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Subliminal messages

  • 28-05-2010 11:21am
    #1
    Closed Accounts Posts: 7,941 ✭✭✭


    I remember when i was very small.Hearing stuff about Subliminal messages in adds in the cinema,to encourage people to eat more food and get thirsty so they would spend more money.
    Whats your thoughts and how far would they go and is it true it was used.Is it also possible to use it by the government on the public?


Comments

  • Registered Users, Registered Users 2 Posts: 582 ✭✭✭RoboClam


    Correct me if I'm wrong here, but as far as I know, any controlled test of whether subliminal messaging can effectively manipulate behavior has failed.

    I'll have a quick look and see if I can pull any papers on this.


  • Closed Accounts Posts: 7,941 ✭✭✭caseyann


    RoboClam wrote: »
    Correct me if I'm wrong here, but as far as I know, any controlled test of whether subliminal messaging can effectively manipulate behavior has failed.

    I'll have a quick look and see if I can pull any papers on this.

    Thanks i do remember there was alot of talk about it,the facts are a bit vague as i was only small.


  • Closed Accounts Posts: 2,219 ✭✭✭Lab_Mouse


    caseyann wrote: »
    I remember when i was very small.Hearing stuff about Subliminal messages in adds in the cinema,to encourage people to eat more food and get thirsty so they would spend more money.
    Whats your thoughts and how far would they go and is it true it was used.Is it also possible to use it by the government on the public?

    I think years ago(70's)that they use to flash ad's for a few seconds.Not sure how effective it was


  • Registered Users, Registered Users 2 Posts: 582 ✭✭✭RoboClam


    Strahan, E. J., Spencer, S. J. & Zanna, M. P. (2002). Subliminal priming and persuasion: Striking while the iron is hot. Journal of Experimental Social Psychology 38, 556-568.

    Taken together these studies suggest that subliminal priming can enhance persuasion. We have found, however, that it does so only when certain conditions are met. Specifically, subliminal priming goal-relevant cognitions only influenced behavior and enhanced the persuasiveness of an ad targeting the goal when people were motivated to pursue the goal...Together these results suggest that both priming goal-relevant cognitions and the motive to pursue the goal are necessary for ads that target the goal to be more persuasive. Subliminal priming per se had no effect. Rather, subliminal priming only in combination with a relevant motivational state influenced the pursuit of the goal.
    Thus in our studies we only found actual goal pursuit when concepts were accessible (i.e., when they were primed) and applicable (i.e., when participants were motivated to pursue the goal). This functional constraint on the power of priming would seem to make adaptive sense. For example, it would not be adaptive if priming “suicides” led to suicidal behavior in most people. Assuming that the usual situation is that people want to live, such primes (e.g., in the media) should only lead to suicide among those who are desperately depressed.

    So it seems to not be totally ineffective. However it can only work depending on the current situation of the person being exposed to this form of advertising. For example, if they are currently thirsty, they may feel a slightly greater desire to get a drink. But if the person is not thirsty, they would feel no desire to do this. They would not become thirsty by merely watching the advertisement.

    So subliminal advertising cannot make you do something you do not want to do in the first place.


  • Closed Accounts Posts: 7,941 ✭✭✭caseyann


    Lab_Mouse wrote: »
    I think years ago(70's)that they use to flash ad's for a few seconds.Not sure how effective it was


    In 1957, during the showing of a film in a movie theater in New Jersey, the words Drink Coke and Eat Popcorn were flashed on the screen at a level below the conscious perception. The claim at the time was that Coke and popcorn sales rose significantly because of those subliminal messages. Everyone who knows about subliminal messages knows about this incident, but few seem to know that the procedure used was not up to scientific standards, and more important, the results have never been reproduced!

    In the 70's, advertisers began using subliminal messaging to influence buyers into purchasing their products. Movies later got in on the act, with The Exorcist employing subliminals to help further frighten their audience - an act which later resulted in a $150,000 lawsuit.
    Subliminal messages are so powerful that the U.S. Government actually tried to BAN THEM from television and radio back in the 70's. They were unsuccessful.
    Today, subliminal messaging is a popular method of self-development. Individuals have realized its ability to program their minds directly - and gurus such as Anthony Robbins, Tiger Woods and Derren Brown have done much to promote its effectiveness.
    Recent studies continue to prove effectiveness: In November 2005, the Journal of Experimental Social Psychology "demonstrated that subliminal priming positively affected participants' choice to drink the primed brand"; in April 2006, Pediatrics & Adolescent Medicine found that "For each hour of television, an average of one additional request was made for an advertised product"; and, in March 2007, University College, London, noted that "subliminal advertising leaves it's mark on the brain." (See this news article.)

    http://www.subliminal-power.com/mind/faq.aspx


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  • Closed Accounts Posts: 7,941 ✭✭✭caseyann


    The brain does register subliminal images even if a person is unaware they have seen them, UK researchers report.

