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Rumour - Apple to rebrand Mac OS as "iOS Desktop"?

  • 25-06-2010 3:43pm
    #1
    Moderators, Category Moderators, Arts Moderators, Entertainment Moderators, Technology & Internet Moderators Posts: 22,698 CMod ✭✭✭✭


    Hardmac reports that it has heard that Apple is considering rebranding Mac OS X under the new "iOS" name recently rolled out as a replacement for "iPhone OS". The change would serve as a means for uniting Apple's operating systems under a single naming scheme with multiple flavors.
    They are currently thinking of using iOS as the default naming/branding of Apple OS. We would then have iOS desktop, iOS server and iOS mobile. The final decision is not taken yet, however, the proposal seems to be well supported by the high management, it would give a better exposure and unity to Apple OS platforms while making communication easier.

    Such a change could facilitate branding and marketing if Apple were to release touchscreen-enabled Macs running an "iOS mobile" layer on top of the traditional Mac OS X.

    While the "i" naming scheme has become synonymous with Apple's mobile devices, it obviously has its origins in the iMac, introduced in 1998 and carried along through multiple iterations to today's desktop computer still bearing the same name. A tighter marketing integration of Apple's traditional Mac operating system and mobile operating system could help Apple position itself for a future where lines between computing environments continue to blur.
    http://www.macrumors.com/2010/06/25/apple-considering-rebranding-mac-os-x-under-new-ios-umbrella/

    Oh, please god, let this be bullsh*t.


Comments

  • Registered Users, Registered Users 2 Posts: 1,629 ✭✭✭NullZer0


    Not going to happen. IOS is possible one of the most recognized operating system names already in the world of networking.


  • Registered Users, Registered Users 2 Posts: 1,629 ✭✭✭NullZer0




  • Moderators, Category Moderators, Arts Moderators, Entertainment Moderators, Technology & Internet Moderators Posts: 22,698 CMod ✭✭✭✭Sad Professor


    But Apple are already licensing the name from Cisco for use on the iPhone, iPad and iPod Touch. Why can't they just do the same for the desktop variant?


  • Registered Users, Registered Users 2 Posts: 3,906 ✭✭✭J-blk


    Oh, please god, let this be bullsh*t.

    +1 - the name change would be absolutely moronic IMO...


  • Registered Users, Registered Users 2 Posts: 1,629 ✭✭✭NullZer0


    IOS is taking things to the next level.
    Cisco is in the OS because they are allowing iPhones to connect to Cisco Routers for VPN.


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  • Registered Users, Registered Users 2 Posts: 5,246 ✭✭✭conor.hogan.2


    I said this jokingly in the wwdc thread that they would be better calling the whole company ''iOS'' as that is all they seem to care about.


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