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Cisco forecasts IP traffic to increase fivefold by 2013

10-06-2009 8:59am

#1

bealtine

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Cisco forecasts IP traffic to increase fivefold by 2013 Tuesday 9 June 2009

Global IP traffic is expected to increase fivefold from 2008 to 2013, approaching 56 exabytes per month in 2013, up from approximately 9 exabytes per month in 2008, according to a new study from Cisco Systems. The Cisco Visual Networking Index (VNI) forecast and methodology 2008-2013, which was developed to estimate global IP traffic growth, with projections based on Cisco analysis and modeling of independent analysts' forecasts, predicts that IP traffic will climb at an overwhelming pace due to new forms and expanded usage of interactive media, and the rapid proliferation of video content across multiple devices. According to the study, IP traffic in North America will reach 13 exabytes per month by 2013, slightly ahead of Western Europe, which will reach 12.5 exabytes per month, but behind Asia Pacific where IP traffic will reach 21 exabytes per month. The Middle East and Africa are forecast to grow the fastest, with a compound annual growth rate of 51 percent, reaching 1 exabyte per month in 2013. Cisco's study also predicts mobile data traffic to roughly double each year from 2008 to 2013, increasing 66 times between 2008 and 2013, while consumer hyperconnectivity, which includes active digital multitasking and passive networking, is set to increase the digital day, as IP networks support more tasks and functions simultaneously from networked devices such as TVs, PCs and mobile devices. The Cisco study also forecasts that by 2013 the surface area of the world's digital screens will be nearly 11 billion square feet (1 billion square meters), or the equivalent of 2 billion large-screen TVs.

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