Marketing and the movies

Tusky · 30-10-2009 7:18pm #1

Can anyone think of any interesting or successful movie marketing campaigns ?

aidan_walsh · 30-10-2009 7:25pm

Current or past?

Tusky · 30-10-2009 7:26pm

aidan_walsh wrote: »

Current or past?

Either or, doesnt matter.

glanman · 30-10-2009 7:28pm

You mean like production placement? obvious one is rayban sun glasses in mission impossible, top gun etc...

Dozen Wicked Words · 30-10-2009 7:31pm

Or do you mean marketing of a film, like the one for Cloverfield?

krudler · 30-10-2009 7:43pm

District 9's was great, so was Cloverfield and The Dark Knight's viral campaigns, Blair Witch was one of the most influential.

Tusky · 30-10-2009 8:56pm

Marketing of a movie. Not product placement in the film.

Corkfeen · 30-10-2009 9:43pm

Snakes on a plane, wasn't a great movie but it got most of its following off the net.

Borat also got hyped a fair bit with his public appearances.

30-10-2009 10:23pm

Maybe I'm totally and completely wrong here; but didnt they close off small parts of footpaths in places around london for a few hours here and there with 'Quarantine' tape, and have bloodstains and bloddy handprints on the walls and stuff in the run up to 28 Days Later?

Seems like a great way to promote a film. People love seeing something that's closed off. They always want to know what's going on.

But yeah... Dunno if that's what you meant or not.

Magic Eight Ball · 30-10-2009 10:48pm

The original Jurassic Park.

krudler · 30-10-2009 11:24pm

Batman 89, the batsymbol was on EVERYTHING

Marketing and the movies

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