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What makes a social network popular ?

  • 15-03-2014 5:16pm
    #1
    sw33t_r3v3ng3
    Registered Users, Registered Users 2 Posts: 537 ✭✭✭


    Im in the process of building a social network and i need some tips as to what make them popular. Im not expecting it to grow hugely its just something i want to try and achieve. If anyone could give me tips it would be greatly appreciated, also if anyone would be interested in helping send me a pm, Thanks in advance.


Comments

  • #2
    jgh_
    Registered Users, Registered Users 2 Posts: 92 ✭✭jgh_


    Critical mass.


  • #3
    DjFlin
    Registered Users, Registered Users 2 Posts: 1,089 ✭✭✭DjFlin


    A hook, and as said above, Critical Mass.

    When Facebook started, it was only available to Harvard students. Nothing makes people want to be part of something like being told they cant. That was the hook. Then it started expanding to surrounding colleges. Eventually it reached critical mass. Now all they have to do is not pull a MySpace on it.


  • #4
    sw33t_r3v3ng3
    Registered Users, Registered Users 2 Posts: 537 ✭✭✭sw33t_r3v3ng3


    DjFlin wrote: »
    A hook, and as said above, Critical Mass.

    When Facebook started, it was only available to Harvard students. Nothing makes people want to be part of something like being told they cant. That was the hook. Then it started expanding to surrounding colleges. Eventually it reached critical mass. Now all they have to do is not pull a MySpace on it.

    Suppose your right, I get that they become popular because of being part of an 'elite' group, its makes people feel special. But how do you achieve this ?


  • #5
    lemon_remon
    Registered Users, Registered Users 2 Posts: 232 ✭✭lemon_remon


    You can't social networks have been done to death. If Google can't make their social network succeed then what hope do mere mortals have?


  • #6
    sw33t_r3v3ng3
    Registered Users, Registered Users 2 Posts: 537 ✭✭✭sw33t_r3v3ng3


    lemon_remon wrote: »
    You can't social networks have been done to death. If Google can't make their social network succeed then what hope do mere mortals have?

    The only reason google plus completely and utterly failed was because of google. Google in my opinion basically copied twitter. They tried to make it successful and it failed, so instead of saying okay our company is already worth hundreds of billions of dollars forget google plus, we'll force it onto people instead. Which as you can see doesnt work...


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  • #7
    dmc17
    Registered Users, Registered Users 2 Posts: 3,782 ✭✭✭dmc17


    People


  • #8
    dmc17
    Registered Users, Registered Users 2 Posts: 3,782 ✭✭✭dmc17


    sw33t_r3v3ng3 wrote: »
    Suppose your right, I get that they become popular because of being part of an 'elite' group, its makes people feel special. But how do you achieve this ?

    That's quite literally the billion dollar question.

    You give them something convenient and addictive that they'll access a hundred times every day.


  • #9
    oscarBravo
    Technology & Internet Moderators Posts: 28,831 Mod ✭✭✭✭oscarBravo


    sw33t_r3v3ng3 wrote: »
    The only reason google plus completely and utterly failed...

    Did it? OK, it didn't become Facebook, but that makes it a success as far as I'm concerned. I still have a Facebook account because it's the easiest way to stay in touch with some of my family, but G+ is where I go to get away from it.


  • #10
    sw33t_r3v3ng3
    Registered Users, Registered Users 2 Posts: 537 ✭✭✭sw33t_r3v3ng3


    oscarBravo wrote: »
    Did it? OK, it didn't become Facebook, but that makes it a success as far as I'm concerned. I still have a Facebook account because it's the easiest way to stay in touch with some of my family, but G+ is where I go to get away from it.

    im just talking about the general population. I bet that out of everyone who has a google plus account, only 40-50% of them use it.


  • #11
    oscarBravo
    Technology & Internet Moderators Posts: 28,831 Mod ✭✭✭✭oscarBravo


    sw33t_r3v3ng3 wrote: »
    im just talking about the general population. I bet that out of everyone who has a google plus account, only 40-50% of them use it.

    If your criterion for success is that more than half the general population is using your social network, you may be setting your sights a little high.


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  • #12
    Atomico
    Banned (with Prison Access) Posts: 388 ✭✭Atomico


    But how do you achieve this ?

    The simplified version in a few words? Positive feedback loops.

    Content creators get positive feedback on their content from content consumers.

    As a result, the creators come back to post some more, and the consumers keep coming back to see what new content has been created.

    And on the loop goes... :)


  • #13
    jmcc
    Registered Users, Registered Users 2 Posts: 7,521 ✭✭✭jmcc


    lemon_remon wrote: »
    If Google can't make their social network succeed then what hope do mere mortals have?
    Google's attempts have been classic me-too efforts from non-entrepreneurs who are not fully invested in their venture. Much the same thing has been going on for decades - Microsoft and IBM for example.

    Regards...jmcc


  • #14
    jmcc
    Registered Users, Registered Users 2 Posts: 7,521 ✭✭✭jmcc


    sw33t_r3v3ng3 wrote: »
    Im in the process of building a social network and i need some tips as to what make them popular. Im not expecting it to grow hugely its just something i want to try and achieve. If anyone could give me tips it would be greatly appreciated, also if anyone would be interested in helping send me a pm, Thanks in advance.
    Community.
    Community.
    Communities.

    Regards...jmcc


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