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Max Factors position in Ireland

  • 25-04-2010 5:42pm
    #1
    mktstudent
    Closed Accounts Posts: 1 ✭


    Can someone please help me and information would be greatly appreciated? I am a third year marketing student and for my third year project I am trying to analyise Max Factors promotional strategies for the Irish Cosmetics Industry. I have had great difficulty on getting information on the companys background and their position in Ireland today as well as how they are coping with the recession. If anyone has any information it will be greatly appreciated.:D
    Tagged:


Comments

  • #2
    Kimia
    Registered Users, Registered Users 2 Posts: 2,897 ✭✭✭Kimia


    Max Factor are part of P&G - you need to research P&G first.

    You should also check out all women's magazines, newspapers, and keep an eye on any TV advertising they are doing.

    Research is your friend.


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