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BMW & Bayern Munich?

  • 26-11-2011 9:51pm
    #1
    PARKHEAD67
    Closed Accounts Posts: 2,399 ✭✭✭


    OK. BMW are situated in Bavaria as Im sure yee all know. My question is why dont BMW sponsor Bayern Munich.It would surely make sense to both institutions.Mercedes have themselves plastered all over the German national team in soccer.What are BMW doing?????


Comments

  • #2
    [Deleted User]
    Posts: 23,339 ✭✭✭✭ [Deleted User]


    Would it increase brand awareness?
    Would it sell more cars?


  • #3
    PARKHEAD67
    Closed Accounts Posts: 2,399 ✭✭✭PARKHEAD67


    RoverJames wrote: »
    Would it increase brand awareness?
    Would it sell more cars?
    Dont know.But surely a company as huge as BMW should be the sponsors of their local team.(2 massive institutions-mutual benefit surely.)Ive always found this a bit strange.Maybe its just me.(Opel sponsored bayern at one stage)


  • #4
    statto25
    Registered Users, Registered Users 2 Posts: 3,883 ✭✭✭statto25


    PARKHEAD67 wrote: »
    OK. BMW are situated in Bavaria as Im sure yee all know. My question is why dont BMW sponsor Bayern Munich.It would surely make sense to both institutions.Mercedes have themselves plastered all over the German national team in soccer.What are BMW doing?????

    Audi are one of Bayern's sponsors AFAIK. They sponsor the Audi Cup held in the Allianz Arena for the past few years.


  • #5
    PARKHEAD67
    Closed Accounts Posts: 2,399 ✭✭✭PARKHEAD67


    statto25 wrote: »
    Audi are one of Bayern's sponsors AFAIK. They sponsor the Audi Cup held in the Allianz Arena for the past few years.
    By Audi you mean Volkswagen.;).I didnt know that.But seriously, the stadium is very near the BMW plant.I dont get it.


  • #6
    statto25
    Registered Users, Registered Users 2 Posts: 3,883 ✭✭✭statto25


    PARKHEAD67 wrote: »
    statto25 wrote: »
    Audi are one of Bayern's sponsors AFAIK. They sponsor the Audi Cup held in the Allianz Arena for the past few years.
    By Audi you mean Volkswagen.;).I didnt know that.But seriously, the stadium is very near the BMW plant.I dont get it.

    Ooops...should have said VAG sponsor Bayern. They also sponsor Wolfsburg which is an obvious choice. It is a strange one.


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  • #7
    Seth Brundle
    Moderators, Politics Moderators Posts: 41,240 Mod ✭✭✭✭Seth Brundle


    Of all the large companys in Munich, why should BMW be the ones to have to sponsor the team?


  • #8
    peasant
    Registered Users, Registered Users 2 Posts: 17,819 ✭✭✭✭peasant


    The real local club is 1860 Munich anyway :D

    Also I reckon BMW see themselves a few notches above sponsoring football:
    BMW has sponsored various European golf events such as the PGA Championship at Wentworth, the BMW Italian Open and the BMW International Open in Germany

    slightly more posh clientel, see :D:D:D


  • #9
    heate
    Closed Accounts Posts: 499 ✭✭heate


    Football BMW huge sales opportunity there - BMW sponsors sports that it's target market enjoys - golf and tennis.


  • #10
    alexmcred
    Closed Accounts Posts: 2,487 ✭✭✭alexmcred


    BMW also are one of the Springbok sponsors


  • #11
    Nonoperational
    Registered Users, Registered Users 2 Posts: 7,401 ✭✭✭Nonoperational


    Very random question really. Could say the same for loads of teams or events.


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