I saw this really good proposal on FB to create a 2,400 kilometre long coastal drive along the Atlantic coast, from Inishowen in Donegal right down to Baltimore in West Cork.
It would link up existing tourist routes such as the Ring of Kerry, Connemara
Way, Atlantic Drive etc creating what is claimed would be the longest coastal tourist route in the world.
I must say it looks like a far better concept that the Gathering. The advert is also very well done IMO - not too twee or over-sentimental. It would be particularly good if this new coastal route could be launched with a TV programme which would travel along the route but I won't be holding my breath for RTE to do it.
IMO the West coast is one of the greatest assets that Ireland has.
So what do Boardies think? Great idea or cynical tourist marketing re-hash?