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A mild case of double vision

  • 03-01-2014 12:25am
    #1
    Closed Accounts Posts: 2,257 ✭✭✭


    Do PR people take sufficient account of the existence of Google when re-writing press releases?
    http://www.shannonairport.ie/gns/about-us/press-releases/13-12-20/Shannon_Airport_welcomes_one_of_the_world_s_largest_commercial_air_freighters_to_Ireland_for_first_time.aspx

    Shannon Airport welcomes one of the world’s largest commercial air freighters to Ireland for first time

    Thursday, December 19th, 2013: Shannon Airport has today welcomed the maiden flight to Ireland of one the world’s largest commercial air freighters as a Cathay Pacific Boeing 747-8Freighter (B747-8F) landed from Sydney, Australia - via Hong Kong and Dubai - this morning.

    The B747-8F is a world cargo market leader, with its unmatched capacity and capability, as well as enhanced environmental performance. The aircraft includes a high-lift, low-drag wing that enhances payload and range performance, a simplified flap system to reduce noise and maintenance costs, and what is described as the most advanced commercial aircraft engine available, the GEnx-2B.

    <....>
    http://www.manchesterairport.co.uk/manweb.nsf/content/ManchesterAirportwelcomesoneoftheworldslargestcommercialairfreighters%20

    Manchester Airport welcomes one of the world's largest commercial air freighters

    19th December 2013
    Today Manchester Airport welcomed one of the world’s largest commercial air freighters, as a Cathay Pacific Boeing 747-8 Freighter (B747-8F) landed from Hong Kong this morning. The new aircraft will fly on a regular basis on the Manchester to Hong Kong route and is capable of carrying over 130 tonnes of cargo.

    The plane includes a high-lift, low-drag wing that enhances payload and range performance, a simplified flap system to reduce noise and maintenance costs, and what is described as the most advanced commercial aircraft engine available, the GEnx-2B. <...>


Comments

  • Closed Accounts Posts: 687 ✭✭✭Five Lamps


    What is your point here?


  • Registered Users, Registered Users 2 Posts: 3,159 ✭✭✭EchoIndia


    The information was most likely provided by the airline, hence the commonality of language.


  • Registered Users, Registered Users 2 Posts: 1,980 ✭✭✭Growler!!!


    Cathay pacific press release Nov 2011

    http://www.cathaypacific.com/cx/en_IE/about-us/press-room/press-release/2011/cathay-pacific-begins-taking-delivery-of-advanced-boeing-747-8-freighters.html

    Look familiar?

    Cathay Pacific begins taking delivery of advanced Boeing 747-8 Freighters

    01 Nov 2011Cathay Pacific Airways has begun taking delivery of its new fleet of Boeing 747-8 Freighters, with the first arriving in Hong Kong today. The airline will receive a total of 10 of the new-generation aircraft – the world’s largest commercial air freighter – with four being delivered by the end of this year.Commenting on the new arrival, Cathay Pacific Director Cargo Nick Rhodes said: “Cargo is a very important part of Cathay Pacific’s business, accounting for around a third of our revenues in a good year. We are very excited about bringing the 747-8F into our freighter fleet because it will give us an increased payload over a longer range with superb operating economics, enabling us to provide an even better service to our customers. These new aircraft will play an important role in our continued efforts to develop Hong Kong as a leading international air cargo hub.”Cathay Pacific is the first Asia Pacific airline to take delivery of the Boeing 747-8F, which has employed innovative technologies to bring about significant efficiency improvements. These include a high-lift, low-drag wing that enhances payload and range performance, a simplified flap system to reduce noise and maintenance costs, and what is described as the most advanced commercial aircraft engine available, the GEnx-2B67.The aircraft will greatly improve the efficiency and payload of Cathay Pacific’s ultra-long-haul freighter services, particularly on North American routes, and at the same time reduce the environmental impact of its operations. The new freighter’s technological innovations, including the advanced engine and use of composites and lighter alloys, will lead to significantly reduced fuel consumption and emissions. The aircraft also has a noise footprint some 30% smaller than its predecessors.With the arrival of the first Boeing 747-8F, Cathay Pacific will operate a fleet of 21 wide-body freighters serving more than 40 destinations. The airline also carries cargo in the bellies of its passenger aircraft, connecting to some 150 destinations around the world.As part of its commitment to developing Hong Kong’s hub role, Cathay Pacific continues to add new destinations to its freighter network, recently launching services to Bengaluru in India and Chongqing and Chengdu in Western China. The airline is also building a new cargo terminal at Hong Kong International Airport, due to open in early 2013, that will give it the ability to provide a more seamless service to shippers and freight forwarders.


  • Closed Accounts Posts: 9,700 ✭✭✭tricky D


    Fairly standard ie. lazy, copy pasta of press release with boilerplate type content being repeated. Nothing new, especially if you're familiar with the dot com media darling syndrome from around 15 years ago. One boards user's rants about this kind of stuff back then are legendary.


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