    The research, in Current Biology, suggests subliminal advertising is probably effective.
    The practice, which was first used in the 1950s, has been banned in the UK, but is still permitted in the US. Using brain scans, a team from University College, London, showed people only registered the images if the brain had "spare capacity".

    http://news.bbc.co.uk/2/hi/health/6427951.stm


  • Closed Accounts Posts: 7,941 ✭✭✭caseyann


    RoboClam wrote: »
    Strahan, E. J., Spencer, S. J. & Zanna, M. P. (2002). Subliminal priming and persuasion: Striking while the iron is hot. Journal of Experimental Social Psychology 38, 556-568.






    So it seems to not be totally ineffective. However it can only work depending on the current situation of the person being exposed to this form of advertising. For example, if they are currently thirsty, they may feel a slightly greater desire to get a drink. But if the person is not thirsty, they would feel no desire to do this. They would not become thirsty by merely watching the advertisement.

    So subliminal advertising cannot make you do something you do not want to do in the first place.

    Thanks for that :)
    If asleep though think easier to influnence or if tired or mind is not so sharp?


  • Closed Accounts Posts: 1,324 ✭✭✭RGDATA!


    caseyann wrote: »
    I remember when i was very small.Hearing stuff about Subliminal messages in adds in the cinema,to encourage people to eat more food and get thirsty so they would spend more money.
    Whats your thoughts and how far would they go and is it true it was used.Is it also possible to use it by the government on the public?


    there was a recent thread on this (like within the last month or two) where you will find opinions from different people who are unlikely to repeat themselves again in this thread.


  • Registered Users, Registered Users 2 Posts: 121 ✭✭Kenny DNK


    Subliminal messaging is used the whole time in advertising.. especially television.. you are in an ideal state when watching television for the messages to get through, your critical mind isnt working as strong as it would be when you are in a normal state.

    Youtube has loads of recent examples of this...

    K


  • Registered Users, Registered Users 2 Posts: 3,831 ✭✭✭Torakx


    For a more scientific lookcheck out the silent sound spread spectrum(ssss) thread for patents on mind control and bodily control.Also Tv and trance states.


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  • Banned (with Prison Access) Posts: 2,005 ✭✭✭Di0genes


    Kenny DNK wrote: »
    Subliminal messaging is used the whole time in advertising.. especially television.. you are in an ideal state when watching television for the messages to get through, your critical mind isnt working as strong as it would be when you are in a normal state.

    Youtube has loads of recent examples of this...

    K

    No it really doesn't I could for example explain the frame rates of 23.97 24, 25 and 29.97 (respectfuly HD, Film, PAL TV and NTSC tv)

    It's remarkably easy to spot a spliced single frame or half frame in tv or film.

    It doesn't work.


  • Registered Users, Registered Users 2 Posts: 3,831 ✭✭✭Torakx


    Di0genes wrote: »
    No it really doesn't I could for example explain the frame rates of 23.97 24, 25 and 29.97 (respectfuly HD, Film, PAL TV and NTSC tv)

    It's remarkably easy to spot a spliced single frame or half frame in tv or film.

    It doesn't work.
    Id also like to refer you to the same thread i mentioned above.This afaik is covered under trance states with the brain switchign to alpha waves periodically while watching crt for example.Hd also iirc has an effect and is capable of much more.There are patents also posted there to show how the system is used and also links to how it effects the body,emotions and brain function.
    If you have any more info especially counter info i would be very grateful to read it in that ssss thread.I really do appreciate it when i am shown to be wrong in a very clear way.Its more a learning experience than always being right i find and its humbling and educational.


  • Banned (with Prison Access) Posts: 2,005 ✭✭✭Di0genes


    Torakx wrote: »
    Id also like to refer you to the same thread i mentioned above.This afaik is covered under trance states with the brain switchign to alpha waves periodically while watching crt for example.Hd also iirc has an effect and is capable of much more.There are patents also posted there to show how the system is used and also links to how it effects the body,emotions and brain function.
    If you have any more info especially counter info i would be very grateful to read it in that ssss thread.I really do appreciate it when i am shown to be wrong in a very clear way.Its more a learning experience than always being right i find and its humbling and educational.

    Well for starts its incredibly easy to digitize broadcast material and rewatch it frame by frame.

    pyhsic
    There's a nice parody pointing this out in Babylon 5 I believe its "trust us we are your friend" in a pyschcore commercial.


  • Registered Users, Registered Users 2 Posts: 3,831 ✭✭✭Torakx


    I should really recap here and explain my mistake lol
    I pulled an all nighter last night and still havent slept and with a big influx of mind control subliminal threads i found it easy to slightly cross my wires :)
    You are correct that you can spot subliminals when you slow it down and watch each frame(too tired to recheck all those patents again to remember).What the patents showed i think was that they were using the refresh rates or light pulses to effect the body physically as well as the brains beta waves turning to alpha periodically.
    For me this ties in with the whole media suggestion because i believe somebody with influence must know about this a long time ago if these patents exist in the first place.And with advertising costing millions for big corperations etc i imagine they would be idiots business wise not to take advantage long ago.
    Since i consider they have already done this and do see it in action alot i must also consider propoganda to be included in all this as this form of mass suggestion is still in use today and extremely effective when combined with suggestable states.

