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[US] 50 percent penetration threshold reached

  • 19-08-2004 12:59PM
    #1
    zod
    Closed Accounts Posts: 2,025 ✭✭✭


    Taken from : http://www.mediapost.com/dtls_dsp_news.cfm?newsID=264900

    "More than half (51%) of the American online population accessed the Internet via broadband connections in July--up from only 38 percent in July 2003, according to estimates released Tuesday by Nielsen//NetRatings.

    The finding represents an important milestone on Madison Avenue, where the 50 percent penetration threshold is deemed a sign of critical mass for a mass medium."


Comments

  • #2
    Cabaal
    Moderators, Technology & Internet Moderators, Regional South East Moderators Posts: 28,554 Mod ✭✭✭✭Cabaal


    Whats Ireland like when it comes to this?
    What percentage?


  • #3
    dahamsta
    Banned (with Prison Access) Posts: 16,659 ✭✭✭✭dahamsta


    I think Damien mentioned the other day that it's about 3%.

    adam


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