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SERP in google

  • 19-09-2010 12:12pm
    #1
    texanman
    Registered Users, Registered Users 2 Posts: 449 ✭✭


    Just dropped to number 3 for the term "wedding video cork"
    The person above at no 2 has a PR of 0. Can someone explain how this can happen. Did a bit of seo work on my site this morning.


Comments

  • #2
    pixeldesign
    Banned (with Prison Access) Posts: 188 ✭✭pixeldesign


    Well...google is changing its ranking daily, and PR doesnt matter in serps.As i can see competition for this keyword is very small..Just gain few backlinks, and you`ll be back again in few days.


  • #3
    PaulPinnacle
    Registered Users, Registered Users 2 Posts: 447 ✭✭PaulPinnacle


    texanman wrote: »
    Can someone explain how this can happen.
    There are various factors that determine SERPs (over 200), PR is just one of them. If the other site has better relevancy, onpage SEO, more relevant anchor text in backlinks, higher trust rank, etc. etc. it's easy for a lower PR page to outrank a higher PR page and not at all uncommon.

    Also worth mentioning that the PR you see (commonly called TPR or toolbar PR) is a snapshot (i.e. it's out of date) and not the 'actual' PR used in the calculations.


  • #4
    link8r
    Closed Accounts Posts: 387 ✭✭link8r


    texanman wrote: »
    Just dropped to number 3 for the term "wedding video cork"
    The person above at no 2 has a PR of 0. Can someone explain how this can happen. Did a bit of seo work on my site this morning.

    How do you know your seo has even been factored in?

    Think of it this way: The process of crawling (find page), indexing (store page + determine relevance) and ranking (voting, checking links etc etc) are separate processes. they happen in different cycles. New sites might go up a the start or sites may go down because of CTR. The see-saw effect may not be something you're doing but a change in the wider index.

    What you need to do is keep a consistent watch over it and learn the difference between hearsay (e.g. have lots of keywords) and realistic authority development.


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