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Approaching Businesses to stock a product range

  • 17-06-2010 6:08pm
    #1
    enviro
    Registered Users, Registered Users 2 Posts: 1,292 ✭✭✭


    I am looking for advice on the most successful and professional way to approach businesses regarding them starting to stock a product range.

    The product range would be offered to the established businesses at wholesale prices and it would be a new range to the Irish market.

    The product details are not really important it is more a general question.

    There may be business owners on here who have likes and dislikes regarding the way distributors of products approach them looking to start a business relationship.

    There would be many points of contact available; the phone, email, by post, in person ect...

    I would have thought that in person would be the way to go, but just arriving unannounced would not be wise in my opinion.
    The relevant person may not be there at the time of your visit
    They may not have time to hear your pitch and so on...

    Take for example a single retail unit in Dublin City centre, you phone the business and a shop assistant takes the call. This isn't really going to help you. You need to contact the relevant person in that business, who in this case is probally the owner, what do you do?

    Would it just be a case of getting the relevant phone number, making contact and arranging an appointment to conduct the pitch ?

    I would invite others to air their opinion on this matter and thanks for reading.


Comments

  • #2
    fm group
    Closed Accounts Posts: 2 ✭fm group


    Yes in the same boat as you looking for advice as i would love to get my product on the shelves


  • #3
    DubTony
    Registered Users, Registered Users 2 Posts: 3,267 ✭✭✭DubTony


    In the grocery retail business since 1984 and never, not once, have I had anybody call to make an appointment to see me. Ever.

    Other retailing might be different.


  • #4
    Ian Beale
    Registered Users, Registered Users 2 Posts: 768 ✭✭✭Ian Beale


    DubTony wrote: »
    In the grocery retail business since 1984 and never, not once, have I had anybody call to make an appointment to see me. Ever.

    Other retailing might be different.

    +1 to be honest if it's a retail product you shouldn't need more then 5-10 minutes to tell the person about your product so an appointment shouldn't be needed.


  • #5
    DubTony
    Registered Users, Registered Users 2 Posts: 3,267 ✭✭✭DubTony


    I agree completely. If anyone had ever called to make an appointment I think I'd have laughed.


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