young women most likely to fall for web scams...

LoLth

http://knowthenet.org.uk/articles/knowthenet-study-reveals-face-brit-most-likely-be-scammed-online-0

extract:

Women aged 25-34 are most likely to fall victim of online scams, according to knowthenet research released today. The online research was commissioned to better understand the profile of online scam victims and build up a picture of what a typical ‘mark’ will look like.

In a drive to help consumers protect themselves online our Internet security experts conducted an experiment involving more than 2,000 online consumers which measured their ability to spot and respond appropriately to seven online scam scenarios. The tests ranged from identifying fake social network pages to testing how consumers respond to competition scams or the sale of counterfeit goods online.

strangely the Guardian has more detail than the official site:
http://www.guardian.co.uk/money/2010/nov/10/internet-scam-female-victims

but they dont have a link ot the released research either, just a link to an almost related guide released recently.....

dlofnep

A friend of mine is always scouring the net for deals on shoes/clothes. Any suspect looking sites, she asks me to check and verify that they are legit. This was after she was scammed out of 300-400 euro on a chinese scam site however.