    I learned from researching this stuff that the brain naturally switches between beta and alpha waves on average every 25-40 minutes depending on the person.Its been shown that watching tv forces the brain to switch to alpha so while you watch tv your brain is constantly in a too and fro battle for supremacy of your critical faculties(beta waves).
    Going back to the topic of subliminals my angle with that is because we are switching into alpha mode alot more often watching tv, we are much more receptive to advertising of any kind or pretty much all suggestions including subliminals to an extent some more than others depending on brain function.
    I am so aware of this now from looking out for it that i even mentioned it to a friend recently while he was talking to me the tv was on.
    I drifted into a daydream like a trance state for about 5 mins where i was semi conscious and responding to him but not really listening consciously.
    The thing is i only realise this has happened after i snap out of it(back into beta waves) so i actually never notice myself slipping into that trance state(where past info is processed and even current info is processed by the subconscious without me consciously being aware of it).
    Im sure its no major feat for me to notice this occur every 20 mins in my case(when sat in front of the tv screen) and im sure anyone else who has any self awareness will also notice this when watching tv.
    Please somebody else tell me they actually do know what im talking about from experience,because i would be shocked if that was actually something that most dont notice about themselves.
    Anyway that is why i think subliminals are still effective.Its never just black and white imo.Alot of stuff ties in with each other and for me its no coincedence and if it is its a pretty damn big one considering all the research and info ive come across while searching those patents and posting in threads about it.


  • Closed Accounts Posts: 7,941 ✭✭✭caseyann


    Torakx wrote: »
    I should really recap here and explain my mistake lol
    I pulled an all nighter last night and still havent slept and with a big influx of mind control subliminal threads i found it easy to slightly cross my wires :)
    You are correct that you can spot subliminals when you slow it down and watch each frame(too tired to recheck all those patents again to remember).What the patents showed i think was that they were using the refresh rates or light pulses to effect the body physically as well as the brains beta waves turning to alpha periodically.
    For me this ties in with the whole media suggestion because i believe somebody with influence must know about this a long time ago if these patents exist in the first place.And with advertising costing millions for big corperations etc i imagine they would be idiots business wise not to take advantage long ago.
    Since i consider they have already done this and do see it in action alot i must also consider propoganda to be included in all this as this form of mass suggestion is still in use today and extremely effective when combined with suggestable states.

    I learned from researching this stuff that the brain naturally switches between beta and alpha waves on average every 25-40 minutes depending on the person.Its been shown that watching tv forces the brain to switch to alpha so while you watch tv your brain is constantly in a too and fro battle for supremacy of your critical faculties(beta waves).
    Going back to the topic of subliminals my angle with that is because we are switching into alpha mode alot more often watching tv, we are much more receptive to advertising of any kind or pretty much all suggestions including subliminals to an extent some more than others depending on brain function.
    I am so aware of this now from looking out for it that i even mentioned it to a friend recently while he was talking to me the tv was on.
    I drifted into a daydream like a trance state for about 5 mins where i was semi conscious and responding to him but not really listening consciously.
    The thing is i only realise this has happened after i snap out of it(back into beta waves) so i actually never notice myself slipping into that trance state(where past info is processed and even current info is processed by the subconscious without me consciously being aware of it).
    Im sure its no major feat for me to notice this occur every 20 mins in my case(when sat in front of the tv screen) and im sure anyone else who has any self awareness will also notice this when watching tv.
    Please somebody else tell me they actually do know what im talking about from experience,because i would be shocked if that was actually something that most dont notice about themselves.
    Anyway that is why i think subliminals are still effective.Its never just black and white imo.Alot of stuff ties in with each other and for me its no coincedence and if it is its a pretty damn big one considering all the research and info ive come across while searching those patents and posting in threads about it.

    I agree with you,They said it worked already so whats stopping people from taking advantage of it.Commercials in them selves are to make the person want whats on offer.Ofc you wont want everything but some things you will get a feeling you want later,bigger this bigger that.
    I have been aware of it,i find kids go into a trance alot quicker.
    Wasnt there something about that linked to the magic round about?


  • Registered Users, Registered Users 2 Posts: 3,831 ✭✭✭Torakx


    Not sure what the magic roundabout is.
    I do see that trance state alot more with kids.
    It was found that the very first time a child is sat in front of a tv it takes them on average i think it was 20-30 mins to sync with the tv and switch to alpha if they do not do so naturally in this time already.The effect can last for hours afterwards.
    The second time they are sat in front of a tv it takes something like 5-15 mins to sync up to alpha waves.And from then on i believe it was a similar 5-15 mins every time after.
    I dont think i have ever come across tests with adults who have never watched tv.Unfortunatly not many of us left unpolutted.
    there was the incident in Tibet where crime went up about 80% in a few days because tv was introduced enmass in a secluded village on top of a mountain.they had never seen tv before and were instantly introduced it causing alot of chaos for a long time to come.I dont think crime rates really dropped back to before as i doubt the tv's have been taken out..i could be wrong..its buried in this forums somewhere ^^


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