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Half Price Suncream

  • 24-05-2010 10:01pm
    #1
    the groutch
    Closed Accounts Posts: 16,096 ✭✭✭✭


    just about everywhere I've been the last week or so has all their suncream 1/2 price, just shows the rediculous mark-ups they have on these


Comments

  • #2
    91011
    Closed Accounts Posts: 1,383 ✭✭✭91011


    That's the way manufacturers work - the retailers aren't giving the discounts, the suppliers are and the retailers pass it on.

    Sun creams are ridiculously expensive and cost feck all to manufacture. Then you have development costs and the cost of the extremely pricey advertising. Part of the advertising is to offer the products at half price.

    Works the exact same way your see groceries at half price - all part of a marketing budget.


  • #3
    rubberdiddies
    Closed Accounts Posts: 717 ✭✭✭rubberdiddies


    91011 wrote: »
    That's the way manufacturers work - the retailers aren't giving the discounts, the suppliers are and the retailers pass it on.

    Sun creams are ridiculously expensive and cost feck all to manufacture. Then you have development costs and the cost of the extremely pricey advertising. Part of the advertising is to offer the products at half price.

    Works the exact same way your see groceries at half price - all part of a marketing budget.

    the "Half Price" suncream is a marketing ploy/scam that a lot of retailers seem to use. Most brand name suncreams RRP is in or around €8.95 or so, however retailers use the "was €17.90, now €8.95" tagline. I've noticed this practice amongst all the big retailers for the past few years. Every year suncream has been 'half price'. In UK shops, the same suncreams are priced at around £5.95 to £6.95 with no half price offers.

    We as consumers get sucked in though, so the marketing works!


  • #4
    BrianJD
    Registered Users, Registered Users 2 Posts: 1,102 ✭✭✭BrianJD


    rubberdiddies wrote: »
    the "Half Price" suncream is a marketing ploy/scam that a lot of retailers seem to use. Most brand name suncreams RRP is in or around €8.95 or so, however retailers use the "was €17.90, now €8.95" tagline. I've noticed this practice amongst all the big retailers for the past few years. Every year suncream has been 'half price'. In UK shops, the same suncreams are priced at around £5.95 to £6.95 with no half price offers.

    We as consumers get sucked in though, so the marketing works!


    It's never really meant to be sold for full price...


  • #5
    rubadub
    Registered Users, Registered Users 2 Posts: 32,386 ✭✭✭✭rubadub


    BrianJD wrote: »
    It's never really meant to be sold for full price...
    Just like takeaway pizza, only idiots pay full price.


  • #6
    goat2
    Registered Users, Registered Users 2 Posts: 4,939 ✭✭✭goat2


    the groutch wrote: »
    just about everywhere I've been the last week or so has all their suncream 1/2 price, just shows the rediculous mark-ups they have on these
    they must know something about the summer or lack of that we are about get


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