NZ Transport Agency - A Kiwi take on road safety...

homer90

This campaign aims to reframe the way that people look at their speed when they're driving. A person may be a good driver but they can't deny that people do make mistakes – after all, to err is only human. And in life, mistakes are made often. We usually get to learn from our mistakes; but not when driving - the road is an exception. Even the smallest of mistakes on the road can cost us our life, or someone else's.

https://www.youtube.com/watch?v=bvLaTupw-hk

Powerful stuff, one of the few road safety advertisements, that has stuck with me while on the road, it is, after all the whole point. Good on them !


.

Cookie_Monster

seems to be getting a lot of praise everywhere.
I think the 'don't be an egg' ones are better though

https://www.youtube.com/watch?v=WD-RklwqnhM

That's going to stick with me for a while. Very effective add.

homer90

Cookie_Monster wrote: »

seems to be getting a lot of praise everywhere.
I think the 'don't be an egg' ones are better though

True,
Funny tho, Looking through Trademe one night, saw an add for an Audi 80, on the Q&A someone asked "does it have air bags" ??
Seller: No, but it does have "Procon-Ten"


Curtain airbags, as you know, are far and few between here.....

jacksie66

This post has been deleted.

kippy

homer90 wrote: »

https://www.youtube.com/watch?v=bvLaTupw-hk

Powerful stuff, one of the few road safety advertisements, that has stuck with me while on the road, it is, after all the whole point. Good on them !


.

Indeed. It's very true and it's one of the main reasons I hate being on the road.
You can only control what you do. You have no control over what others do.
And even if you are doing everything within an ideal environment there is still very little you can do if someone makes a mistake.
Can be applied to life in general to be fair.


The add is good though in that it shows even straight stretches of road have plenty potential hazards on them, not matter how "good" a driver you are.

Matt Simis

kippy wrote: »

Indeed. It's very true and it's one of the main reasons I hate being on the road.
You can only control what you do. You have no control over what others do.
And even if you are doing everything within an ideal environment there is still very little you can do if someone makes a mistake.
Can be applied to life in general to be fair.


The add is good though in that it shows even straight stretches of road have plenty potential hazards on them, not matter how "good" a driver you are.

This is why I take my foot off the accelerator and spot the brakes when I see someone sitting at or approaching a junction ahead, even if I "know" they shouldnt pull out. While the advert is good, the oncoming guy likely wasnt even speeding given his speedo only read 110kph, assuming the standard overread of ~10%.

Which makes me wonder if the speed has any real relevance in this scenario at all. If the guy at the junction takes unnecessary risks and misjudges approaching traffic, then he is on borrowed time.

zbluebirdz

jacksie66 wrote: »

Ya it's all over the place over here. Brilliant ad. Too bad kiwi drivers are some of the worst I've ever come across. They make drivers at home look like superstars. It's infuriating to drive here most of the time. No such thing as an indicator, undertaking is part of driving here. Mainly because kiwis don't know how to use fast lanes...

Irish drivers are worse than NZ drivers. How do I know? - I have many years of driving experience in NZ and Ireland. 75% of Irish drivers I've been with don't use the indicators, cross lanes without checking, ignore speed limits, keep to the middle & right lanes ...

Interslice

Matt Simis wrote: »

This is why I take my foot off the accelerator and spot the brakes when I see someone sitting at or approaching a junction ahead, even if I "know" they shouldnt pull out. While the advert is good, the oncoming guy likely wasnt even speeding given his speedo only read 110kph, assuming the standard overread of ~10%.

Which makes me wonder if the speed has any real relevance in this scenario at all. If the guy at the junction takes unnecessary risks and misjudges approaching traffic, then he is on borrowed time.

Same here, don't go back on the power until I'm sure they've seen me and are staying put. The time it takes to lift off and hit the brake is more the point of the ad rather than the speed. The guy is travelling downhill slightly to junction and would have lost next to nothing speed wise by lifting off.
Alot of the accidents I've come across and seen happen are this exact situation.

_Kaiser_

Saw this in the R&R motoring rant thread.. Very good ad yes, but the message is all wrong.

Yer man comes to the junction, sees the other fella coming towards him and pulls out anyway but as usual the message is more about the guy "speeding" down the road rather than the guy who pulls out in front of him.

Now personally I always assume that the "other guy" is an idiot and try to be ready to be proven right, but this ad takes the soft option of absolving said idiot of his responsibility to drive safely and give way to traffic already on the road by shifting the onus to the other guy.

Don't get me wrong, it's a tragedy either way when something like this happens but we're very good (particularly in this country) at shifting the blame/responsibility to "someone else" rather than taking responsibility for our own actions - applies to driving, mortgages, pretty much everything these days.

pajor

When I started driving my mother said to me and still always does, 'It's the other fella you have to look out for.'