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  • 17-07-2009 8:32am
    #1
    Hi
    Registered Users Posts: 95 ✭✭


    Folks,

    What is the advantage of running a pay-per-click campaign VS pre-paying for google adwords?

    When should a company use either option?

    Thanks.

    D


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    #2
    link8r
    Closed Accounts Posts: 387 ✭✭link8r


    Pre-Paying means that when your pre=paid amount runs out, your campaign stops. Then you have to "top" it up again. Otherwise it will keep going until you stop it.

    Same difference as buying a pre-paid credit mobile phone and going on contract.


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    #3
    Jason_Rickard
    Closed Accounts Posts: 8 ✭Jason_Rickard


    Plus you are still paying per click after you load up your account with funds


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    #4
    Freshie
    Registered Users Posts: 14 ✭Freshie


    Not sure if there's confusion here so to clarify. If you run a 'pay per click' campaign you have the payment option (to pay for those clicks) as either
    a) 'pre pay' (as describer earlier)
    b) 'post pay' where you pay after you see the clicks levels come through
    c) for larger accounts to pay by 30 day credit monthly invoice.
    You need to be spending high levels for last option.


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