From the Irish Times:
http://www.irishtimes.com/newspaper/breaking/2008/1102/breaking34.htm
"“Economy class will be very cheap — around €10 euros. But our business class will be very expensive. There’s always 10-15 per cent who’ll pay whatever it costs for a wide seat,” he said.
The €10 flights — which could begin by the end of next year — would be available for those booking early.
Passengers would pay airport taxes on top of the fares. "
...Would you fly with them for 9 hours?