John_D80 wrote: » There is no pay-per-view market in Ireland bud. The entire event (like ALL UFC events) is free to BT Sports subscribers. BT sports pay a licensing fee to the UFC. In the next few years we will be paying for individual events but for now our BT sports subscription gets us all our UFC events. So saying that they would lose PPV's in Ireland is not a valid argument. And besides that, even if there was a PPV market here, the revenue generated would be tiny by comparison to the total PPV return. I totally get what you mean by saying this fight has been hyped and invested in heavily but as long as the fight goes ahead at all, none of this effort and investment is wasted. McGregor is the type of fighter and personality that will always attract fans. Put him on as featured prelim this time round and he will bring in god knows how many new PPVs for his next outing. And if he wins against Pourier his next outing could well be a numbered event that HE will be headlining in a title eliminator.
amkin25 wrote: » Am not familiar with the BT set up these days to be fair i usually watch UFC in other ways,usually i pay for an event i want and stream it like i will with this one. Still think Conors fight is possibly the biggest draw for sales on this card to american buyers,its not just a biased Irish perspective,Conor is making huge waves in the states and i know its a decent card but if they take Conor v Poirer off it there won't be near the same interest,people are major hyped for this fight with Poirer. Granted Cowboy,Cruz,Might Mouse have been around longer than Conor and i love Cowboys style who doesn't love watching him fight,but the public love grudge matches with personality,where everyone no matter who they are invest a little bit of something into a Conor,Dustin fight,whether they are fans or want to see him lose or just basically wonder what Conor will say if he loses etc.these type of fights sell pay per views and the UFC know it,so i doubt they would bump him onto the pre-lims.
EuskalHerria wrote: » You do understand that Conor and the UFC, if they are competent in the least, would look at markets bigger than just the UK and Ireland when making decisions? Not having a PPV system here is not an argument against considering the US market and others that would be lot bigger and more financially beneficial.
John_D80 wrote: » I think you're kinda missing my point. I'm not saying that they will put him on the prelim card and i'm not saying they wont. Its only a slim possibility right now. And its certainly not a question of 'bumping' him as you say just yet, when the running order or even the card itself hasn't even been finalised yet. But if they did (and its a big IF), put him in as featured prelim, whatever PPV sales they lose, (personally I dont think it would be very many at all considering the overall strength of the card), they would more than make that revenue back again in the future from the new fans/customers they would gain as a direct result of McGregor/Poirier featuring on FS1. As long as he is in the UFC, Mcgregor (and people like Urijah Faber) can be an invaluable promotional tool for the UFC. Why not put him in 50 million home across America?
MrStuffins wrote: » The featured pre lim slot is better than being in the first couple of fights of a PPV in my opinion.
amkin25 wrote: » Better for who? It's not better for the UFC putting that fight on the Pre-lims.
John_D80 wrote: » Vast majority of pay per view customers will be genuine MMA fans who will pay the money whether McGregor is on the main card or not. If they lose a few casuals who are only shelling out based on the fact that Mcgegor is fighting they would more than make up for it in the future sales and new fans they would gain by beaming one of the organisations golden boys into millions of homes across the entire USA. McGregor star power can't be exploited if people don't know who he is. Give em a taste and later on make them pay through the nose for a bigger bite. :-)
John_D80 wrote: » Would be very interesting to see the figures for the last minute PPV purchases for this event.
The full UFC 178 lineup includes: MAIN CARD (Pay-per-view, 10 p.m. ET) Champ Demetrious Johnson vs. Chris Cariaso – for flyweight title Eddie Alvarez vs. Donald Cerrone Conor McGregor vs. Dustin Poirier Tim Kennedy vs. Yoel Romero Amanda Nunes vs. Cat Zingano PRELIMINARY CARD (FOX Sports 1, 8 p.m. ET) Dominick Cruz vs. Takeya Mizugaki James Krause vs. Jorge Masvidal Patrick Cote vs. Stephen Thompson Brian Ebersole vs. John Howard PRELIMINARY CARD (UFC Fight Pass, 7 p.m. ET) Kevin Lee vs. Jon Tuck Manny Gamburyan vs. Cody Gibson
Davei141 wrote: » Cruz on the pre-lims!
scudzilla wrote: » Main event on the pre-lims though so i'm guessing they'll use his fight to sell some last minute PPV'S, right he's there though, not fought for close on 3yrs now
dulux99 wrote: » Imagine how ridiculous this card would have been if Jones v Cormier stayed on it. Would have to be up there with 92, 100 and 117 for the most stacked cards of all time. It would have been badly needed, after the shocker of a year the UFC have had
amkin25 wrote: » it would be like an old UFC event when there was only a few a year, and would just be a decent card with a great Title fight for the main event.
dave1982 wrote: » Definitely I want 6 - 8 stacked cards a year
Mellor wrote: » The issue with 6-8 stack cards events per year is that it means there only 8-10 fighter per division in a year. The pace would be awful. People always forget that when comparing current events to the early days. It's easy to put on 6 stacked events when your fighter pool consists of a handful on lunatics with a couple of skilled fighters.
Delighted to confirm that Conor McGregor’s UFC 178 fight will be exclusively LIVE on the Setanta Pack on Sept 27th
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