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Targeting Meter Readers

Shello-Jello · 2010-04-23 09:20:54

Hi Everyone, I've recently being part of a launch of a new online insurance product and one of the target markets I'd like to reach would be meter readers - gas/electricity/water. I know these are usually contracted positions but would anyone have any ideas of how best to communicate with this type of audience? All ideas…

23-04-2010 9:20am

#1

Shello-Jello

Closed Accounts Posts: 31 ✭

Join Date: February 2008

Posts: 26

Hi Everyone, I've recently being part of a launch of a new online insurance product and one of the target markets I'd like to reach would be meter readers - gas/electricity/water. I know these are usually contracted positions but would anyone have any ideas of how best to communicate with this type of audience? All ideas are welcome. Thanks.

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Comments

#2 23-04-2010 11:10am

blue4ever

Registered Users, Registered Users 2 Posts: 1,257 ✭✭✭

Join Date: January 2005

Posts: 1206

with difficulty i'd suggest in the regular marketing fashion.

If it were me - i'd make some physical approach to the companies (some of them are now outsourced). Talk to their HR departments see if you can approach them?

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