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Paying to advertise locally? or spend the money elsewhere?

  • 19-07-2011 12:38PM
    #1
    Kent Brockman
    Registered Users, Registered Users 2 Posts: 1,282 ✭✭✭


    Is it worth advertising in my local town directory? It will probably only be seen locally (but a lot of my business so far has been local). I am getting known locally and display my product, give out flyers etc in local businesses and local shopping centre.

    For the same price I could get 2 pull up banners that would hold alot more pics and text, and which I could move around to different shopping centres/events etc. around the country.

    What do people think? Would my money(tight budget) be best spent somewhere other than a local directory with limited exposure, but in an area where I have a lot of custom?


Comments

  • #2
    Cianos
    Registered Users, Registered Users 2 Posts: 4,850 ✭✭✭Cianos


    What type of business is it?


  • #3
    Kent Brockman
    Registered Users, Registered Users 2 Posts: 1,282 ✭✭✭Kent Brockman


    Cianos wrote: »
    What type of business is it?

    Personalised framed Art (for babies and children). Link is in my sig


  • #4
    Tangled
    Registered Users, Registered Users 2 Posts: 220 ✭✭Tangled


    I would get the banners or other merchandising material and try to get free exposure in local papers with a press release / photo opps/ competitions etc - best of both worlds then!

    I also think that what you're offering is the kind of thing that when people see it in a shopping centre etc they'd be drawn over to and possibly purchase rather than look it up in a directory?


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