank which comes calling to be bailed out because of a bad mortgage loan book should be told to take a running jump. In past times when mortgage rates were consistently in double figures, sometimes approaching 20% it was much harder to get on the property ladder. But people managed it just as they always did and always will.

    It is obvious that the so called bubble is just people joining the market now that they see prices are starting to rise. They could have joined the market when prices were lower but they held off in case they went even lower again. Both ways people are just trying not to lose money which is fair enough.


  • Registered Users, Registered Users 2 Posts: 26,458 ✭✭✭✭gandalf


    SBP reporting today that the houses put up for sale were unlikely to sell on the first day and that the demand was overstated.


  • Registered Users, Registered Users 2 Posts: 1,130 ✭✭✭talla10




  • Banned (with Prison Access) Posts: 1,670 ✭✭✭renegademaster


    Lot of hype about people camping out / queuing up days in advance, looks like very few turned up at the actual official launch though.



    http://www.irishtimes.com/life-and-style/homes-and-property/crowds-fail-to-materialise-at-launch-of-swords-development-1.1920564

    Propaganda from the developers?

    https://i.chzbgr.com/maxW500/482219264/hA2B629A8/


  • Posts: 31,118 ✭✭✭✭ [Deleted User]




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