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Drivetime sponsorship

  • 14-07-2010 10:20pm
    #1
    Closed Accounts Posts: 956 ✭✭✭


    I have an issue with RTÉ Radio 1's Drivetime being sponsored by HSBC. I know that it is a "magazine show", not an "extended news bulletin" (Morning Ireland, News at One) and that it is produced by RTÉ Radio, not RTÉ News and Current Affairs. However, the day's news takes up most of Drivetime. Therefore, I believe that the sponsorship of Drivetime breaches EU law. I intend to make a complaint to the regulator.


Comments

  • Closed Accounts Posts: 7,818 ✭✭✭Minstrel27


    Let me know how you get on with that.


  • Registered Users, Registered Users 2 Posts: 23,641 ✭✭✭✭Elmo


    endakenny wrote: »
    I have an issue with RTÉ Radio 1's Drivetime being sponsored by HSBC. I know that it is a "magazine show", not an "extended news bulletin" (Morning Ireland, News at One) and that it is produced by RTÉ Radio, not RTÉ News and Current Affairs. However, the day's news takes up most of Drivetime. Therefore, I believe that the sponsorship of Drivetime breaches EU law. I intend to make a complaint to the regulator.

    Mary Wilson also had an issue as did many others in RTÉ when the first started sponsoring the show.

    You are allowed sponsor News and Current Affairs on Radio but not on TV. The Last Word is sponsored by Permanent TSB.

    I would like to see the ban on the Sponsorship of News/Current Affairs programming extended to Radio.

    But then I would also like to see the BAI rule when a show is News/Current Affairs and not just a Magazine Programme.


  • Closed Accounts Posts: 1,194 ✭✭✭Onthe3rdDay


    Tonight with Vincent Browne on TV3 Was sponsored by Bank of Scotland Ireland for a good while. TV3 Argued that it was a Magazine programme and not current affairs.

    If The BAI allow that....


  • Moderators, Science, Health & Environment Moderators Posts: 20,151 Mod ✭✭✭✭Sam Russell


    Tonight with Vincent Browne on TV3 Was sponsored by Bank of Scotland Ireland for a good while. TV3 Argued that it was a Magazine programme and not current affairs.

    If The BAI allow that....

    And when BOS announced it was closing, Vincent Brown and his mates did not discuss it at all, and glossed over the headlines that dealt with it. - Sure no-one is interested in that.


  • Moderators, Technology & Internet Moderators Posts: 12,072 Mod ✭✭✭✭icdg


    The BAI eventually ruled that Tonight with Vincent Browne was indeed a news programme, hence the end of BOS(I)'s sponsorship (of course, arguably they would have ended the sponsorship agreement anyway given all the negative publicity resulting fom the closure of Halifax).


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  • Registered Users, Registered Users 2 Posts: 23,641 ✭✭✭✭Elmo


    icdg wrote: »
    The BAI eventually ruled that Tonight with Vincent Browne was indeed a news programme, hence the end of BOS(I)'s sponsorship (of course, arguably they would have ended the sponsorship agreement anyway given all the negative publicity resulting fom the closure of Halifax).

    When did they rule on this? I just thought they ended the sponsorship due to negative publicity. I also felt that there was an issue surrounding the CEO of TV3's position on the board of BoSI.


  • Registered Users, Registered Users 2 Posts: 29 1in4


    endakenny wrote: »
    I have an issue with RTÉ Radio 1's Drivetime being sponsored by HSBC. I know that it is a "magazine show", not an "extended news bulletin" (Morning Ireland, News at One) and that it is produced by RTÉ Radio, not RTÉ News and Current Affairs. However, the day's news takes up most of Drivetime. Therefore, I believe that the sponsorship of Drivetime breaches EU law. I intend to make a complaint to the regulator.

    You will be pleased then with the Sunday Independent report today on RTE sponsorship. I take it we will not be hearing that piece discussed on Morning Ireland tomorrow or anytime soon!!!! Well done on your observation weeks ago.


  • Registered Users, Registered Users 2 Posts: 23,641 ✭✭✭✭Elmo


    1in4 wrote: »
    You will be pleased then with the Sunday Independent report today on RTE sponsorship. I take it we will not be hearing that piece discussed on Morning Ireland tomorrow or anytime soon!!!! Well done on your observation weeks ago.

    I think in fairness to everyone one on boards we had discussed this issue when it first started and again when Vincent Browne Tonight started to be sponsored as a "Magazine" show.

    http://www.independent.ie/business/media/rtes-euro8m-in-sponsorship-fees--raises-concerns-on-impartiality-2288907.html

    The article is a typical Indo anti-RTÉ piece, which covers allot more than just News and Current Affairs sponsorship. If they were not taking in this type of money the Indo would be the first to give out.
    Rival broadcaster TV3 yesterday criticised RTE's need for sponsorship, which they claim is a result of continuous overspending on programmes, wages and on staff numbers.

    "RTE is vastly inefficient compared to TV3, listing 10 press officers for their autumn launch is beyond a joke.

    "Acquiring almost every sports event that moves, and warehousing thousands of hours of programming that never see the light of day, is a huge waste. The licence fee has increased by 10 per cent in real terms over the past 18 months by not being reduced in line with the cost of living.

    "And staff have taken pay cuts, so someone should investigate just what they are spending their money on," a spokeswoman said.

    TV3 staff spend their time buttering up the press, while they have 3 staff out of 200 as PR people.


  • Moderators, Science, Health & Environment Moderators Posts: 20,151 Mod ✭✭✭✭Sam Russell


    TV3 are not very efficient. They produce little programming of any worth, and use product placement in most of the home-brew programmes as a way of boosting revenue. Nearly all of their programming originates from ITV1.


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