Idea for graphic designers / ad people

91011

I'm looking to get about 6 different adverts designed for a national campaign starting soon. I've called a few design place sand none can give me a price for a single contract. Some want to make the job bigger than it is, some want to book the advertising and some are quoting fairly high rates. - same goes for getting logo designed and same goes ofr inetrnet banners.

A few clicks on the internet will show many UK & USA companies laying out in their websites exactly what they can do and a fixed price.

5 banner advert $79 (they were done in 2 days), a new logo €102 (awaiting completion) , full page press adverts from £100 each - still trying to find Irish person to do them.

Surely there's an opening for some ad / graphics designer to provide these services here over the net at a fixed fee thats displayed on the website?

Gloomtastic!

If it's cheap off-the-shelf design you're looking for go to www.tweak.com (an Irish company).

91011

Gloomtastic! wrote: »

If it's cheap off-the-shelf design you're looking for go to www.tweak.com (an Irish company).

thanks for that, but I was looking for someone I could give images to, a basic layout and for them to give their ideas and come up with the finished article. - Its a one off campaign - next one will be christmas, so its no use employing a full agency.

edit - actually after reading further in their site, Tweak is exactly what I was looking for. (They need to tweak their front page a little) They didn't appear in any google searches i did.

GroupDeals

I found CrowdSpring very good for a project I did last year.

You can submit as little or as much material to the site and literally hundreds of designers submit their work. You just pay the one you want to hire.

http://www.crowdspring.com

91011

GroupDeals wrote: »

I found CrowdSpring very good for a project I did last year.

You can submit as little or as much material to the site and literally hundreds of designers submit their work. You just pay the one you want to hire.

http://www.crowdspring.com

Loads of USA / UK companies about - I just think a few Irish designers could get together and offer an irish slant on designs. - tis just an idea that someone may find they could act upon.

i got TMC in Carlow doing it for me - I found Tweak more suited for those who just want layout.

minikin

Given that this is a national ad campaign you're going to be spending a lot on advertising. Do you think it's a good idea to skimp on the actual design of those ads? False economy? Will these budget designs convey the right impression of your product/service/company?

If they won't (and don't forget that you may not be the best judge of that given that you're not a designer... personal preference does not always equate to good design) then you're spending an awful lot of money giving out the wrong impression.

91011

minikin wrote: »

Given that this is a national ad campaign you're going to be spending a lot on advertising. Do you think it's a good idea to skimp on the actual design of those ads? False economy? Will these budget designs convey the right impression of your product/service/company?

If they won't (and don't forget that you may not be the best judge of that given that you're not a designer... personal preference does not always equate to good design) then you're spending an awful lot of money giving out the wrong impression.

I'm not looking to skimp, I'm looking for and willing to pay for good design, but I don't need an ad buyer or a copywriter or all the other add ons that 3 places I approached try to sell me. All images are supplied by the brand, copywriing is one of my strong areas - but design not my forte.
Its a once off job and it was difficult to find someone who'd be straight up with ball park costings. I'm budgeting about €800 for design. Campaign is costing 10k (unbelieveable rates out there at present)

The post is to put it out there that there's postentially a market for a pool of designers to work on one off projects similar to the uk based irishlogos.ie

Problem using non Irish companies for adverts is they may not understand the precise market you're pitching at or understand the publications the adverts are going into, hence an Irish slant is best.

minikin

gotcha... a freelancer or inhouse designer in a printers (rather than a design house) is probably the best bet in that case.

businesstalk

We used http://klick360.com last year for our logo design with excellent results. The site is also very good at stomping out copyright violations.

Clearpreso

The reason they won't give you a concrete figure upfront is that no two jobs are the same. They need to know what you want first, then execute that and then deal with any tweaks, changes etc that you might want.

Creating stuff like this is... well... creative and it certainly isn't possible to say that ALL logos will take 1.5 hours to design or something like that.

Overflow

99designs.com

I just used them for a redesign of a website for the company i work for, great results !

91011

all the companies mentioned except tweak are non Irish companies. So it means there's definitely an opening for this type of service here.


As for pricing - yes, all jobs are not the same, but many are similar and its easy to give a price based on certain parameters.

Business card design, 2 sides - €49
Business Stationery package - €99
A4 Magazine advert - €99
Standard Logo design €119
Web Banners €29
etc etc

The you have the optional extras

Its a glaring opening for someone to take advantage of.

Clearpreso

There certainly is and opening, but there is probably an opening for a reason. Good design takes time, and people like to earn more than minimum wage for their design skills.

You can pay for an out of the box logo, site etc that is knocked together for you in a few minutes - or more likely the same template is probably just used for all of them - but that's just what it will be. Standard, rushed and and a waste of your time.

jetsonx

If you own a successful business, that last thing you want is
some cookie cutter solution as a website. It sends out all the wrong
signals to customers. In the long run, it will cost you a hell of a lot more in lost customers who went to your site and said to themselves "I don't like the look of this crowd".

A well designed custom website with good site architecture, layout and well written relevant copy will always pay for itself.

91011

Jaysus - all the negativity for something there is a market for.

Look at any number of local papers, listen to any number of local staions and look at any small town main street.

The adverts & signage are done by amateurs. These guys don't have the money to pay top whack for bespoke design, but would have the money to pay for better design than they currently have.


Read the OP - its an opening I have found is there. There are plenty of comapnies that will do top end stuff for top end money. Take it on face value and see the opportunity, but don't assume that everyone must have a rolls royce for going to the local shops.

jetsonx

The average SME owner does not have time to be messing around with templates...they will always know someone ( or someone who knows someone) who does webdesign. Most want a fast, all-in-one solution. I'm out.

Abelloid

The point is if you have a set price up front the chances are the designer is drawing from a library of their own templates. To have something unique and tailored to your business will cost more and can't be priced up front as each customer is different and has different requirements.

Once you have a logo and basic layout for adverts or business cards the prices drop considerably, as the process of creating print ready files can be automated, based on your text input or image selection etc. with your own pre-designed templates.

sheesh

91011 wrote: »

thanks for that, but I was looking for someone I could give images to, a basic layout and for them to give their ideas and come up with the finished article. - Its a one off campaign - next one will be christmas, so its no use employing a full agency.

edit - actually after reading further in their site, Tweak is exactly what I was looking for. (They need to tweak their front page a little) They didn't appear in any google searches i did.

they just started last month afaik

BostonB

91011 wrote: »

..Surely there's an opening for some ad / graphics designer to provide these services here over the net at a fixed fee thats displayed on the website?

The prices you are looking for would not pay the bills. It wouldn't even pay the time you are likely to want to take to discuss it. Its not a viable business.

91011 wrote: »

...The adverts & signage are done by amateurs. These guys don't have the money to pay top whack for bespoke design, but would have the money to pay for better design than they currently have....

In my experience, most of these people will not spend money on design. They don't see it of value, thus they don't spend any money on it. You'd spend more time chasing them to get paid, or discussing than the job is worth. Thus as a designer, its not a viable business.

Sure you'll always get people to do it as a loss leader for a while. But they won't make money at it, and will eventually go do something else.